or


[12/04/17 - 01:28 PM]
Video: National Geographic Releases Fan-Generated Music Video for Seven-Time Grammy Award-Winning Lady Antebellum's "Army," Along with Musicians on Call and iHeartMedia
In addition to the #MyArmyContest, National Geographic also launched the #LongRoadHome social activation campaign.

[via press release from National Geographic Channel]

NATIONAL GEOGRAPHIC RELEASES FAN-GENERATED MUSIC VIDEO FOR SEVEN-TIME GRAMMY AWARD-WINNING LADY ANTEBELLUM'S "ARMY," ALONG WITH MUSICIANS ON CALL AND IHEARTMEDIA

National Geographic Launches Social Activation Campaigns #MyArmyContest and #LongRoadHome

Campaigns Coincide With Global Event The Long Road Home, Based on Martha Raddatz's New York Times Best-Seller Starring Michael Kelly, Jason Ritter, Kate Bosworth, Sarah Wayne Callies, Noel Fisher and Jeremy Sisto

The Long Road Home Airs Tuesdays at 10/9c on National Geographic

(Washington, D.C. - Dec. 4, 2017) National Geographic (@NatGeoChannel), along with Musicians On Call (@musiciansoncall) and iHeartMedia are today releasing a music video for multiplatinum trio Lady Antebellum's sentimental song "Army" off their No. 1-selling and Grammy-nominated album "Heart Break" (Capitol Records Nashville). The network joined forces with the band to find out who is in YOUR army to produce the video with footage provided by fans on social media.

Using the hashtag #MyArmyContest and tagging @NatGeoChannel on social media, fans submitted photos and videos of their personal heroes for the chance to be featured in the music video, which can be found at http://natgeotv.com/MyArmyContest. The partnership to create the music video, which began in October, honors veterans and their families and supports troops' long-term well-being on their long road home. The #MyArmyContest and #LongRoadHome campaigns coincide with the network's global miniseries event The Long Road Home, which focuses on the amazing courage of the U.S. 1st Cavalry Division ambushed in Iraq in 2004 and also the brave families on the homefront.

In addition to the #MyArmyContest, National Geographic also launched the #LongRoadHome social activation campaign. For every use of #LongRoadHome across Facebook, Twitter and Instagram, National Geographic will donate $1 to Musicians On Call, which brings live and recorded music to the bedsides of veterans in health care facilities, for a total up to $75,000 to support its Bedside Performance Programs. Fans can also purchase The Long Road Home soundtrack on iTunes, and a portion of the proceeds will go to Musicians On Call.

"Musicians On Call is proud to partner with National Geographic and Lady Antebellum to bring live music to the bedsides of veteran patients," said Pete Griffin, Musicians On Call President. "To date, our volunteer musicians have performed for over 47,000 veterans and their families at 16 veterans facilities, and with their support we deliver the healing power of music to even more."

Episode six of The Long Road Home, titled "A City Called Heaven," airing on Tuesday, Dec. 5, at 10/9c on National Geographic, focuses on Pfc. Tomas Young (Noel Fisher), a heroic 24-year-old soldier who joined the Army just a few days after Sept. 11. In the course of battle, before he can ever fire his weapon, Young is struck by an enemy bullet and severely wounded.

About "The Long Road Home"

No soldier fights alone. Based on the New York Times best-selling book by internationally acclaimed journalist Martha Raddatz, The Long Road Home tells the story of "Black Sunday," when a small platoon of soldiers from the 1st Cavalry Division was ferociously ambushed in Sadr City, Baghdad, in April 2004. Eight Americans would make the ultimate sacrifice that day, and more than 65 would be seriously wounded.

The eight-part global miniseries event airs Tuesdays at 10/9c on National Geographic and offers viewers a gripping and intimate look at the toll war takes on soldiers and their families. The adrenaline-fueled and deeply emotional journey follows the action on two fronts: the chaotic and terror-filled streets of Sadr City and the homefront at Fort Hood, where family members desperately await news of their loved ones. The Long Road Home ensemble cast includes Michael Kelly, Jason Ritter, Kate Bosworth, Sarah Wayne Callies, Noel Fisher and Jeremy Sisto.

# # #

About Lady Antebellum

The current two-time Grammy-nominated trio Lady Antebellum brings an empowering call of independence found in the title track of "Heart Break" that serves as their latest single and was written by Dave Haywood, Charles Kelley, Hillary Scott, Jesse Frasure and Nicolle Galyon. "Heart Break" provides "a bedrock for the entire record" (Paste) as "Scott takes satisfaction in feminine independence" (NPR) with "a touch of darkness and a clever play on words" (Rolling Stone). The Grammy- and CMA-nominated album follows more than 18 million units, nine No. 1 hits and countless other honors including seven Grammys, Billboard Music Awards, People's Choice Awards and Teen Choice Awards.? For more information, visit www.ladyantebellum.com.

About Musicians On Call

Musicians On Call was founded in 1999 with the mission of bringing live and recorded music to the bedsides of patients in health care facilities ranging from children's hospitals to adult facilities, Veterans Affairs hospitals and hospices. To date, its volunteers have played for more than 600,000 patients, families and caregivers across the country. By delivering live, in-room performances to patients undergoing treatment or unable to leave their beds, MOC adds a dose of joy to life in a health care facility. MOC supporters over the years include Bruce Springsteen, Kelly Clarkson, Lady Antebellum, Justin Timberlake, Ed Sheeran, Reba, Gavin DeGraw, Darius Rucker, Pharrell, Amos Lee, Nick Jonas, Rachel Platten and many more. For more information, visit www.musiciansoncall.org .

