or


[09/23/08 - 02:47 PM]
The CW's Series Continue to Soar with Target Demos
The CW spins the numbers for the week of September 15-21.

[via press release from The CW]

THE CW'S SERIES CONTINUE TO SOAR WITH TARGET DEMOS

The CW Wins Third Consecutive Monday and Wednesday with Women Demos

GOSSIP GIRL, ONE TREE HILL, 90210 and TOP MODEL Rank Among Top 10 Shows of the Week on Broadcast TV Among Women 18-34

GOSSIP GIRL Hits Series Highs as TREE HILL Climbs to Best Ratings in Nearly 2 Years

90210 and TOP MODEL Build Week-to-Week in Target Demos

SUPERNATURAL Premiere Delivers Show's Best Ratings Since Making Its CW Debut

September 23, 2008 (Burbank, CA) - Record-setting ratings for GOSSIP GIRL, a growing ONE TREE HILL, weekly gains for 90210 and TOP MODEL, and the stellar return of SUPERNATURAL all led The CW to another strong week in its target demographics, for the week ending Sept. 21, 2008.

Four of The CW's series ranked among the week's Top 10 shows on broadcast television among women 18-34, including GOSSIP GIRL (#4, 4.3/12), AMERICA'S NEXT TOP MODEL (#6, 3.8/12), ONE TREE HILL (#7, 3.7/9) and 90210 (#4, 3.1/9).

The CW ranked third for the week among women 18-34 (2.0/6), just 0.1 behind NBC, and ranked first among female teens (1.5/6). Compared to the same week a year ago, The CW scored dramatic gains of 25% in women 18-34, 15% in adults 18-34 (1.5/5), 21% in women 18-34 (1.7/5), 27% in adults 18-49 (1.4/4) and 9% in viewers (3.0mil).

Monday, Sept. 15

The CW's sophomore sensation GOSSIP GIRL broke all of its previous records last week, skyrocketing to all-time series highs in every category, including women 18-34 (4.3/12), adults 18-34 (2.8/8), women 18-49 (3.0/8), adults 18-49 (2.0/5) and viewers (3.7mil).

ONE TREE HILL soared to its best ratings in almost 2 years in women 18-34 (3.7/9), adults 18-34 (2.5/6), women 18-49 (2.7/6) and adults 18-49 (1.8/4), best since 12/6/06.

With the perfect pairing of GOSSIP GIRL and ONE TREE HILL, The CW was Monday's #1 Network with women 18-34 (4.0/11), adults 18-34 (2.6/7), women 18-49 (2.8/7-tie), persons 12-34 (2.4/7), females 12-34 (3.7/10). This marks the THIRD consecutive week that The CW has been Monday's #1 Network with its target demo of young women.

GOSSIP GIRL won its time period in adults 18-34, women 18-34, women 18-49, persons 12-34 (2.6/8), females 12-34 (4.0/12). ONE TREE HILL also ranked first its time period in women 18-34 (3.7/9), adults 18-34 (2.5/6), persons 12-34 (2.3/6), females 12-34 (3.4/9).

GOSSIP GIRL and ONE TREE HILL lifted The CW its best Monday ever last week in women 18-34, adults 18-34, women 18-49, adults 18-49 (1.9/5) and viewers (3.6mil).

Tuesday, Sept. 16

Facing intense competition, The CW's new hit series 90210 scored week-to-week gains of 6% in women 18-34 (3.3/10), 14% in adults 18-34 (2.4/7) and 3% in total viewers (3.3mil). 90210 matched its week ago ratings in adults 18-49 (1.7/5) and women 18-49 (2.4/6).

90210 ranked second in the hour with women 18-34 (3.3/10), adults 18-34 (2.4/7), persons 12-34 (2.0/7), females 12-34 (2.7/8). 90210 placed third in women 18-49 (2.4/6).

