or


[05/21/07 - 06:47 PM]
We TV Premieres Original Series She's Moving In
Peggy Bunker hosts the series, a new original home design series featuring couples who have decided to move in together and are grappling with whose sense of style and dé cor wins.

[via press release from WE: Women's Entertainment]

WE tv Premieres Original Series She's Moving In

General Mills Signs on to Sponsor the Series

New York, NY - May 21, 2007 - Building on the momentum of WE tv's programming geared towards home decoration for women, the network announced today She's Moving In, a new original home design series featuring couples who have decided to move in together and are grappling with whose sense of style and d� cor wins. The network has signed General Mills to sponsor the series and has created a customized campaign for its Yoplait yogurt to be integrated into the programming whereby the yogurt is consumed both the designer and a featured woman from the series. On-air they receive tagged tune-in spots and billboards and online they have presence through logo placement, banner ad and inclusion into the WE tv monthly newsletter sent to all of WE's registered users. The six half-hour episodes premiere this July.

"At WE tv we are constantly listening to our demographic to see what appeals to them and She's Moving In really capitalizes on the interest that female TV viewers have in home design programming," said Kim Martin, EVP and General Manager for WE tv. "This entertaining and functional series joins a growing line-up of already popular original shows, and continues to position WE tv as a premiere destination for relevant, fun and engaging programming designed for today's modern women."

"Because WE tv's newest series She's Moving In is an original series, it affords the network the opportunity to offer advertisers the chance to embed their branding messages within the programming," said Arlene Manos, President Rainbow national network advertising sales. "The continued commitment of General Mills to the network reinforces WE's value of providing sponsorship packages that make sense for advertisers looking to target their brand to a wide ranging audience of women."

As part of the promotion, WE tv has created the Style Our Space Contest, where WE viewers will be invited to enter their information and upload photos of a room in their house that needs decorating help. Other users can then vote on how much help each room really needs. One winner will be chosen and a She's Moving In designer will give their room a makeover. We will be giving away a $25,000 room makeover to a very deserving WE viewer. The contest will begin July 17 and end on August 26 at Midnight. The winner will be selected by a panel of designers from She's Moving In.

Each episode of She's Moving In is hosted by Peggy Bunker, host of the very first season of She House Cinema and a known face in the home show arena, who guides the audience through the good, the bad and the ugly moments that come from the merging of the couples' assets. The host introduces the couple as well as the interior designer, who will work to magically transform the space into a mutually satisfying home. Each partner in the couple in makes a brutally honest home video documenting the belongings that absolutely cannot make the move into their new space. The host then takes the guy on a fun activity to distract him while the designer gets to work on redesigning, painting, and accessorizing the new home, the while the girl assures that the changes are of her liking. Throughout the process, some of the items will stay while others go. Stress, conflict and confusion arise as the couple pushes to keep what is respectively theirs and in the end everyone will come to a happy medium. The guy then returns to a newly designed home for the big unveiling where his girlfriend shows him how cleverly the designer has merged their stuff into a home that is comfortable for both.

March 2007 has been the strongest in WE tv's history for HH, W18-34, W18-49, W25-49 & W25-54 deliveries for the Prime M-Su 8p-11p daypart. WE tv's original special "Women on Death Row 2" premiered this month and was a contributor for the strong Prime March performance. This premiere ranks as the strongest WE tv original special premiere for W18-49 (166K) and W25-54 (160K) deliveries.

Source: Nielsen Media Research, Live Data, March 2006 (2/26/07-4/1/07), Prime M-Su 8p-11p, premiere telecast of "Women on Death Row 2" Monday 2/26/07 9p-11p compared to all WE tv original special premiere telecasts to-date (12/31/01-4/1/07); subject to qualifications upon request.

About WE tv

WE tv is the only cable network dedicated to helping women connect to one another and the world around them. With quality original programming including the hit series "Bridezillas," unique movie packages like "Cinematherapy," topical specials and its public affairs initiative WE Empowers Women, the network supports women and appeals to their interests in pop culture, relationships and personal style. WE tv is a subsidiary of Rainbow Entertainment Services and is currently seen in 62 million homes.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media is a leading producer of targeted, multi-platform programming for global distribution, creating and managing some of the world's most compelling and dynamic entertainment brands, including AMC, fuse, IFC, WE tv, Rainbow Sports Networks managed FSN Bay Area and FSN New England, LIFESKOOL, SPORTSKOOL, and VOOM HD Networks. The company also manages Rainbow Advertising Sales Corporation, its advertising sales division, and Rainbow Network Communications, its full service network programming origination and distribution company.





