[01/17/08 - 04:27 PM]
Weddings All Week Long During We TV's "We Go Bridal Week" Premiering February 10-17
The stunt features three all-new original specials as well as the all-new series, "Bulging Brides."

[via press release from WE: Women's Entertainment]



"Unforgettable Celebrity Wedding Gowns"

"Beach Weddings"

"Culture Clash Weddings"

"Bulging Brides"

Plus... Check out www.WEgobridal.com � The Online Destination for All Things Bridal

New York, NY, January 17, 2008 � It's no doubt that February is the month of love. Whether it's Valentine's Day, new engagements or weddings, love is definitely in the air...with abundance! WE tv has conceived the perfect way to celebrate and honor the fact with an entire week-long marathon dedicated to wedding-themed programs. "WE Go Bridal Week" begins Sunday, February 10 at 8pm I 7c and features three all-new original specials � Unforgettable Celebrity Wedding Gowns, Beach Weddings, and Culture Clash Weddings as well as the all-new series, Bulging Brides. Between these and a variety of other hit series and specials in the line-up...now that's amor�.

The success of WE tv's signature series Bridezillas helped define the television bridal genre when it premiered in 2003 and marked an important new mandate for the network. Next, WEgobridal.com was launched in June 2007, an online destination point for weddings and all things bridal. The popularity of the site and the network's wedding shows led WE tv to brand a special evening devoted to just this � WE Go Bridal Sundays. And now, "WE Go Bridal Week" returns to the air with a whole week dedicated to your favorite wedding specials (Best of Bridezillas, Wedding Gown Secrets Revealed, Wedding Cake Masters, The Wedding Planners, Married By The In-Laws, etc.), popular series (Bridezillas, Platinum Weddings, Rich Bride, Poor Bride, My Big Fat Fabulous Wedding, Weird Weddings, etc.) and a special presentation of the film Father of the Bride.

"WE Go Bridal Week" is home to 4 all-new premieres:

BEACH WEDDINGS � WE tv Original Special

Premieres Sunday, February 10 at 10pm I 9c.

What does it take to create a romantic beach wedding? Beach Weddings takes you through the firsthand experience of four different couples with very diverse beach weddings. Each couple has a unique ocean-lined celebration along the sunny sands of California: an intimate ceremony in Muir Beach, swanky shindig in Malibu, platinum extravaganza in Coronado and an ethnic Hindu heritage celebration on Shelter Island. From the dress to ceremony and reception details, these wedding stories are not only romantic and heartfelt, but also a must-see for anyone planning to wed by the ocean.


Premieres Monday, February 11 at 10pm I 9c

It's the most important dress a woman will ever buy and this special features 16 famous dresses that are just as memorable as the celebrities that wore them. A collection of experts comment on the details that makes them so unforgettable: celebrity stylist Philip Bloch, Brides Magazine editor-in-chief Millie Bratten, InStyle correspondent Katrina Szish, fashion designers Beate and Jennifer Packham, Wedding Salon founder Tatiana Byron, and Rennee Strauss of Rennee Strauss for the Bride. Why was Tori Spelling's eyelet gown perfect for her beach wedding to Dean McDermott or Grace Kelly's beaded threads for her marriage to Monaco's Prince Rainier? Each dress makes a statement, whether it's Gwen Stefani's pink-trimmed design, Carmen Electra's shockingly traditional gown, Carolyn's Bissett's simple elegance or Princess Diana's extraordinary train. From Elizabeth Taylor to Avril Lavigne, it's not just the dresses that are unique but also the stories and relationships behind them. Unforgettable Celebrity Wedding Gowns takes you down the aisle of each and every one.


Premieres Wednesday, February 13 at 10pm I 9c.

Very few couples are willing to relinquish control over planning their weddings, but Culture Clash Weddings features one that would � in exchange for a surprise ceremony and reception. Kristen and Brandon have agreed to trade in their rights to choose the manner of style in which they'll say their "I do's." But this American-born couple is in for a real culture shock when they find out they'll be having a traditional Indian-themed wedding! Wedding planners are brought in to help them with the task of planning a wedding vastly different from their own cultures. The families and bridal party all take part in executing one unforgettable, culture clash wedding.

BULGING BRIDES � All-New Series Premiere

Premieres Sunday, February 17 at 10 & 10:30pm I 9 & 9:30c with Two Back-to-Back Episodes

Continues Sundays at 10pm I 9c with One All-New Episode Each Week

Every bride wants her wedding day to be picture perfect and for many, that means making sure the wedding dress fits just right. In Bulging Brides, each half-hour episode follows different bride-to-be's as they try to shed unwanted pounds and inches in order to fit into their gowns. Yet stress, hectic schedules and temptations from menu tastings and bridal showers can make it difficult, so co-hosts and "Dream Team" experts are enlisted to help. Personal trainer Tommy Europe and nutrition specialist Nadeen Boman put the ladies through a strict and intense 6-week regimen. It's high-stakes for these brides � will they be able to reach their weight-loss goals or need to have their gowns re-fitted?

For WE tv, Steve Cheskin, Executive in Charge of Production; Gena McCarthy, VP Development & Production. Culture Clash Weddings is produced by Brand New Entertainment for WE tv; Annabelle McDonald serves as Executive Producer. Unforgettable Celebrity Wedding Gowns and Beach Weddings are produced by KAOS Entertainment for WE tv; Kelly Hefner serves as Executive Producer. Bulging Brides is produced and distributed by Peace Arch Entertainment.

  [january 2008]  


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