BOAT ROCKER'S HIT PRESCHOOL SERIES "DINO RANCH" RENEWED FOR SECOND SEASON AT DISNEY
Season Two Set to Launch on Disney Junior and Disney+ U.S. & Latin America in 2022 Following Success of First Season
TORONTO, ON - July 26, 2021 - Boat Rocker (or the "Company") (TSX: BRMI), an independent, integrated global entertainment company, today announced that its hit preschool animated series "Dino Ranch" has been renewed for a second season at Disney. Season two (52 x 11') will air on Disney Junior and Disney+ in the U.S. & Latin America beginning in 2022.
Season two of "Dino Ranch" follows a successful first season, which saw the series premiere on CBC in Canada, and was the #1 U.S. cable series among Kids 2-5 at launch on Disney Junior*. Season one has also just launched on SVOD service Disney+ and is coming to Disney Junior Latin America in August, and SRC Canada in September.
"Dino Ranch" has received an incredible response from kids and parents around the world and we couldn't be happier to have the opportunity to produce a second season," said Michel Pratte, President of Boat Rocker Media and General Manager of Boat Rocker Studios. "The show is a shining example of franchise IP for Boat Rocker and we are looking forward to continuing to build brand affinity and engagement love for "Dino Ranch" with our partners."
Jon Rutherford, President of Boat Rocker Studios, Kids & Family, and Rights, said: "We're very excited to continue our strong partnership with Disney for "Dino Ranch." Disney's incredible support, along with the show's ability to resonate with audiences through its unique blend of dinosaurs, family, and engaging storytelling has helped us achieve immediate success. With Season two, we plan on deepening engagement with our fans by unveiling new characters and locations, and many new thrilling adventures with the Cassidy family."
The show has seen strong international sales, including Disney+ in UK/Ireland, Australia, and New Zealand, SUPER RTL/TOGGO Plus (Germany), Gulli plus TiJi and Gulli Africa (France), Cartoonito (Italy), Hop (Israel), SVT (Sweden), NRK (Norway), DR (Denmark), YLE (Finland), TVP (Poland), and HRT (Croatia).
"Dino Ranch" is the ultimate playground - a working farm under the big skies of ranch country - and home to the tight-knit Cassidy family: Ma (Jane), Pa (Bo), and their three adopted kids, Jon, Min, and Miguel. But this isn't an ordinary ranch. The Cassidy family is in charge of rounding up, riding, and caring for a lively herd of racing, roaring dinosaurs who are also their best friends.
Boat Rocker has developed a broad licensing program for "Dino Ranch," partnering with Jazwares on a full line of "Dino Ranch"-themed toys which will be available Fall 2021. The company is also working with master publishing partner, Scholastic to design and produce a wide range of "Dino Ranch" readers, sticker storybooks, novelty, activity books, and audiobooks with products due to launch in the Fall. Further licensees have been secured in the U.S. for apparel, bedding & bath, watches, Halloween costumes, and costume characters for live events.
"Dino Ranch" is created by Matt Fernandes (of Industrial Brothers) and produced by Industrial Brothers and Boat Rocker Studios, in association with CBC Kids and Radio-Canada. Boat Rocker Studios manages global franchise development, including content distribution and consumer products. Animation services for season two of "Dino Ranch" will be provided by Boat Rocker's Jam Filled Entertainment.
*Source: Nielsen, StarTrak, 1/18-2/5/21, L+7 thru 1/30 and L+7 blended post. Rank among series w/ 3+ telecasts.
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ABOUT BOAT ROCKER
Boat Rocker (TSX: BRMI) is the home for creative visionaries. An independent, integrated global entertainment company, Boat Rocker's purpose is to tell stories and build iconic brands across all genres and mediums. With offices around the world, Boat Rocker's creative and commercial capabilities include Scripted, Unscripted, and Kids & Family television production, distribution, brand & franchise management, a world-class animation studio, and talent management through Untitled Entertainment. A selection of Boat Rocker's projects include: "Invasion" (Apple TV+), "American Rust" (Showtime), "Orphan Black" (BBC AMERICA, CTV Sci-Fi Channel), "Dear... " (Apple TV+), "Billie Eilish: The World's a Little Blurry" (Apple TV+), "The Next Step" (BBC, Family Channel, CBC), "Daniel Spellbound" (Netflix), and "Dino Ranch" (Disney+, Disney Junior, CBC). For more information, please visit www.boatrocker.com.
Cautionary Forward-Looking Statements
This news release includes certain "forward-looking statements" under applicable Canadian securities legislation that are not historical facts. Forward-looking statements involve risks, uncertainties, and other factors that could cause actual results, performance, prospects, and opportunities to differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements in this news release include, but are not limited to, statements with respect to the production, distribution and licensing of Dino Ranch, the timing for release of such content and the business strategies and operations activities of the Company. Forward-looking statements are necessarily based on estimates and assumptions that, while considered reasonable by the Company, are subject to known and unknown risks, uncertainties and other factors outside of the Company's control, which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: economic and business conditions; the substantial investment of capital and increased costs required to produce television series; the ability of the Company to execute on production and licensing arrangements; budget overruns; uncertainty in the performance of obligations by third parties; litigation, legislative, environmental and other judicial, regulatory, political and competitive developments; those additional risks set out in the Company's most recent Annual Information Form and annual and quarterly MD&A and other public documents filed on SEDAR at www.sedar.com; and other matters discussed in this news release. Although the Company believes that the assumptions and factors used in preparing the forward-looking statements are reasonable, undue reliance should not be placed on these statements, which only apply as of the date of this news release, and no assurance can be given that such events will occur in the disclosed time frames or at all. Except where required by law, the Company disclaims any intention or obligation to update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.