or


[10/25/11 - 11:12 AM]
ABC Entertainment and Lexus Wage Campaign of Social Media "Revenge"
The "Who's Next?" app is sponsored by Lexus as part of multi-platform title sponsorship designed to engage and reward the show's fans.

[via press release from ABC]

ABC ENTERTAINMENT AND LEXUS WAGE CAMPAIGN OF SOCIAL MEDIA "REVENGE"

"Who's Next?" Facebook App Launches as Part of a Multi-platform Sponsorship of theNew ABC Hit Drama "Revenge"

On ABC's new hit drama "Revenge," Emily Thorne makes it her mission to destroy the lives of the people who unjustly convicted her father. She is guided by items he left her in a secret "Infinity Box." Now, using the "Who's Next?" app, powered by Lexus, on Facebook.com/RevengeABC, fans can vote on who they think Emily's next target on the show will be.

Every Thursday, new clues are added to a virtual "Infinity Box" inside the app. These clues can range from photos to videos to journal entries by Emily's father. There will also be a new BONUS clue every week that can be found on a secret page within ABC.com. Users will only get this link from the "Who's Next?" Facebook app or through the official "Revenge" Twitter page (@RevengeABC). After carefully examining the clues, players predict whom they think Emily will take down next by visiting the "Suspects" tab. Here they get a percentage breakdown of how all the other players are voting and they can make their choice. Users can keep track of their progress all season on the "My 'X' List" and can even write their "Revenge" theories in Emily's journal in the "Discuss Revenge" area. Take note that any entry with the letter "X" will appear in red ink.

The "Who's Next?" app is sponsored by Lexus as part of multi-platform title sponsorship designed to engage and reward the show's fans, and includes:

· Throughout the season Emily will drive a Lexus IS C and Ashley will drive a Lexus GS.

· Traditional spots will run on-air and online at ABC.com.

· Premier placement on the "David's Journal" page on ABC.com, where fans will be able to get deeper insight into Emily's motivations by reading exclusive excerpts from her father's journal.

· Premier placement on ABC.com's "Discuss" pages, which pull all the most relevant social media feeds from Facebook and Twitter onto one page. Advanced filtering and curation by the ABC.com team ensures the most relevant, popular and unexpected topics are featured.

· The ABC.com Forward Thinking Bonus Clue will be shared with Facebook and Twitter fans.

"Revenge" airs Wednesday nights (10:00-11:00 p.m., ET) on ABC and stars Madeleine Stowe as Victoria Grayson, Emily VanCamp as Emily Thorne, Gabriel Mann as Nolan Ross, Henry Czerny as Conrad Grayson, Ashley Madekwe as Ashley Davenport, Nick Wechsler as Jack Porter, Josh Bowman as Daniel Grayson, Christa B. Allen as Charlotte Grayson and Connor Paolo as Declan Porter.

For more information on "Revenge," visit ABC.com.

About Lexus

Since its debut in 1989, Lexus has earned a reputation for high-quality products and exemplary customer service from its 229 dealers. Lexus is the luxury hybrid leader, offering five hybrids that provide the best in innovative technology and first-class luxury. When it began, Lexus offered two models of vehicles. Now, more than 20 years later, Lexus offers variations of 10 vehicles, from the sporty CT 200h hybrid to the V10 supercar, the LFA.





  [october 2011]  
S
M
T
W
T
F
S
      


· REVENGE (ABC)











[08/28/14 - 05:31 PM]
"Jay Leno's Garage: The Ultimate Car Week" Premieres Sunday, August 31 at 10PM ET/PT on CNBC
Based on his Emmy-winning web series "Jay Leno's Garage," this special takes viewers into the heart of Monterey Week, America's ultimate automotive event.

[08/28/14 - 02:21 PM]
"Live with Kelly and Michael" Enters Its 27th Season in National Syndication September 1, 2014
The show finished the 2013-14 season as the No. 2 syndicated talker in Households, posting an 8% gain over the prior year, and its highest Household rating in 6 years.

[08/28/14 - 01:40 PM]
Lori Loughlin Stars in "Garage Sale Mystery: All That Glitters," A Hallmark Movies & Mysteries Original World Premiere October 26
Steve Bacic, Sarah Strange and Brendan Meyer also star in the second installment of the "Garage Sale Mystery" movie series.

[08/28/14 - 12:12 PM]
HGTV's Newest Series "Sold on the Spot" Taps Into the Ultimate Buying and Selling Fantasy
In his new series, Josh teams up with house hunters to knock on every door in their ideal location and convince one homeowner to sell their house within 24 hours.

[08/28/14 - 12:08 PM]
FXX Paints Labor Day Weekend Yellow - Five Days Left in Record 12-Day "The Simpsons" Marathon Ends Monday, September 1 at Midnight ET
Following the conclusion of the 12-day marathon on Monday night, "The Simpsons" moves to its regular weekly schedule beginning on Tuesday, September 2.

[08/28/14 - 12:03 PM]
Emmy and Tony Award-Winning Actor David Hyde Pierce Joins "The Good Wife" in Recurring Role for Season Six
The role will mark Pierce's first appearance in a television series since "Frasier" ended its run in 2004.

[08/28/14 - 11:40 AM]
HBO's Banksy Does New York a User-Generated Chronicle of the Street Artist's One-Month Residency in New York City, To Debut Nov. 17
"From the moment Banksy took over the streets, New Yorkers became obsessed. The film captures this month of madness created by user-generated footage," says Sheila Nevins.

[08/28/14 - 11:31 AM]
The Reinvention of "The View" Continues as ABC Recruits a Powerful New Senior Team
Bill Wolff, Brian Balthazar, Ashley S. Gorman and Kathleen Rajsp are among those overseeing the new season.

[08/28/14 - 11:13 AM]
Get Ready for the Hottest Night of the Summer on the Season Finale of "So You Think You Can Dance" Wednesday, September 3 on FOX
Guest judges include Jenna Dewan Tatum, Debbie Allen, Tara Lipinski and Adam Shankman.

[08/28/14 - 10:00 AM]
Starz Offers First Five Episodes of Unscripted Original Series "The Chair" for Starz Subscribers on Starz Play and Starz on Demand
The first episode of the network's first unscripted series will also debut on the pay channel on Saturday, September 6 at 11:00/10:00c.

[08/28/14 - 09:30 AM]
Nerd Alert - September Is Nerd Month on TBS
Look for extra episodes of nerd favorite "The Big Bang Theory" and nerdtastic movies like Men in Black 2, Zombieland, Bad Teacher and Old School.

[08/28/14 - 09:21 AM]
More Families, More Fun! "Family Feud" Returns with All-New Season on Monday, September 15, 2014
"Family Feud" is averaging a 5.0 household rating to date nationally, putting it 9% over a year ago and making it the fourth highest-rated first-run strip.

[08/28/14 - 09:02 AM]
Maroon 5 to Perform During "America's Got Talent" Sept. 3 Live Results Show on NBC
The chart-topping recording group will play, "Maps," the most recent single from their upcoming fifth studio album, "V" through 222 Records/Interscope Records.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.