"LIVE WITH KELLY AND MICHAEL" HEADS INTO THE HOLIDAY SEASON CELEBRATING VIEWERS' ACTS OF KINDNESS WITH "#liveAOK"

NEW YORK, NY - November 10, 2014 -- The holiday season is known to bring out the spirit of giving in all of us, and today on "LIVE with Kelly and Michael," hosts Kelly Ripa and Michael Strahan announced "#liveAOK," a partnership with EXTRA Gum(R) designed to reward and celebrates those who embody that generous spirit.

"#liveAOK" will turn the spotlight on people whose thoughtfulness has brightened their neighborhoods and their communities, from shoveling a neighbor's driveway to simply brightening someone's day with a flower. Beginning on November 10, 2014, viewers can nominate friends and family for simple Acts Of Kindness that they've undertaken.

There will be five weekly winners who will be awarded $500 cash and a year's supply of EXTRA Gum, and one grand prize winner whose name will be announced on December 12. The selfless person named "LIVE's" "AOK" grand prize winner will walk away with $10,000 and a year's supply of EXTRA Gum, plus a $10,000 donation that will be made to their favorite charity.

Viewers who want to submit an entry can go to LiveKellyandMichael.com or "LIVE's" Facebook page to enter. No act of kindness is too small, and the deadline to enter is Monday, December 8.

About Wrigley

Wrigley is a recognized leader in confections with a wide range of product offerings including gum, mints, hard and chewy candies, and lollipops. Wrigley's world-famous brands - including Extra(R), Orbit(R), Doublemint(R), and 5(TM) chewing gums, as well as confectionery brands Skittles(R), Starburst(R), Altoids(R) and Life Savers(R) - create simple pleasures for consumers every day. With operations across 50 countries and distribution in more than 180 countries, Wrigley's brands bring smiles to faces around the globe. The company is headquartered in Chicago, Illinois, employs approximately 17,000 associates globally, and operates as a subsidiary of Mars, Incorporated. Based in McLean, Virginia, Mars has net sales of more than $33 billion, six business segments including Petcare, Chocolate, Wrigley, Food, Drinks, Symbioscience, and more than 72,000 Associates worldwide that are putting its Principles into action to make a difference for people and the planet through its performance. For more information, visit www.wrigley.com and www.mars.com.

About "LIVE with Kelly and Michael"

"LIVE with Kelly and Michael" is distributed in national syndication by Disney-ABC Domestic Television. Produced by WABC-TV in New York and executive produced by Michael Gelman, "LIVE" airs in more than 200 markets across the U.S. Visit "LIVE" on the web at LIVEKellyandMichael.com, on Facebook, or follow "LIVE" on Twitter, @KellyandMichael.