[09/24/12 - 06:08 AM]
ABC Radio and Slacker Launch "Dancing with the Stars" Radio to Coincide with Season 15 All-Star Premiere on September 24th
Said offerings will give "listeners an interactive audio experience and unlimited access to the dance floor, whenever and wherever."

[via press release from ABC]


"Dancing with the Stars" Radio Offers All-Access Pass to Memorable Highlights from Season 15 Cast and Insights from the Dance Floor

Features Celebrity Contestants, Judges, Contributors and More

NEW YORK and SAN DIEGO, September 24, 2012 - Starting today fans of reality hit "Dancing with the Stars" have even greater access to their favorite show, from the first cha-cha to the final waltz. ABC Radio has launched "Dancing with the Stars" Radio, giving listeners an interactive audio experience and unlimited access to the dance floor, whenever and wherever. Season 15 "Dancing with the Stars: All Stars" premieres tonight on the ABC television network.

"We're adding a new dimension to the Dancing with the Stars experience by offering on demand, digital audio content that compliments the viewing experience and increases engagement between the audience and the cast," said Steve Jones, Vice President and General Manager of ABC News Radio. "When television programming stops, fans can hear highlights, interviews and behind-the-scenes conversation that the camera cannot always capture."

"Dancing with the Stars" Radio is available in the "ABC" station category everywhere Slacker Radio is available, including all major smartphones, the iPad, in Ford vehicles with SYNC AppLink and on the web at: www.Slacker.com/station/dancing-with-the-stars.

"Dancing with the Stars" Radio, distributed by Slacker and AOL Radio, will reach 40 million registered users across the country, offering unparalleled access to one of the most popular programs on television. This digital audio channel captures key moments from each episode for fans, along with unique insights into the cast, judges and creative teams behind this all-star season. "Dancing with the Stars" Radio offers a variety of digital content that puts the user in control, allowing fans to skip over or select updated content based on preference. In addition to unique content, "Dancing with the Stars" Radio gives fans access to backstage gossip and exciting contests throughout the competition. While casual fans can access show highlights and episode re-caps, "Dancing with the Stars" devotees can enjoy in-depth interviews with judges, costume designers and memorable former contestants.

"Our partnership with ABC Radio has helped to give Slacker the edge in providing the best listening experience for users," said Jonathan Sasse, SVP of Product and Programming at Slacker. "Today's addition of 'Dancing with the Stars' Radio gives fans of the program the complete insider's perspective on the show."

Season 15 kicks off with an all-star cast of former contestants who will return to the dance floor to battle it out for a chance to win the coveted mirror ball trophy. This season of "Dancing with the Stars" will feature a wide variety of fan favorites from revered athletes like NFL star Emmitt Smith (Season 3) and Olympic gymnast Shawn Johnson (Season 8) to actors and singers like Kirstie Alley (Season 12), Pamela Anderson (Season 10) and 98 Degrees star Drew Lachey (Season 2).

The two-hour season premiere of "Dancing with the Stars" begins Monday, September 24th at 8:00p.m.ET on ABC, followed by a new digital live show, "After Party: Dancing with the Stars," sponsored by AT&T. This original digital show will follow Monday night's performance episode and will be available on www.ABC.com/DancingWithTheStars, as well as Facebook and YouTube.

About ABC Radio:

ABC Radio features America's largest commercial radio news organization (ABC News Radio), delivering daily newscasts and breaking news coverage to more than 1,800 affiliates nationwide and reaching approximately 77 million people each week. ABC News Radio also produces ABC Sports Radio and ABC Entertainment Radio, along with news, entertainment and sports audio and text content for an array of digital partners. ABC News Radio's digital audio partnership with Slacker Radio and AOL Radio provide a combined reach of 60+ million users. ABC News Radio is distributed to radio stations by Cumulus Media, which has 4,4000 affiliate radio stations reaching more than 110 million listeners in the 12+ demographic each week.

About Slacker, Inc:

Slacker offers the world's most complete range of radio services, from millions of songs to custom content from ESPN Radio, ABC News and much more. Whether it's the award-winning free Slacker Basic Radio, the fully-loaded Slacker Radio Plus, or Slacker Premium offering on-demand access to Slacker's music catalog, listeners enjoy a unique, custom listening experience. Slacker enables music lovers to play highly personalized music online at the Slacker web site, in Ford vehicles with SYNC AppLink, on connected home devices or on-the-go with free Slacker Personal Radio applications. Slacker mobile applications are available for iPhone, iPad, Android, BlackBerry smartphones and more. For additional information visit: www.Slacker.com/about.

  [september 2012]  


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