  [may 2007]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 11:18 PM]
Development Update: Friday, August 18
Updates include: D.J. Nash sells projects to ABC, CBS; Kevin Falls brings "The Unrequited" to NBC; and Steven Lilien, Bryan Wynbrandt set up "God Friended Me" at CBS.

[08/18/17 - 12:05 PM]
Walkers Are Invading AMC for "The Walking Dead" Multi-Weekend Marathon Event Beginning Sunday, August 20 at 9:00 A.M. ET/PT
Plus: look for "The Walking Dead: Season 8 Preview Special" on Sunday, September 10.

[08/18/17 - 11:29 AM]
MTV Announces New Host Terrence J. and Cast for Its Hit Matchmaking Series "Are You the One?" Premiering Wednesday, September 20th at 10:00 P.M. ET/PT
Before the premiere, audiences can get a sneak peek at the new cast in an audition tape casting special, airing Wednesday, September 13.

[08/18/17 - 09:54 AM]
Viceland Announces Fall Line-Up with New Shows & Returning Favorites
Returning are network staples "Bong Appétit" with Abdullah Saeed, Vanessa Lavorato and Ry Pritchard, "Weediquette" with Krishna Andavolu, "Cyberwar" with Ben Makuch, and "Hamilton's Pharmacopeia" with Hamilton Morris.

[08/18/17 - 09:01 AM]
Viola Davis and Julius Tennon to Executive-Produce One-Hour Telecast "EIF Presents: XQ Super School Live" to Inspire the Public to Rethink High School and Explore Ways to Prepare Students for Careers of the Future
The one-hour special will air across ABC, CBS, FOX and NBC on Friday, September 8 at 8:00/7:00c.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:20 AM]
Video: WE tv Releases Cast & Sneak Peek for Season 9 of Hit Series "Marriage Boot Camp Reality Stars"
The season will feature a brand new house of dysfunctional couples including Kailyn Lowry and Javi Marroquin, Bobby Panahi and Asifa Mirza, Juelia Kinney and JJ Lane, Peter Gunz and Amina Buddafly & Mehgan James and DeAndre Perry.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/18/17 - 07:49 AM]
Car Pros Make Room for the Under "Dogs" in Discovery's All-New Series "Gear Dogs (WT)"
The series, formerly known as "House of Cars," premieres Monday, September 4 at 10:00/9:00c on the cable channel.

[08/17/17 - 11:43 PM]
Development Update: Thursday, August 17
Updates include: ABC lands live-action take on "The Jetsons"; Frances O'Connor to star in Hulu's "Locke & Key"; and Paul Scheer to pen the "Galaxy Quest" TV series for Amazon.

[08/17/17 - 03:30 PM]
AXS TV Greenlights Season Three of the Popular Original Music Series "Rock & Roll Road Trip with Sammy Hagar Presented by Mercury Insurance"
Production on the 12-episode season began this month and is scheduled for air in early 2018.

[08/17/17 - 02:47 PM]
MTV's Iconic "Unplugged" Franchise Returns This Fall
The new season will feature an eclectic, superstar lineup of global pop culture artists and will kick off with multi-platinum, award-winning singer/songwriter and "2017 Video Music Awards" nominee and performer, Shawn Mendes.

[08/17/17 - 12:55 PM]
Buddy and His Team of Skilled Bakers Return to TLC's "Cake Boss," with Early Premieres on the Network's TV Everywhere Platform, TLC GO
Look for five new episodes becoming available on TLC GO this Friday, August 18 and an additional five episodes on Friday, August 25.

[08/17/17 - 12:45 PM]
Freeform Gets Its Wings with First Original Christmas Movie, "Angry Angel," from Sony Pictures Television
From Golden Globe-nominated director and writer Will Gluck, the two-hour special holiday feature stars Jason Biggs, Brenda Song, Ricky Mabe, Andrew Bachelor and Andy Favreau.