or


[03/22/07 - 10:10 AM]
NBC.com Creates Improved Viewing Experience with New Streaming Video Player Enhancements
The upgrades, many of which were determined by feedback from user focus groups held in February, include a larger format, easier navigation and a host of interactive features.

[via press release from NBC]

NBC.COM CREATES IMPROVED VIEWING EXPERIENCE WITH NEW STREAMING VIDEO PLAYER ENHANCEMENTS

NBC.COM CREATES IMPROVED VIEWING EXPERIENCE WITH NEW STREAMING VIDEO PLAYER ENHANCEMENTS

User Feedback Determined Upgrade Strategy

BURBANK, Calif. � March 22, 2007 � NBC.com today announced the latest enhancements to NBC Rewind, its full-episode streaming video player. Upgrades include a larger format, easier navigation and a host of interactive features -- all of which provide a more engaging viewing experience. Many of the enhancements were determined by feedback from user focus groups held in February.

The announcement was made by Vivi Zigler, Executive Vice President, NBC Digital Entertainment and New Media.

"We asked what our users wanted and did our best to give it to them," said Zigler. "More and more consumers are streaming video on the web and we intend to provide the best experience possible."

With the new interactive features, users will be able to access chat options and invite friends for simultaneous online viewing parties. The viewing parties can be open or closed making it either just a close group of invited friends or an opportunity to meet and interact with other show fans.

The new full-screen experience integrates a revised design and improved navigation that reduces clutter and highlights the viewing experience. The result is a much higher quality video stream.

The new NBC Rewind also features a companion window in which text based facts about the show, live group polling or trivia are available to fans as they watch the show.

Other notable components of the new upgrade provide more user content control. Users will now have the ability to post select clips on their own web pages or blogs and share them with their friends. The new edition of NBC Rewind will also allow users to select tailored pre-roll from the same advertiser.

Findings from the focus group determined many of the changes made to the video player. The study found that the video player was being used in place of a DVR by many users. Other highlights found that it was not uncommon for a young multi-tasker to say he or she watched full-length television shows at work during a break. Additionally, the incidence of streaming video on the web is growing fast among all age groups, in concurrence with the fast-growing awareness of the option. The majority of those who stream shows say the most common reasons for watching full episodes online were to catch a missed episode and to watch it on their own schedule.

Focus groups were held in February 2007. The groups were heavily comprised of younger (18�39) users who were familiar with full-episode streaming. All research was conducted by Colen Research and Consulting.





  [march 2007]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)









[04/16/14 - 06:01 PM]
Video: Watch the First Promo for "I Wanna Marry 'Harry'" Which Debuted Moments Ago During "American Idol XIII"
The newcomer launches Tuesday, May 27 at 8:00/7:00c on FOX.

[04/16/14 - 05:48 PM]
Video: This Summer, You Won't Be Able to Look Away - "The Strain" - Only on FX
Check out the latest tease for the new drama, premiering on FX this summer.

[04/16/14 - 05:44 PM]
Video: Gaining Power, Surrendering Control - "Tyrant's" Rule Begins This Summer
Watch the first promo for the series, due this summer on FX.

[04/16/14 - 04:26 PM]
NBC Flips "American Dream Builders," "Dateline" on Sunday Nights
"American Dream Builders" will now lead off the night at 7:00/6:00c followed by "Dateline NBC" at 8:00/7:00c.

[04/16/14 - 04:05 PM]
MTV's Hit Series Proves It's Still Cool to Be "Awkward" in Season Four
MTV spins the numbers for Tuesday, April 15.

[04/16/14 - 02:59 PM]
Tuesday's Cable Ratings & Broadcast Finals: "The Voice" Tops Demos, "NCIS" Leads Viewers
Plus: numbers for ESPN's "30 for 30: Soccer Stories," MTV's "Awkward" and FX's "Fargo."

[04/16/14 - 12:30 PM]
Two-Time Oscar(R) Nominee Jeremy Renner to Narrate "The World Wars"
The three-night event series premieres Memorial Day, May 26 at 9:00/8:00c on History.

[04/16/14 - 12:08 PM]
Chicago Fire Host New England Revolution Saturday at 4 P.M. ET on NBCSN
The two teams last met in September when Chicago's Alex scored the game-winning goal in the 86th minute of play to put the Fire ahead 3-2.

[04/16/14 - 12:07 PM]
Strong Debut for FX's Universally Acclaimed Limited Series Fargo?" You Betcha!!!
FX spins the numbers for Tuesday, April 15.

[04/16/14 - 12:04 PM]
"Live with Kelly and Michael" Broadcasts Live from the White House Easter Egg Roll April 21, 2014
Michael Strahan will broadcast live from the annual White House Easter Egg Roll in the Jacqueline Kennedy Garden outside of the East Wing of the White House.

[04/16/14 - 11:42 AM]
ESPN's Coverage of 2014 Men's Division I Frozen Four Increases Viewership
ESPN spins the numbers for Thursday, April 10 and Saturday, April 12.

[04/16/14 - 11:39 AM]
TLC Explores the Fast-Paced Lives and Memorable Stories of Emergency Medical Techs in New Series "OMG EMT!"
The four-part series bows Saturday, May 3 at 10:00/9:00c on the cable channel.

[04/16/14 - 11:03 AM]
Time and Network for ESPN's 2014 Season-Opening Neutral Site College Football Schedule
The lineup will showcase five teams ranked in an early ESPN.com preseason top 25 poll for 2014 on Saturday, August 30.

[04/16/14 - 10:48 AM]
Princess Twilight Sparkle Struggles to Prove Herself as a Princess in the Fourth Season Finale of "My Little Pony Friendship Is Magic" on the Hub Network, May 10
In addition, on April 28, a new My Little Pony game, "My Little Pony Friendship is Magic Rainbow Falls Flight School" will launch on HubNetwork.com.

[04/16/14 - 10:38 AM]
2014 WNBA Draft: Most-Watched Ever on ESPN2
ESPN spins the numbers for Monday, April 14.