or


[03/09/10 - 12:04 PM]
Sundance Channel Celebrates Earth Day with the Global Premiere of the Second Season of Its Original Series, ''The Lazy Environmentalist''
Season two will kick off Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

[via press release from Sundance]

Sundance Channel Celebrates Earth Day With the Global Premiere of the Second Season of its Original Series, ''The Lazy Environmentalist''

Day-and-Date Asia, Europe and US Premieres on April 20, 2010

New York, March 9, 2010 - In commemoration of Earth Day, Sundance Channel will present to its viewers a new season of its original green series, "The Lazy Environmentalist." Season two of the award winning series will kick off in Asia, Europe and the United States on Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

Winner of the 2009 Environmental Media Association Award for "Best Reality Show," "The Lazy Environmentalist" is ideal TV fare to help viewers ring in Earth Day. The half-hour, primetime series - hosted by eco-entrepreneur and author Josh Dorfman - showcases Dorfman's credo that greening the planet doesn't have to be complicated, even for self-described "lazy environmentalists" like him. Each episode operates on the theory that consumers should not settle for an expensive and/or inferior product simply because it is environmentally-friendly.

"I'm very excited about our second season, which I think carries the lazy environmentalist ethos into some unexpected, yet relevant, places," said Dorfman. "Admittedly, I prefer convenience, so the show for me has two simple goals: one is to help viewers find green solutions that are easy, attractive and actually improve their daily lives; the other is to have fun with the entire process and keep a light spirit. In other words, if you're thinking about bringing a microwave on your camping trip - or just want to meet a person who would - this is a show for you."

In the eight-part season two, Dorfman (who penned The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget) makes his case to an offbeat roster of conservation skeptics, and demonstrates that a green approach can easily translate into any profession or lifestyle. From fashion designers and exterminators to surfers and day care center operators, Dorfman works with the series' widely ranging cast to prove that eco-friendly living can not only be completed with little sacrifice, but can also make professional and private lives easier for those who participate.

"The Lazy Environmentalist" is produced for Sundance Channel by Free Range Media; executive producers are David Metzler and Josh Dorfman.

Under the creative direction of Robert Redford, Sundance Channel (www.SundanceChannel.com) reaches more than 33 million subscribers in the U.S. and recently launched in France, Belgium, Singapore and Korea.

About Josh Dorfman

Josh Dorfman is an environmental entrepreneur, media personality and author of The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget. He is also the founder and CEO of Vivavi and of ModernGreenLiving.com, Vivavi's residential search directory for consumers seeking green homes. As an advocate for positive environmental change, Josh also serves as spokesperson for Brita's FilterForGood campaign to help reduce bottled water waste and for Green Works, Clorox's line of natural cleaning products. Josh holds an MBA from Thunderbird, The School of Global Management, and a BA from the University of Pennsylvania. Dorfman's environmental epiphany came while living in China during the 1990's to launch Kryptonite Bicycle Locks' sales and marketing program. Josh saw a nation of a billion bicyclists transforming into a nation of a billion car drivers, causing potentially unprecedented stress on the global environment. How all countries enable their populations to pursue a better quality of life while bringing their lifestyles into balance with nature is a vital challenge for the 21st century and what Josh's ventures strive to address.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media owns and operates some of the world's most popular and award-winning entertainment brands, including AMC, IFC, Sundance Channel, WE tv, Wedding Central and IFC Entertainment (IFC Center, IFC Festival Direct, IFC Films, IFC In Theaters and IFC Productions). Additional information about Rainbow Media's multiplatform brands is available at www.rainbow-media.com.





  [march 2010]  
S
M
T
W
T
F
S
 


· LAZY ENVIRONMENTALIST, THE (SUNDANCE)





[05/03/16 - 10:36 AM]
Molly Ringwald, Meredith Vieira, Amy Sedaris, John Hodgman, and "Hamilton" Cast Members Guest Star in Season Two of Bravo Media's "Odd Mom Out"
They'll join the previously announced Drew Barrymore and Blythe Danner.

