or


[05/21/07 - 06:47 PM]
We TV Premieres Original Series She's Moving In
Peggy Bunker hosts the series, a new original home design series featuring couples who have decided to move in together and are grappling with whose sense of style and dé cor wins.

[via press release from WE: Women's Entertainment]

WE tv Premieres Original Series She's Moving In

General Mills Signs on to Sponsor the Series

New York, NY - May 21, 2007 - Building on the momentum of WE tv's programming geared towards home decoration for women, the network announced today She's Moving In, a new original home design series featuring couples who have decided to move in together and are grappling with whose sense of style and d� cor wins. The network has signed General Mills to sponsor the series and has created a customized campaign for its Yoplait yogurt to be integrated into the programming whereby the yogurt is consumed both the designer and a featured woman from the series. On-air they receive tagged tune-in spots and billboards and online they have presence through logo placement, banner ad and inclusion into the WE tv monthly newsletter sent to all of WE's registered users. The six half-hour episodes premiere this July.

"At WE tv we are constantly listening to our demographic to see what appeals to them and She's Moving In really capitalizes on the interest that female TV viewers have in home design programming," said Kim Martin, EVP and General Manager for WE tv. "This entertaining and functional series joins a growing line-up of already popular original shows, and continues to position WE tv as a premiere destination for relevant, fun and engaging programming designed for today's modern women."

"Because WE tv's newest series She's Moving In is an original series, it affords the network the opportunity to offer advertisers the chance to embed their branding messages within the programming," said Arlene Manos, President Rainbow national network advertising sales. "The continued commitment of General Mills to the network reinforces WE's value of providing sponsorship packages that make sense for advertisers looking to target their brand to a wide ranging audience of women."

As part of the promotion, WE tv has created the Style Our Space Contest, where WE viewers will be invited to enter their information and upload photos of a room in their house that needs decorating help. Other users can then vote on how much help each room really needs. One winner will be chosen and a She's Moving In designer will give their room a makeover. We will be giving away a $25,000 room makeover to a very deserving WE viewer. The contest will begin July 17 and end on August 26 at Midnight. The winner will be selected by a panel of designers from She's Moving In.

Each episode of She's Moving In is hosted by Peggy Bunker, host of the very first season of She House Cinema and a known face in the home show arena, who guides the audience through the good, the bad and the ugly moments that come from the merging of the couples' assets. The host introduces the couple as well as the interior designer, who will work to magically transform the space into a mutually satisfying home. Each partner in the couple in makes a brutally honest home video documenting the belongings that absolutely cannot make the move into their new space. The host then takes the guy on a fun activity to distract him while the designer gets to work on redesigning, painting, and accessorizing the new home, the while the girl assures that the changes are of her liking. Throughout the process, some of the items will stay while others go. Stress, conflict and confusion arise as the couple pushes to keep what is respectively theirs and in the end everyone will come to a happy medium. The guy then returns to a newly designed home for the big unveiling where his girlfriend shows him how cleverly the designer has merged their stuff into a home that is comfortable for both.

March 2007 has been the strongest in WE tv's history for HH, W18-34, W18-49, W25-49 & W25-54 deliveries for the Prime M-Su 8p-11p daypart. WE tv's original special "Women on Death Row 2" premiered this month and was a contributor for the strong Prime March performance. This premiere ranks as the strongest WE tv original special premiere for W18-49 (166K) and W25-54 (160K) deliveries.

Source: Nielsen Media Research, Live Data, March 2006 (2/26/07-4/1/07), Prime M-Su 8p-11p, premiere telecast of "Women on Death Row 2" Monday 2/26/07 9p-11p compared to all WE tv original special premiere telecasts to-date (12/31/01-4/1/07); subject to qualifications upon request.

About WE tv

WE tv is the only cable network dedicated to helping women connect to one another and the world around them. With quality original programming including the hit series "Bridezillas," unique movie packages like "Cinematherapy," topical specials and its public affairs initiative WE Empowers Women, the network supports women and appeals to their interests in pop culture, relationships and personal style. WE tv is a subsidiary of Rainbow Entertainment Services and is currently seen in 62 million homes.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media is a leading producer of targeted, multi-platform programming for global distribution, creating and managing some of the world's most compelling and dynamic entertainment brands, including AMC, fuse, IFC, WE tv, Rainbow Sports Networks managed FSN Bay Area and FSN New England, LIFESKOOL, SPORTSKOOL, and VOOM HD Networks. The company also manages Rainbow Advertising Sales Corporation, its advertising sales division, and Rainbow Network Communications, its full service network programming origination and distribution company.





