or


[03/22/07 - 10:12 AM]
NBC.com Delivers with 'Heroes360' - 48 Million Page Views and Over 27 Million Video Streams in Just Eight Weeks
The full breadth of the campaign includes a number of non-NBC branded websites, several WAP sites, SMS interactivity and an interactive phone tree (1-800-PRIMA16).

[via press release from NBC]

NBC.COM DELIVERS WITH 'HEROES360' � 48 MILLION PAGE VIEWS AND OVER 27 MILLION VIDEO STREAMS IN JUST EIGHT WEEKS

NBC.COM DELIVERS WITH 'HEROES360' � 48 MILLION PAGE VIEWS AND OVER 27 MILLION VIDEO STREAMS IN JUST EIGHT WEEKS

First Scripted TV360 Application Drives Strong Site Traffic Among Web, Mobile Platforms

Burbank, Calif. � March 22, 2007 � NBC.com today announced the results of its "Heroes360" experience � the first TV360 to be applied to a scripted series. The "Heroes" site, which includes message boards, synched cast commentaries, a two-screen application with pop-ups and an interactive novel, had over 48 million page views, seven million uniques and delivered over 27 million video streams, over 20 million of which were in NBC Rewind, the full episode video player. The announcement was made by Vivi Zigler, Executive Vice President NBC Digital Entertainment and New Media.

"'Heroes' gives us such rich content to work with, and the show's fans are so curious and smart - it creates the perfect opportunity for us to create a full 360 digital entertainment experience," said Zigler. "Allowing the audience to 'peel back the onion' and interact with the show on a much deeper level is what TV360 is all about."

"Heroes360" launched on January 22nd on a number of platforms including online and mobile and continue to roll out and evolve. The full breadth of the campaign includes a number of non-NBC branded websites including www.primatechpaper.com, www.corinthianlasvegas.com, www.9thwonders.com and www.samantha48616e61f.com, several WAP sites including one for "Heroes" and one for Primatech Paper, SMS interactivity and an interactive phone tree (1-800-PRIMA16).

Since launch, the "Heroes" WAP site has seen over 200,000 page views, followed by the Primatech Paper WAP site with over 150,000 page views.

The campaign continues to show growth as well - for the week of March 5th, the most recent original network broadcast, "Heroes" full episode streams were up +29% versus the previous week to their highest levels since launch on January 22nd. Unique visitors to the full episodes were up +8% versus the previous week, also hitting their highest levels since launch.

From creator/writer Tim Kring (NBC's "Crossing Jordan") comes the Golden Globe nominated "Heroes," an epic drama that chronicles the lives of ordinary people who discover they possess extraordinary abilities. "Heroes" has been honored recently with a People's Choice Award, an AFI Award and a Multicultural Prism Award, as well as nominations at the Golden Globe Awards, NAACP Image Awards, WGA Awards and Satellite Awards. As a total eclipse casts its shadow across the globe, a genetics professor (Sendhil Ramamurthy, "Blind Guy Driving") in India is led by his father's disappearance to uncover a secret theory -- there are people with super powers living among us. A young dreamer (Milo Ventimiglia, "Gilmore Girls") tries to convince his politician brother (Adrian Pasdar, "Judging Amy") that he can fly. A high school cheerleader (Hayden Panettiere, "Ice Princess") learns that she is totally indestructible while trying to relate to her father (Jack Coleman, "Dynasty") who has a keen interest in people with special abilities. A Las Vegas single mother (Ali Larter, "Final Destination") struggles to make ends meet to support her young son (Noah Gray-Cabey, "My Wife & Kids") and discovers that her mirror image has a secret. A fugitive from justice (Leonard Roberts, "Buffy the Vampire Slayer") continues to baffle authorities who twice have been unable to contain him. A gifted artist (Santiago Cabrera, "Empire"), whose drug addiction is destroying his life and relationship with his girlfriend (Tawny Cypress, NBC's "Third Watch"), can paint the future. A down-on-his-luck Los Angeles beat cop (Greg Grunberg, "Alias") can hear people's thoughts, which puts him on the trail of an elusive serial killer. In Japan, a young man (Masi Oka, NBC's "Scrubs") develops a way to stop time through sheer will power. Their ultimate destiny is nothing less than saving the world. Joining Kring as executive producer are Dennis Hammer (NBC's "Crossing Jordan") and Allan Arkush (NBC's "Crossing Jordan"). The drama is produced by NBC Universal Television Studio in association with Tailwind Productions.





