or


[02/14/11 - 07:20 AM]
Spin Master And Nickelodeon Launch Major Merchandising Program for Breakout Hit Show "Victorious" at New York Toy Fair 2011
"I've had so many incredible things happen to me in the past year... but I never thought I would be co-designing a doll that looks like me," said Victoria Justice.

[via press release from Nickelodeon]

SPIN MASTER AND NICKELODEON LAUNCH MAJOR MERCHANDISING PROGRAM FOR BREAKOUT HIT SHOW "VICTORIOUS" AT NEW YORK TOY FAIR 2011

Spin Master Ltd. Named Master Toy Licensee for Victorious

NEW YORK, Feb. 14, 2011 - Building on the momentum of the successful first season of Victorious, Nickelodeon Consumer Products today announced that Spin Master will be the master toy licensee for the top-rated program. Spin Master's new line of products, including fashion dolls and playsets, will debut at New York Toy Fair 2011.

"I've had so many incredible things happen to me in the past year...but I never thought I would be co-designing a doll that looks like me," said Victoria Justice, star of Victorious. "It will be based on my character, Tori from my show, Victorious, and she will sing! How cool is that?"

Since its launch in April 2010, Victorious has been the number-one live action comedy series in its timeslot on all TV with kids 6-11, tweens 9-14, and teens 12-17, reaching 14.4 million kids, 13.7 million tweens, and 11.4 million teens each quarter. Victorious is a co-production with Sony Music as part of an ongoing global partnership between Nickelodeon and Sony Music. Victorious is created and executive produced by Dan Schneider, who also created the other Nickelodeon hits iCarly, Drake & Josh, Zoey 101, The Amanda Show, and Kenan and Kel.

"The enormous popularity and success of Victorious has led to an overwhelming demand from kids, teens, and tweens," said Manuel Torres, Senior Vice President, Global Toys and Video Games for Nickelodeon Consumer Products. "As the master toy licensee for Victorious, Spin Master will engage the show's loyal and passionate audience and provide them with a lineup of dolls, playsets, and role play items to bring them closer to the excitement of Tori's life at Hollywood Arts High School."

"Girls love Victorious because it embodies everything important and aspirational to them: performance, self-expression, a relatable and likeable heroine, and humor," said Nicole Perez, VP of Girls Marketing for Spin Master Ltd. "Our toy line focuses on those key girl triggers. We offer amazing performance based product and we'll be infusing some never before seen technologies. Victorious satisfies key girl play patterns - fashion, hair, role play, and more. The market is eager for a great girl toy line with a strong performance overlay - singing, dancing, acting - and Victorious is the perfect property."

Victorious by Spin Master Ltd. at Toy Fair 2011 will include:

"Make it Shine" Doll

Now girls everywhere can hear Tori sing to them in their very own home! The Tori Make It Shine doll not only bears the exact likeness to Victoria Justice, she also sings Make It Shine the show's hit theme song just like Tori. Simply raise the doll's microphone to her mouth to hear her sing. Raise her other arm in Tori's signature stance to hear her fans go wild! Girls can relive the exact moment when Tori discovers her amazing inner talent that gets her accepted into the exclusive Hollywood Arts high school program!

(Suggested Retail Price: $24.99; Available: October 2011)

Tori Doll

With an exact likeness to Victoria Justice, the Tori doll comes dressed in fashions straight from the famous "Birthweek Song" episode. With seven points of articulation, beautiful rooted hair, and a stylish dress replicated straight from the show, girls playing out key scenes with their very own Tori.

(Suggested Retail Price: $16.99; Available: October 2011)

Locker Decorator

Decorate and personalize mini-lockers just like the students at Hollywood Arts High School. These lockers can hold notes, money and other secret items and can be locked away with a combination lock! Locker Decorator comes with multiple sticker sheets and school-themed accessories. Available in two different colors.

(Suggested Retail Price: $14.99; Available: October 2011)

Microphone

The Victorious Microphone gives any girl the chance to express her inner Tori Vega. You can sing the hit theme song "Make It Shine" along with Tori or try it all on your own with just the instrumental as back up. Combine with additional sound effects such as a cool back beat and audience applause to make the performance all your own. Or simply turn the microphone on to amplify your voice for even more exciting ways to perform.

(Suggested Retail Price: $17.99; Available: October 2011)

About Victorious

Currently in production on its second season, Victorious follows teenager Tori Vega (Victoria Justice) who attends the prestigious performing arts high school, Hollywood Arts. From her first day at the school, however, Tori feels out of place among the amazingly talented students, especially mean diva Jade (Elizabeth Gillies, Broadway's 13). But with the help of her older sister Trina (Daniella Monet, A Fairly Odd Movie, Nancy Drew) and new friends including the musically gifted Andr´┐Ż (Leon Thomas III, August Rush, Broadway's The Lion King, iCarly), brooding bad boy Beck (Avan Jogia, Spectacular!), eccentric Cat (Ariana Grande, Broadway's 13) and lovable but psychologically scrambled ventriloquist Robbie (Matthew Bennett) - Tori realizes that she was born to perform and that entertaining people not only makes her happy but may change her life. The series features original music performed by Victoria Justice and the ensemble cast.