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[05/24/19 - 09:24 AM]
YouTube Heats up Summer Programming with Full Slate of Free Series and Specials!
Following a record-setting Coachella livestream, YouTube is expanding its 2019 live music festival lineup to include coverage of Lollapalooza this summer.

[05/24/19 - 09:11 AM]
Hulu Picks Up "Untitled Mary Laws Project" Based on "North American Lake Monsters"
Through encounters with Gothic beasts, including fallen angels and werewolves, broken people are driven to desperate acts in an attempt to repair their lives, ultimately showing there is a thin line between man and beast.

[05/24/19 - 09:00 AM]
ABC's "Jimmy Kimmel Live: Game Night" Episodes Return for the 2019 NBC Finals
Scheduled guests include Anthony Anderson, Jennifer Aniston, Chadwick Boseman, Jamie Foxx, Tom Holland, LL Cool J and Adam Sandler.

[05/24/19 - 08:25 AM]
Thursday's Broadcast Ratings: ABC Tops Charts with "This Is Farrah Fawcett" Special
The Alphabet wins the night among total viewers, shares the demo crown with CBS.

[05/23/19 - 08:01 PM]
Zach Galifianakis Stars in "Between Two Ferns: The Movie" Produced by Funny or Die to Be Released on September 20, 2019 on Netflix
Directed by Scott Aukerman, the film is a laugh-out-loud comedy that gives new insight into the curmudgeonly, beloved outsider Zach Galifianakis has created over the years.

[05/23/19 - 04:31 PM]
Netflix Announces Live Action Latinx Family Comedy Series "The Expanding Universe of Ashley Garcia"
The multi-camera comedy series is co-created by Mario Lopez and Seth Kurland.

[05/23/19 - 02:46 PM]
Lifetime's Provocative New Docuseries "Marrying Millions" Premieres July 10, Exploring the True Intentions of Six Deeply in Love Couples
The series follows six couples who are deeply in love and hoping to marry, but come from completely different worlds.

[05/23/19 - 01:44 PM]
IFC to Air Sing-Along Version of Documentary Now!'s "Original Cast Album: Co-Op" on Friday, June 7
Season 52 of "Documentary Now!" will be available to stream on Netflix starting Monday, June 3.

[05/23/19 - 01:41 PM]
Smithsonian Channel(TM) Commemorates the 75th Anniversary of the Biggest Military Landings in History with Never-Before Seen Footage
One of the world's foremost experts on World War II archives, Dominique Forget, has identified over 100 hours of previously unseen archival footage, including 20 hours from the battle itself, to reveal the Allies' struggle to liberate Europe.

[05/23/19 - 01:22 PM]
Jimmy Kimmel's Highly Rated, Unforgettable Night of Television Returns with an Encore Presentation of "Live in Front of a Studio Audience: Norman Lear's 'All in the Family' and 'The Jeffersons,'" Saturday, May 25
A rebroadcast of "All About 'All in the Family' and 'The Jeffersons'" will likewise follow.

[05/23/19 - 01:02 PM]
Showtime(R) Documentary Films Announces "Detainee 001" Chronicling Newly Released Prisoner John Walker Lindh
The film gives the definitive account of Lindh's story with never-before-revealed details from his legal case and unpacks challenging truths and shifting allegiances behind one of the most compelling and unresolved mysteries of the post-9/11 age.

[05/23/19 - 12:02 PM]
ESPN Rolls Out Bowl Schedule for 2019-20 College Football Season
The bowl mania will include the College Football Playoff Semifinals and the entire New Year's Six, which will build up to the season's grand finale: The College Football Playoff National Championship from the Mercedes-Benz Superdome in New Orleans.

[05/23/19 - 12:01 PM]
HBO and BBC Renew "Gentleman Jack" for a Second Season
The series tells the story of Anne Lister, a woman who had a passion for life and a mind for business, and bucked society's expectations at every turn.

[05/23/19 - 11:00 AM]
New Docuseries "Straight Up Steve Austin" to Premiere August 12 on USA Network
The seven-half hour episode series will follow "WWE Raw" on Monday nights at 11:00/10:00c.

[05/23/19 - 10:48 AM]
"Archer After Hours" Launches Following the Premiere of "Archer: 1999"
"Archer After Hours" is part after-show, talk show, sketch show and party.