America Gets Ready to be "HGTV'd" by Network's Stars
Red 18-Wheeler Rolls Cross-Country to Fulfill Ultimate Makeover Fantasies
NEW YORK, Dec. 28, 2010 -- For anyone who's ever fantasized about HGTV knocking on their door and telling them they're getting a home makeover, that dream is about to come true in the network's new series HGTV'd. In each episode, a different HGTV star will travel across America in an 18-wheeler, surprising fans with jaw-dropping makeovers and over-the top home transformations. Beginning Saturday, January 1, 2011, visitors to HGTV.com can upload room photos and videos showing the rooms in their homes that are desperately in need of help. Lucky homeowners chosen for the series will receive an incredible, once-in-a-lifetime fantasy makeover and the chance to appear on HGTV.
The makeovers will feature high-impact, ingenious and visually stunning room designs created by HGTV stars such as David Bromstad (Color Splash), John Gidding (Curb Appeal: The Block), Genevieve Gorder (Dear Genevieve), Sabrina Soto (Get It Sold and Real Estate Intervention) and Vern Yip (HGTV Design Star). Each week, designers will drive up in a specially outfitted HGTV'd truck ready to transform outdated family rooms, dull basements and boring backyards into astonishing, one-of-a-kind spaces.
"Since the network launched in 1994, the most popular request we hear is for one of our stars to show up and give a makeover," said Kathleen Finch, general manager, HGTV. "When viewers asked, we listened, and now we need them to upload their videos for the chance of a lifetime. Getting 'HGTV'd' will definitely make our viewers the envy of the neighborhood."
The series is expected to premiere in summer 2011.
HGTV, America's leader in home and lifestyle programming, is distributed to more than 99 million U.S. households and is one of cable's top-rated networks. HGTV's website, HGTV.com, is the nation's leading online home-and-garden destination, which attracts an average of more than 5 million unique visitors per month.