In week two, PRIVILEGED held 100% of its debut audience in adults 18-34 (1.4/4), 91% of last week's women 18-34 (2.1/5) and 92% of its adults 18-49 (1.1/3) and total audience (2.4mil).

Wednesday, Sept. 17

The CW's AMERICA'S NEXT TOP MODEL posted its second straight week of gains in target demos, improving 9% in women 18-34 (3.8/12), 4% in adults 18-34 (2.5/9), 14% in women 18-49 (3.2/9), 5% in adults 18-49 (2.1/6) and 10% in viewers (4.3mil) versus last week.

For the third week in a row, The CW was Wednesday's #1 network with women 18-34 (2.9/8) and females 12-34 (2.6/8). The CW was second among adults 18-34 (1.9/6-tie) and persons 12-34 (1.7/6-tie).

TOP MODEL once again won the 8:00-9:00p.m. hour in women 18-34 (3.8/12), females 12-34 (3.5/11) and persons 12-34 (2.3/8-tie), and finished second among adults 18-34 (2.5/9).

Thursday, Sept. 18

The SUPERNATURAL premiere scored its best ratings since making its CW debut (9/28/06) in adults 18-49 (1.7/5), women 18-49 (1.8/5), men 18-49 (1.6/5) and viewers (4.0mil).

Versus its premiere last season (10/4/07), SUPERNATURAL improved dramatically with double-digit gains of +33% in adults 18-34 (1.6/5), +45% in women 18-34 (1.6/5), +42% in adults 18-49 (1.7/5), +64% in women 18-49 (1.8/5) and +33% in viewers (4mil).

SMALLVILLE's eighth season premiere ranked first in adults 18-34 (1.8/6-tie), men 18-34 (2.2/8), men 18-49 (2.1/7), persons 12-34 (1.8/6-tie) and males 12-34 (2.1/8). SMALLVILLE improved on its premiere a year ago (9/27/07) in men 18-49 (5%) and matched in men 18-34.

The CW was first on Thursday among men 18-34 (1.9/7-tie) and men 12-34 (1.9/7), and beat the Big 3 on Thursday in adults 18-34 (1.7/6), persons 12-34 (1.7/6) and men 18-49 (1.9/6).





  [september 2008]  
S
M
T
W
T
F
S
 


· 90210 (CW)
· AMERICA'S NEXT TOP MODEL (VH1)
· GOSSIP GIRL (CW)
· ONE TREE HILL (CW)
· PRIVILEGED (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)





most recent ratings | view all posts
[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.

[08/19/25 - 04:03 PM]
FX's "Alien: Earth" Premiere Episode Launches with 9.2 Million Views Globally After Six Days of Streaming
Future episodes of the eight-episode season will premiere each following Tuesday on Hulu beginning at 8 p.m. ET and on FX at 8 p.m. ET/PT.

[08/19/25 - 12:01 PM]
Netflix Top 10 Week of August 11: "Wednesday" Charms at No. 1 For Another Top 10 Week
"Fit for TV: The Reality of the Biggest Loser," a three-part documentary exploring the reality show's biggest scandals, debuted at No. 2 in English TV with 7.5 million views.

[08/19/25 - 10:13 AM]
NBC Sports Delivers Most-Watched Premier League Opening Weekend in U.S., Headlined by Record-Setting Manchester United-Arsenal Match on NBC & Peacock
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers.

[08/19/25 - 09:03 AM]
FOX Sports Delivers Network's Most-Watched NFL Preseason Game Since 2021
This past Sunday, 5.1 million viewers tuned in to FOX's preseason coverage of the Chicago Bears 38-0 victory over the Buffalo Bills.

[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.

[08/12/25 - 12:01 PM]
Netflix Top 10 Week of August 4: "Wednesday" Wins the Week - Season 2 Snaps Its Way to No. 1 in Top 10
Like the view from the top of El Capitan, "Untamed" held its place among the metaphorical clouds of the English TV List, now in the No. 3 spot with 7.2 million views.

[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.

[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.

[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.