ELECTUS INTERNATIONAL ACQUIRES VIACOM'S BELLATOR MMA(TM) FOR INTERNATIONAL DISTRIBUTION
Los Angeles, CA (October 6, 2014) -- Multimedia entertainment studio Electus, an operating business of IAC (NASDAQ: IACI) today announces that Electus International has acquired international rights to distribute Bellator MMA(TM).
"Bellator has quickly established itself as one of the premier MMA leagues in the world, and thanks to the visionary approach of new CEO Scott Coker and the incredible support of Spike, Bellator is poised to continue its meteoric rise to the top of the MMA world," said John Pollak, President of Electus International. "With the change in format to monthly event programming, the Bellator brand will continue to distinguish itself as must see programming and we are thrilled to be working with Viacom to bring Bellator to audiences all over the globe".
Bellator MMA(TM) was founded in 2008 and is one of the world's largest mixed martial arts (MMA) promotions. The emerging sports league features many of the top MMA fighters in the world in action-packed events throughout North America.
Headquartered in Newport Beach, Calif., Bellator is owned by American global mass media company Viacom, with Coker, a fighter combat sports promoter, serving the company president. Bellator is available in 100 million homes on Spike as well as over 500 million homes in 140 countries worldwide. Additional exclusive Bellator content, Bellator preview shows, fighter profiles, and high-octane fight highlights run on Spike TV and Bellator.com.
Bellator's robust roster includes many of the best and well-recognized MMA fighters in the world including Quinton "Rampage" Jackson," Tito Ortiz, Stephan Bonner, Muhammed "King Mo" Lawal, Michael Chandler, Will Brooks, Joe Warren, Bobby Lashley, Douglas Lima, Emanuel Newton, Pat Curran, Brandon Halsey, Eduardo Dantas, and Patricio "Pitbull" Freire, among others.
Electus is the first integrated multimedia entertainment studio to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world, including: broadcast, cable, digital, OTT and various emerging technologies. The company connects advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be true partners in campaigns and content creation. Electus International, the global distribution arm of Electus, is responsible for all international sales and distribution for Electus' programming and its studio partners as well as programs and formats from other well-known 3rd party providers. Electus is an operating business of IAC [NASDAQ: IACI]. For more information on Electus, visit www.electus.com.