or


[02/28/11 - 08:18 AM]
Showtime(R) Unveils First Ever Outdoor Campaign for 2011 Primetime Emmy(R) Derby
The network will display its Emmy Award ads on over 100 buses navigating the streets of Los Angeles throughout the month of June.

[via press release from Showtime]

Showtime(R) Unveils First Ever Outdoor Campaign for 2011 Primetime Emmy(R) Derby

For Your Consideration Ads To Run On Buses And Billboards Throughout Los Angeles

New York, NY (February 25, 2011) - SHOWTIME is taking its For Your Consideration Emmy Award campaign outdoors, and in an industry first will display its Emmy Award ads on over 100 buses navigating the streets of Los Angeles throughout the month of June. These ads will not only act as a branding effort for the network, but will also increase exposure within the entertainment and voting communities through an impactful medium characterized by frequency and ubiquity.

Expected to generate more than 24 million impressions with consumers and Academy voters, the SHOWTIME For Your Consideration Emmy Award ads will be wrapped on buses hitting key routes in the Los Angeles metropolitan area including Beverly Hills, Burbank, Culver City, Hollywood, West Hollywood and West Los Angeles, among others. In addition, SHOWTIME has secured a number of digital billboards in the Los Angeles area that will reinforce the campaign.

"As the television landscape becomes more crowded and competitive each year, Showtime strives to find new and inventive ways to reach Emmy voters and invite them to consider our programming at awards time," said Richard Licata, Executive Vice President, Corporate Communications for Showtime Networks Inc. "This year we've implemented our 'contenders on wheels' outreach, targeting Academy members on-the-go so they're able to access our series across multiple platforms, which is but one of our fresh approaches to traditional awards campaigning."

SHOWTIME continues to lead the industry in award campaign innovations - as the first network to send full seasons of a series for consideration and the first network to stream its series online for Academy voters. For the third consecutive year, Showtime will dedicate an award website to screening all episodes of its Emmy-eligible programs on SHO.com/foryourconsideration, in addition to Twitter (http://twitter.com/SHO_gold) and Facebook (facebook.com/SHOgold) pages, all aimed at increasing awareness for the network's new and returning series and talent.

The Primetime Emmy Awards celebrate excellence in national primetime programming, awarding top honors at the annual Creative Arts and Primetime Awards ceremonies. A symbol of peer recognition from over 15,000 Television Academy members, more than two-dozen peer groups vote for the category of competition in their field of expertise.

Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks SHOWTIME(R), THE MOVIE CHANNEL(TM) and FLIX(R), as well as the multiplex channels SHOWTIME 2(TM), SHOWTIME(R) SHOWCASE, SHOWTIME EXTREME(R), SHOWTIME BEYOND(R), SHOWTIME NEXT(R), SHOWTIME WOMEN(R), SHOWTIME FAMILY ZONE(R) and THE MOVIE CHANNEL(TM) XTRA. SNI also offers SHOWTIME HD(TM), THE MOVIE CHANNEL(TM) HD, SHOWTIME ON DEMAND(R) and THE MOVIE CHANNEL(TM) ON DEMAND. SNI also manages Smithsonian Networks, a joint venture between SNI and the Smithsonian Institution, which offers Smithsonian Channel(TM). All SNI feeds provide enhanced sound using Dolby Digital 5.1. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV(R).





  [february 2011]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[02/16/18 - 11:49 PM]
Development Update: Friday, February 16
Updates include: Madeline Stowe to star in FOX's "Mixtape"; Aunjanue Ellis set for lead role in "Chiefs" at CBS; and Lynn Collins among those bound for ABC's "Safe Harbor."

[02/16/18 - 05:54 PM]
"Descendants 3" Was Announced to Disney Channel Viewers Tonight in a Special Message from "Mal"
"Descendants 3" will begin production there in summer for a debut next year on Disney Channel.

[02/16/18 - 01:48 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Thursday Night Since Sarah Hughes Won Gold & Bode Miller Took Silver in 2002
NBC further spins the numbers for Thursday, February 15.

[02/16/18 - 12:00 PM]
Video: TBS Reveals First Trailer for "The Last O.G."
The series centers on Tray (Tracy Morgan), an ex-con shocked to see just how much the world has changed when he is released from prison for on good behavior after a 15-year stint.

[02/16/18 - 11:56 AM]
Travel Channel Triggers Mid-Season Pick Up of "Expedition Unknown" with Josh Gates
Production on the new season is slated to begin this spring.

[02/16/18 - 11:47 AM]
Check Out the New "iZombie" Season 4 Key Art!
The new season kicks off Monday, February 26 at 9:00/8:00c on The CW.

[02/16/18 - 11:00 AM]
Emmy(R) Award Winner Alfre Woodard to Guest-Star as Cookie's Mother on "Empire"
Renee, Cookie's mother, comes back into her life with a turbulent reunion.

[02/16/18 - 10:30 AM]
VH1's Unstoppable Streak Continues with a New Season of "Love & Hip Hop: Atlanta" and the Return of Erica Mena Monday, March 19 at 8PM ET/PT
After several failed relationships Erica is ready to leave her past behind her in search of a fresh start in Atlanta.

[02/16/18 - 10:30 AM]
Emmy Award-Winning "So You Think You Can Dance" Returns for 15th Season, Premiering Summer 2018 on FOX
Emmy Award winner Nigel Lythgoe, award-winning choreographer Mary Murphy and award-winning actress, singer and dancer Vanessa Hudgens will return as resident judges on the series, hosted by Emmy Award nominee Cat Deeley.

[02/16/18 - 09:02 AM]
Thursday's Broadcast Ratings: NBC Rides Winter Olympics to Top Spot
The Peacock leads the night in both total viewers and adults 18-49.

[02/16/18 - 09:00 AM]
CBS All Access Announces Additional Casting for "Strange Angel"
Production of the 1930s-set series began earlier this month on location across Los Angeles.

[02/16/18 - 08:17 AM]
Science Channel's All-New Series "Secrets of the Lost" Kicks Off with Two Episodes Offering Incredible Insight Into the Great Pyramid of Giza with Help of Newly Uncovered Ancient Text
The new, six-episode series premieres Sunday, February 25 at 10:00/9:00c on Science Channel.

[02/16/18 - 08:06 AM]
Emmy(R) Award-Winning "Rupaul's Drag Race" Returns for a Milestone 10th Season on Thursday, March 22 Followed by an All-New Season of "Untucked"
Each supersized, 90-minute episode of "RuPaul's Drag Race" will give fans more fashion, lip-syncs and drag than ever before.

[02/16/18 - 08:03 AM]
Welcome to the Neighborhood! Netflix Reveals First Look at "Santa Clarita Diet" Season 2's Newest Residents
Joel McHale, Maggie Lawson, Gerald McRaney and Zachary Knighton are all on tap for the new season, due this spring.

[02/16/18 - 05:31 AM]
90th Oscars(R) First Slate of Presenters Announced
The presenters, including past Oscar winners and nominees, are Mahershala Ali, Chadwick Boseman, Viola Davis, Laura Dern, Jennifer Garner, Tiffany Haddish, Greta Gerwig, Tom Holland, Kumail Nanjiani, Margot Robbie, Emma Stone and Daniela Vega.