[05/03/16 - 10:01 AM]
TBS's "Search Party" Adds Rosie Perez, Ron Livingston, Christine Taylor & Parker Posey in Recurring Roles
In addition, Brandon Micheal Hall has been named a series regular.

[05/03/16 - 09:07 AM]
Vice Media and ESPN Enter Production and Distribution Deal Across Digital, Mobile, and TV
Select films from ESPN's renowned documentary series "30 for 30" will air on Viceland, the new cable network from Vice.

[05/03/16 - 08:45 AM]
Monday's Broadcast Ratings: "The Voice" Extends NBC's Demo Win Streak
The Peacock has taken home the adults 18-49 crown for seven consecutive Mondays.

[05/03/16 - 08:29 AM]
Acclaimed Italian Crime Series "Gomorrah" Premieres August 24 on SundanceTV
As previously announced, the network has acquired seasons one and two from The Weinstein Company, each season featuring 12 one-hour episodes.

[05/03/16 - 07:22 AM]
Bravo Media Debuts New Series "Below Deck Mediterranean" Launching Activations in New York City and Across Digital Platforms
The network kicks off the new installment of the hit series with a premiere day stunt in New York City, as well as with a "Below Deck Mediterranean" Lens on Snapchat.

[05/03/16 - 07:17 AM]
Surging VH1 Greenlights Weekly Topical Show with Pop Culture Maven and Social Media Powerhouse Amber Rose Slated to Premiere This Summer
Rose will conduct candid interviews with celebrity friends and lead provocative, entertaining and humorous conversations with guests about pop culture, motherhood, relationships, friendships, race, and entrepreneurship.

[05/03/16 - 06:00 AM]
Amazon Prime Video Adds the Latest Series from The Weinstein Company and Oscar and Emmy-Winner Julian Fellowes, "Julian Fellowes Presents Doctor Thorne," to Its Original Series Lineup
The series stars Tom Hollander as Doctor Thorne, Ian McShane as Sir Roger Scatcherd, and Alison Brie as Miss Martha Dunstable.

[05/02/16 - 11:53 AM]
Freeform's "That's So Throwback" Programming Event Begins May 2
Laugh along with Lizzie McGuire as she competes with Kate, flash forward to the future with Raven Baxter, live a double life with Hannah Montana, and help Kim Possible save the world.

[05/02/16 - 11:03 AM]
FYI Premieres New Series "Teenage Newlyweds" - Tuesday, May 31 at 10pm ET/PT
The series captures their weddings and all the ups and downs of juggling family, school, career, finances and first homes, while still navigating life as a teenager.

[05/02/16 - 10:49 AM]
Rivalries Reach New Heights as the Competition Goes Down to the Wire in "Wicked Tuna's" Season Finale on Nat Geo Channel
The high-octane season five finale will be followed immediately by National Geographic Channel's only live show-after-the-show, "Reel Talk Live," on Monday, May 16.

[05/02/16 - 10:38 AM]
Oprah Winfrey to Star in HBO Films' "The Immortal Life of Henrietta Lacks"
The film tells the true story of Henrietta Lacks, an African-American woman whose cells were used to create the first immortal human cell line.

[05/02/16 - 10:30 AM]
Former Ohio State & NFL All-Pro Robert Smith Added to FOX Sports & BTN College Football Rosters
Smith teams with host Rob Stone and analysts Dave Wannstedt and Matt Leinart for pregame, halftime and postgame coverage on the FOX broadcast network and FS1 and appears on BTN studio shows throughout the week.

[05/02/16 - 10:11 AM]
Own a Piece of History with "The Oprah Winfrey Show" Audience Chair Auction
A select number of studio audience chairs will be available for auction with net proceeds going to the Oprah Winfrey Leadership Academy Foundation.

[05/02/16 - 09:37 AM]
Next Documentary in ESPN Films 30 for 30 Series, "Believeland," Premieres May 14
The documentary will chronicle the struggles of Cleveland's major sports franchises over the past 50 years and the impact it has all had on the psyche of a typical Cleveland sports fan.