[05/11/10 - 12:49 PM]
TNT's Medical Drama Hawthorne Hits the Road with the "I Run This" Health & Wellness Tour
The 10-market mobile, interactive experience "will include health screenings, exercise classes, fitness-related video games, a smoothie bar and much more."

[via press release from TNT]

TNT's Medical Drama HAWTHORNE Hits the Road with the "I RuN This" Health & Wellness Tour

TNT's hit medical drama HAWTHORNE is bringing ideas for healthier living to women across the nation with the "I RuN This" Health & Wellness Tour. The 10-market mobile, interactive experience will include health screenings, exercise classes, fitness-related video games, a smoothie bar and much more.

TNT's HAWTHORNE, which launches its second season on Tuesday, June 22, at 9 p.m. (ET/PT), follows a team of hard-working nurses as they struggle against the odds to deliver the best care possible. "We recognize that many women everywhere, including fans of Hawthorne, are wearing multiple hats and playing multiple roles everyday, whether as a mother, a sister, an employee or a friend." said Tricia Melton, senior vice president of marketing for TBS, TNT and Turner Classic Movies (TCM). "The 'I RuN This' Health & Wellness Tour was designed to celebrate the many women who are CEOs of their households and are running every facet of their daily lives - this tour is for them."

The American Red Cross is partnering with the tour by providing nurse volunteers who will provide health screenings and professional advice to consumers. "Red Cross nurses are looking forward to volunteering with the 'I RuN This' Health & Wellness Tour," said Sharon Stanley, American Red Cross Chief Nurse. "We'll be conducting health screenings, providing lifesaving health and safety tips and answering individual questions from HAWTHORNE fans."

The following are a few of the elements that will be included in TNT's "I RuN This" Health & Wellness Tour:

· Health screenings, performed by Red Cross nurses, complete with tips and information;

· Body fat measurements and offering tips for healthy weight management provided by Fitness Trainers;

· Dance fitness and aerobic exercise classes;

· Fitness and relaxation classes, including yoga and breathing techniques;

· Fitness video games;

· Photo experience where fans can appear in a picture with HAWTHORNE imagery;

· Smoothie bar;

· HAWTHORNE-branded water bottles, snacks, calorie cards and other giveaways.

"I RuN This" Health & Wellness Tour will hit cities across the country including Chicago, Los Angeles, San Diego, Dallas, Washington, D.C., Boston, Philadelphia, Chicago, Atlanta and New York. For a complete list of tour dates and locations, please visit www.tnt.tv/series/hawthorne.

HAWTHORNE co-stars Michael Vartan (Alias), Suleka Mathew (Men in Trees), David Julian Hirsh (Lovebites), Christina Moore (90210), Vanessa Lengies (American Dreams) and Hannah Hodson (TNT's The Ron Clark Story). The series, created by Emmy(R) winner John Masius (St. Elsewhere, Providence, Dead Like Me), is produced for TNT by Sony Pictures Television in association with Pinkett Smith's 100% Womon Productions, John Masius Productions and Jamie Tarses' FanFare Productions. HAWTHORNE is executive-produced by Pinkett Smith; Masius; Glen Mazzara (The Shield, Crash, Life); and Jamie Tarses (My Boys).

TNT, one of cable's top-rated networks, is television's destination for drama and home to such original series as the acclaimed and highly popular detective drama The Closer, starring Kyra Sedgwick; Men of a Certain Age, with Ray Romano, Andre Braugher and Scott Bakula; Saving Grace, starring Holly Hunter; HawthoRNe, with Jada Pinkett Smith; Leverage, starring Timothy Hutton; and Dark Blue, starring Dylan McDermott; the upcoming Rizzoli & Isles, starring Angie Harmon and Sasha Alexander; Memphis Beat, with Jason Lee; and Southland, from Emmy(R)-winning producer John Wells (ER). TNT also presents such powerful dramas as Bones, Supernatural, Las Vegas, Law & Order, CSI: NY, Cold Case and Numb3rs; broadcast premiere movies; compelling primetime specials, such as the Screen Actors Guild Awards(R); and championship sports coverage, including NASCAR and the NBA. TNT is available in high-definition.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

  [may 2010]  


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