  [march 2007]  
S
M
T
W
T
F
S
    


· ALIAS (ABC)
· BUFFY THE VAMPIRE SLAYER (UPN)
· CROSSING JORDAN (NBC)
· EMPIRE (ABC)
· GILMORE GIRLS (NETFLIX)
· HEROES (NBC)
· JUDGING AMY (CBS)
· MY WIFE & KIDS (ABC)
· SCRUBS (ABC)
· THIRD WATCH (NBC)





[07/27/16 - 01:39 PM]
Netflix Announces Premiere Dates for Nine Series, Including "Black Mirror," "Chef's Table: France," "Gilmore Girls: A Year in the Life" and More
Plus: "Chelsea," Lady Dynamite" and "Real Rob" to all return for second seasons.

[07/27/16 - 01:31 PM]
Multi-Award Winner Laura Linney Stars Alongside Jason Bateman in New Netflix Original Drama Series "Ozark"
Grounded in dark reality, this money-centric present day story revolves around financial planner Marty (Jason Bateman) and Wendy Bird (Laura Linney) and their family's sudden relocation from the suburbs of Chicago to a summer resort community in the Missouri Ozarks.

[07/27/16 - 01:11 PM]
Nickelodeon to Feature First Lady Michelle Obama in an All-New Episode of "All in with Cam Newton," Airing Friday, July 29, at 8:00 P.M. (ET/PT)
In this episode, Cam Newton takes 10-year old Rosie Smolowitz to the White House to meet First Lady Michelle Obama, who talks to Rosie about her dream of one day becoming President of the United States.

[07/27/16 - 01:02 PM]
Suspense Thriller and Six-Part Television Event "Wolf Creek" to Premiere This October Only on Pop
The TV series stars John Jarratt, who reprises his movie role as the murdering psychopath Mick Taylor, wreaking havoc in the Australian Outback - except this time, things are different.

[07/27/16 - 12:31 PM]
Spike Backs "Bar" Business and Star Jon Taffer
The fifth season of "Bar Rescue" will debut on August 7, with the additional "Back to the Bar" specials airing throughout the "Bar Rescue" run of original episodes on Sunday nights.

[07/27/16 - 11:31 AM]
"The Walking Dead" and "Fear the Walking Dead" 2016 Comic-Con Trailers Rack Up a Record 25 Million Views in Four Days
Since their release on Friday afternoon in San Diego, the season seven trailer for "The Walking Dead" has notched 17.6 million total views across Facebook, YouTube, Twitter and AMC.com.

[07/27/16 - 11:30 AM]
Video: "Gilmore Girls: A Year in the Life" - Date Announcement - Netflix
The four-part event premieres Friday, November 25 on the streaming service.

[07/27/16 - 10:02 AM]
Starz Developing "Peep Show" Series Based on UK Comedy Created by Sam Bain and Jesse Armstrong
With the original series having aired its ninth and final season for Channel 4 in the UK, series creators Sam Bain and Jesse Armstrong will be consulting producers on the US adaptation.

[07/27/16 - 09:35 AM]
Video: Crackle Releases Extended Trailer and Key Art from Its New Scripted Original Series, "StartUp," Starring Martin Freeman, Adam Brody, Edi Gathegi and Otmara Marrero
Launching Tuesday, September 6, the series is set amongst the unconstrained, yet opportunistic streets of Miami and weaves a complex and exciting narrative, focusing on the high-stakes struggle of what one will do to reach ultimate success.

[07/27/16 - 09:19 AM]
The Wild, Wild West Meets Its Match with Animal Planet's "North Woods Law: Washington State"
The series, formerly known as "Rugged Justice," returns Thursday, August 25 at 10:00/9:00c.

[07/27/16 - 09:05 AM]
Tuesday's Broadcast Ratings: NBC, "America's Got Talent" Continue Their Reign
The Peacock wins the night among adults 18-49 as well as total viewers.

[07/27/16 - 08:59 AM]
Travel Channel Refreshes Sunday Ratings with Water-Themed Fun
Travel Channel spins the numbers for Sunday, July 24.

[07/27/16 - 08:06 AM]
Smithsonian Channel Celebrates National Parks 100th on August 28
The one-hour special tells the story of how this radical idea evolved into an enduring mission shaped by the creativity, resourcefulness and passion of individual Americans.

[07/27/16 - 06:01 AM]
CMT Announces Season Two Pickup of Hit Comedy "Still the King"
The one-hour season finale airs Sunday, August 14 at 9:00/8:00c.

[07/26/16 - 01:51 PM]
Bravo Media Delivers a Dramatic Two-Night "Shahs of Sunset" Reunion Airing Tuesday, August 2 at 9PM ET/PT and Wednesday, August 3 at 10PM ET/PT
Host Andy Cohen sits down with Reza Farahan, Asa Soltan Rahmati, Mike Shouhed, Mercedes "MJ" Javid, Golnesa "GG" Gharachedaghi and Shervin Roohparvar to discuss - or debate - this season's most "shah"-king moments.