[02/24/05 - 12:00 AM]
The Showtime 'Big Fat Free Preview' Features Kirstie Alley's 'Fat Actress' and Usher Live!

[via press release from Showtime]

The Showtime 'Big Fat Free Preview' Features Kirstie Alley's 'Fat Actress' and Usher Live!

Preview Runs March 4-7 and is Expected to Reach Over 35 Million Households

LOS ANGELES, Feb. 24 -- Showtime is betting you'll be hooked during a 4-day free preview, March 4-7, that offers a taste of the network's strongest original programming in recent history. Two world premiere events will anchor the preview and be broadcast in HD, including the highly- anticipated comedy series FAT ACTRESS, starring Kirstie Alley (March 7 at 10 p.m. ET/PT) and multiple Grammy(R)-winner Usher, in his only televised concert in 2005: ONE NIGHT ONE STAR: USHER LIVE (March 5 at 9 p.m. ET/PT). Many viewers will also have access to these events anytime on demand, during the free preview, as well as exclusive movies, boxing and other buzz-heavy shows like THE L WORD, HUFF and PENN & TELLER.

The March "Big Fat Free Preview" has garnered unprecedented participation from cable and satellite operators and is expected to reach over 35 million households.

"SHOWTIME is entering a golden age of original programming," said Showtime President of Programming Robert Greenblatt. "We've been fortunate to attract some of the most creative actors, writers and directors in the business -- and the results have been incredible. SHOWTIME is receiving more notice than ever before, and we're giving potential subscribers the opportunity to see why."

"This combination of original and exclusive content really reinforces the promise of premium cable -- big events and high quality series, in addition to theatricals," said Executive Vice President of Creative & Marketing, Len Fogge. "We're very pleased with the excitement and participation this free preview has generated among cable affiliates and operators."

As an added incentive, customers who sign up for SHOWTIME during the preview can also receive a $25 gift card good at any Apple retail store in the U.S. Consumers should check with their local cable and satellite providers for availability of the SHOWTIME Free Preview.

Cross channel promotional spots began airing three weeks prior to the preview. Radio campaigns, print advertising, bill-stuffers, email blasts with strong "tell-a-friend" components and text messaging alerts also launched to drive tune-in. The sho.com website also features a Big Fat Preview landing page which will include weekend programming highlights, order Showtime information and the Apple gift card Rebate promotion.

Showtime Networks Inc. (SNI), which is a wholly owned subsidiary of Viacom Inc., owns the premium television networks SHOWTIME(R), THE MOVIE CHANNEL(TM) and FLIX(R), as well as the multiplex channels SHOWTIME(R) TOO(TM), SHOWTIME(R) SHOWCASE, SHOWTIME EXTREME(R), SHOWTIME BEYOND(R), SHOWTIME NEXT(R), SHOWTIME WOMEN(R), SHOWTIME FAMILYZONE(R) and TMC xtra. SNI also offers SHOWTIME HD(R), THE MOVIE CHANNEL HD(R), SHOWTIME ON DEMAND(R) and THE MOVIE CHANNEL ON DEMAND(TM). SNI operates and manages the premium television network SUNDANCE CHANNEL(R), which is a venture between NBC Universal, Robert Redford, and Showtime Networks Inc. All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME(R) PPV. Additionally, the advertiser-supported television network SHOWTIME is available in Turkey through a joint venture with UK-based Zone Vision.

SOURCE Showtime Networks Inc.
Web Site: http://www.SHO.com

  [february 2005]  


[10/10/15 - 09:01 AM]
ABC Family's New Saga Series "Shadowhunters" to Premiere on Tuesday, January 12, 2016
Plus: ABC Family will be airing "Beyond the Shadows: The Making of Shadowhunters" on Sunday, December 6 at 9:30/8:30c.

[10/10/15 - 08:43 AM]
ABC Leads Friday with the Top Shows - "Dr. Ken" Holds Strong in Week 2
ABC spins the numbers for Friday, October 9.

[10/10/15 - 08:35 AM]
Friday's Broadcast Ratings: ABC Holds Onto Demo Crown
"Last Man Standing" grows week-to-week for the Alphabet among adults 18-49.

[10/10/15 - 08:28 AM]
"Blindspot" Grows by 62% in 18-49 in Live + 3 Day Ratings and by 4.3 Million Viewers Overall
NBC further spins the numbers for Monday, October 5.

[10/10/15 - 08:27 AM]
Third Season Debut of "Undateable" Matches NBC's Top 18-49 Rating in Its Time Period in the Last 18 Weeks
NBC spins the numbers for Friday, October 9.

[10/09/15 - 04:00 PM]
NBC Picks Up the Back Nine Episodes of "Blindspot"
The drama has scored as the fall season's #1-rated new series in adults 18-49.

[10/09/15 - 03:50 PM]
MTV's "Teen Wolf" Sinks Teeth Into New York Comic Con, Reveals New Trailer, New Night and a Shocking Return
The series will return to MTV for the second half of season five on a brand new day Tuesday, January 5 at 9:00/8:00c.

[10/09/15 - 02:35 PM]
CBS Orders "American Gothic," A New Drama Series from Steven Spielberg's Amblin Television and CBS Television Studios, For Broadcast in Summer 2016
Justin Falvey and Darryl Frank of Amblin Television, James Frey of Full Fathom Five and Corinne Brinkerhoff, who is writing the script, will serve as executive producers.

[10/09/15 - 01:27 PM]
"Blindspot" Is Television's #1 Gainer in Total Viewers for a 2nd Straight Week
NBC further spins the numbers for Sunday, October 4 and Monday, October 5.

[10/09/15 - 12:51 PM]
Disney XD Orders Second Season of Animated Series "Marvel's Guardians of the Galaxy"
"Marvel's Guardians of the Galaxy" season two is currently in production and slated to premiere in 2017.

[10/09/15 - 12:36 PM]
Pop on Over to Joy Behar's Place for Some "Late Night Joy" on TLC
The series is produced by True Entertainment and Behar's JoyBee Productions.

[10/09/15 - 12:24 PM]
Academy Award Nominee Bradley Cooper Returns as Sen. Edward Morra, On "Limitless," Tuesday, Oct. 27
The news was announced today by executive producer Craig Sweeny at the series' New York Comic Con panel at the Hammerstein Ballroom in New York City.

[10/09/15 - 10:55 AM]
CBS News Continues to Grow in Audiences and Key Demographics
CBS News spins the numbers for the week of September 28-October 4.

[10/09/15 - 10:41 AM]
ABC to Bump "Beyond the Tank" Indefinitely; "Shark Tank" Repeat Set for Tuesday, October 13
The Alphabet will encore the season premiere of the parent series this Tuesday at 10:00/9:00c.

[10/09/15 - 10:18 AM]
Esquire Network Orders New High-Octane Competition Series "Team Ninja Warrior"
For the first time in ninja history, the mother of all obstacle courses is now built for two.