About National Geographic Partners LLC

National Geographic Partners LLC (NGP), a joint venture between National Geographic and 21st Century Fox, is committed to bringing the world premium science, adventure and exploration content across an unrivaled portfolio of media assets. NGP combines the global National Geographic television channels (National Geographic Channel, Nat Geo WILD, Nat Geo MUNDO, Nat Geo PEOPLE) with National Geographic's media and consumer-oriented assets, including National Geographic magazines; National Geographic studios; related digital and social media platforms; books; maps; children's media; and ancillary activities that include travel, global experiences and events, archival sales, licensing and e-commerce businesses. Furthering knowledge and understanding of our world has been the core purpose of National Geographic for 129 years, and now we are committed to going deeper, pushing boundaries, going further for our consumers ... and reaching millions of people around the world in 172 countries and 43 languages every month as we do it. NGP returns 27 percent of our proceeds to the nonprofit National Geographic Society to fund work in the areas of science, exploration, conservation and education. For more information visit natgeotv.com or nationalgeographic.com, or find us on Facebook, Twitter, Instagram, Google+, YouTube, LinkedIn and Pinterest.





  [december 2017]  
S
M
T
W
T
F
S
     


· LONG ROAD HOME, THE (NGC)





most recent video | view all posts
[04/26/24 - 09:00 AM]
Video: China Anne Mcclain & Kylie Cantrall Perform "What's My Name (Red Version)" from "Descendants: The Rise of Red" Soundtrack in New Music Video
"Descendants: The Rise of Red" premieres Friday, July 12 exclusively on Disney+, followed by a special encore on Friday, August 9, at 8:00 p.m. EDT/PDT on Disney Channel.

[04/26/24 - 06:31 AM]
Video: "Secrets of the Neanderthals" - Official Trailer - Netflix
The film takes viewers on a journey from their preconceptions of Neanderthals as a dim-witted creature to a complex and creative people, through the lens of a unique, ongoing excavation and a landmark new discovery - the best-preserved Neanderthal skeleton found in over a quarter century.

[04/25/24 - 10:07 AM]
Video: "Prom Dates" - Official Trailer - Hulu
"Prom Dates" follows best friends Jess and Hannah, who made a pact at 13 to have the perfect senior prom.

[04/25/24 - 10:01 AM]
Video: Paramount+ Debuts Official Trailer and Key Art for Third Season of "Mayor of Kingstown"
In season three, a series of explosions rock Kingstown and its citizens, as a new face of the Russian mob sets up shop in the city, and a drug war rages inside and outside prison walls.

[04/25/24 - 09:01 AM]
Video: "Clipped" - Official Trailer - Laurence Fishburne, Jacki Weaver, Cleopatra Coleman, Ed O'Neill - FX
The scandalous story of LA's other basketball team.

[04/25/24 - 09:01 AM]
Video: Apple TV+ Debuts Trailer for the New Documentary Series "Hollywood Con Queen," Featuring the Unbelievable Story of One of Hollywood's Biggest Scams, Premiering Globally May 8
"Hollywood Con Queen" hails from Emmy winner Chris Smith and Library Films.

[04/25/24 - 12:01 AM]
Video: "In Good Hands 2" - Date Announcement - Netflix
A newly reunited father and son grapple with new beginnings after tragedy, but can they manage to fill the void left by a beloved wife and mother?

[04/24/24 - 08:01 PM]
Video: "Monster" - Official Trailer - Netflix
After being abducted and taken to a desolate house, a girl sets out to rescue her friend and escape from their malicious kidnapper.

[04/24/24 - 02:01 PM]
Video: "Drawing Closer" - Official Teaser - Netflix
The film is a live-action adaptation of a best-selling novel that became a hot topic on social media for how it moves readers to tears.

[04/24/24 - 09:09 AM]
Video: Disney+ Shares Official Trailer for "Jim Henson Idea Man"
Produced with the full participation and cooperation of the Henson family, "Jim Henson Idea Man" is an unprecedented, intimate look at Henson's illustrious, revolutionary career and complex personal life.

[04/24/24 - 09:01 AM]
Video: "Black Twitter: A People's History" - Official Trailer - Hulu
The rise, movements, voices and memes that made Black Twitter an influential and dominant force in nearly every aspect of American political and cultural life.

[04/24/24 - 07:03 AM]
Video: Apple TV+ Debuts Trailer for "The Big Cigar," New Limited Series Starring Andre Holland as Black Panther Leader Huey P. Newton, Premiering Globally on Friday, May 17
Based on the magazine article of the same name by Joshuah Bearman, who also serves as executive producer, "The Big Cigar" tells the incredible true story of Hollywood revolution meeting social revolution.

[04/24/24 - 07:01 AM]
Video: "Golden Kamuy" - Official Trailer - Netflix
On the Hokkaido frontier, a war veteran and Ainu girl race against misfits and military renegades to find treasure mapped out on tattooed outlaws.

[04/24/24 - 06:01 AM]
Video: "Illusions for Sale: The Rise and Fall of Generacion Zoe" - Official Trailer - Netflix
This documentary follows the rise and fall of GeneraciĆ³n Zoe, a spiritual coaching network hiding the most unusual scam in Argentina's history.

[04/24/24 - 06:01 AM]
Video: New Look at Disney+ Original Series "Becoming Karl Lagerfeld" Starring Daniel Bruhl with Official Trailer, Key Art and Imagery
Between friendships, rivalries, betrayals, and passions and set against the backdrop of Parisian nights in the 70s, this Original French Disney+ creation is produced by Gaumont and Jour Premier and will be available to stream on the platform on June 7 in the UK and on Hulu in the US.