[02/07/16 - 06:14 PM] Video: For the First Time Ever, A Showtime(R) Spot Is Featured in the Super Bowl The new spot, with music by Grammy(R) and Golden Globe(R)-nominated singer-songwriter Sia, was one of the only streaming service commercials to air during the game.
[via press release from Showtime]
FOR THE FIRST TIME EVER, A SHOWTIME(R) SPOT IS FEATURED IN THE SUPER BOWL
New SHOWTIME Stand-Alone Service Ad, With Music By Grammy(R) Nominee Sia
Airs During Super Bowl 50
NEW YORK - February 7, 2016 - Tonight, SHOWTIME debuted a new spot promoting its stand-alone streaming service, during CBS' exclusive broadcast of SUPER BOWL 50 - marking the first time the Company has had an ad featured during the Super Bowl. The new spot, with music by Grammy(R) and Golden Globe(R)-nominated singer-songwriter Sia, was one of the only streaming service commercials to air during the game. The SHOWTIME stand-alone streaming service is currently available through Apple(R), Roku(R), Amazon and Google. Consumers can also subscribe to SHOWTIME via Hulu, Sony PlayStation(R) Vue and Amazon Prime Video.
SHOWTIME is the only premium streaming service to offer live East and West Coast feeds through all of its internet distributors. Once consumers sign up for the SHOWTIME stand-alone streaming service, they can watch across all supported devices and online at www.showtime.com, no matter how they subscribed. With SHOWTIME, consumers have unlimited on demand access to every season of award-winning SHOWTIME original series, and hundreds of hours of movies, documentary and sports programming.
"Unstoppable" by Sia is available now on iTunes. SHOWTIME and the CBS Television Network are both divisions of the CBS Corporation.