About Nickelodeon Consumer Products

Nickelodeon Consumer Products manages the world's third largest licensing business, representing leading properties such as SpongeBob SquarePants and Dora the Explorer, and managing merchandising for Nick Jr., Nickelodeon, Comedy Central, MTVN International, and Spike TV.

Nickelodeon, now in its 31st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 16 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).

About Spin Master Ltd.

A multi-category children's entertainment company since 1994, Spin Master has been designing, developing, manufacturing and marketing consumer products for children around the world and is recognized as a global growth leader within the toy industry. Spin Master is best known for such popular brands as boy's action phenomena and 2009 Toy of the Year winner Bakugan Battle Brawlers(TM), 2008 Toy of the Year winner Air Hogs(R), Aquadoodle(TM), Tech Deck(TM), Moon Sand(TM), Liv(TM), and Mighty Beanz(TM). The company has also marked an entry into children's media with the launch of Spin Master Entertainment, a subsidiary focusing on the design, development and production of television and other media properties. Spin Master employs over 900 people with offices in Toronto, Los Angeles, Paris, London, Hong Kong and Mexico. For additional information please visit: www.spinmaster.com.





  [february 2011]  
S
M
T
W
T
F
S
  


· VICTORIOUS (NICKELODEON)





[12/08/16 - 12:03 PM]
"Caraoke Showdown" Hosted by Craig Robinson Premieres January 12 on Spike TV
"Caraoke Showdown" takes groups of passengers on a musical journey to win money by competing in a variety of karaoke-style challenges.

[12/08/16 - 12:03 PM]
"The Defiant Ones," Four-Part Documentary Event Telling the True Story of Music Legends Dr. Dre and Jimmy Iovine, to Debut on HBO Next Year
Director Allen Hughes has made an unquestionably bold film about the unlikely but ultimately unbreakable bond of trust and friendship between two street-smart men from different worlds who have shaped many of the most exciting and extreme moments in recent pop culture.

[12/08/16 - 11:55 AM]
Tuesday's "The Late Show with Stephen Colbert" Tops Late Night with Its Largest Tuesday Audience Since Oct. 2015
CBS spins the late-night numbers for Tuesday, December 6.

[12/08/16 - 11:12 AM]
MTV Announces 22 Singles Looking for Love on MTV's Hit Matchmaking Series "Are You The One?"
"Are You The One?" returns for a new season of perfect matches and passionate possibilities on Wednesday, January 11 at 9:00/8:00c.

[12/08/16 - 10:32 AM]
Amazon Studios to Debut Original Kids Special "Bookaboo's Barkin' New Year's Eve" on December 30
Season one of "Bookaboo" is currently available to stream and enjoy.

[12/08/16 - 10:07 AM]
"Criminal Minds" Tops "Empire" in Viewers for the First Time
CBS spins the numbers for Wednesday, December 7.

[12/08/16 - 10:04 AM]
Comedy Central's(R) Newest Animated Series "Jeff & Some Aliens" Premieres on Wednesday, January 11 at 10:30 P.M. ET/PT
The network's latest animated series will follow the premiere of the seventh and final season of "Workaholics."

[12/08/16 - 10:03 AM]
Bravo Media Presents the Original Hip Hop Empire in "First Family of Hip Hop" All New Series Premieres Sunday, January 15 at 9PM ET/PT
The Robinsons rose to fame in the 1970's when they first put rap on the map with the famed Sugarhill Records, becoming a cultural phenomenon and changing the face of music forever.

[12/08/16 - 10:01 AM]
Investigation Discovery Hosts Day-Long Love Letter to Fans with Exclusive Sneak Peeks of Five New True-Crime Series on New Year's Day
Settle in on January 1st for ID's inaugural "Premiere New Year" programming marathon, a day-long love letter to loyal viewers featuring sneak peek premieres of five of ID's most anticipated series of 2017.

[12/08/16 - 10:00 AM]
Bruno Mars, Sting and The Weeknd to Perform on Spectacular Season Finale of "The Voice"
Global superstar Bruno Mars will perform his explosive single "24K Magic," the title track from his critically acclaimed album "24K Magic."

[12/08/16 - 10:00 AM]
Detective Rod Demery Profiles How "Murder Chose Me" in Powerful New Investigation Discovery Series
Vowing that no family should be denied justice the way his family was, Demery worked tirelessly on more than 250 homicide cases, achieving a confession and a 100% solve rate in each case where he served as lead detective.

[12/08/16 - 09:59 AM]
Tony Rock Hosts TV One's Outrageous New Game Show "The Game of Dating," Premiering Tuesday, Jan. 31
Hosted by popular comedian Tony Rock, the network's primetime game show will offer viewers provocative, sexy and hysterical new takes on classic dating show scenarios.

[12/08/16 - 09:54 AM]
"Friday Night Tykes" Returns to Esquire Network Beginning January 17th
Esquire Network's most watched original franchise among adults 18-49 will also deliver a season two of "Friday Night Tykes: Steel Country" beginning on January 31.

[12/08/16 - 09:24 AM]
Wednesday's Broadcast Ratings: "Hairspray Live!" Sparks NBC to Victory
The Peacock leads the evening among total viewers and adults 18-49.

[12/08/16 - 08:11 AM]
The Brown Family Returns for an All-New Season of "Alaskan Bush People" Premiering January 4 at 9PM
Following a year of setbacks, Alaska's Brown family is determined to get back to their bushpeople roots once and for all.