[11/11/08 - 03:26 PM]
The CW: The Only Network to Improve Over a Year Ago with Young Women
The CW spins the numbers for the week of November 3-9.

[via press release from The CW]


By Focusing on Young Women, The CW Posts Impressive Gains Over Last Year; Fueled by Double- and Triple-Digit Growth on Monday and Tuesday

With GOSSIP GIRL and ONE TREE HILL, The CW Remains Monday's #1 Network with Young Women

TOP MODEL Matches Cycle Highs in Key Demos

SMALLVILLE Scores Best Ratings and Largest Audience in Nearly A Year

November 11, 2008 (Burbank, CA) - The CW Network delivered a strong performance last week, driven by its #1 drama combination on Monday, as well as season highs for TOP MODEL and SMALLVILLE. The CW was the only network to score year-to-year gains this week among its target demographic of women 18-34 (+20%, 1.8/5) and women 18-49 (+8%, 1.4/3), for the week ending Nov 9, 2008.

By focusing on young women, The CW continues to deliver impressive gains in its target demographic this fall. The CW is up 20% in women 18-34 (1.8/5) through 10 weeks of its new season which began on 9/1/08 compared to the first 10 weeks of its new season a year ago (9/17/07-11/26/07). The CW's Monday is up 150% in women 18-34 compared to a year ago, and Tuesday has improved 41% with young women versus last fall.

GOSSIP GIRL, ONE TREE HILL and AMERICA'S NEXT TOP MODEL all ranked among the top 15 shows on broadcast television last week among women 18-34.

Monday, Nov. 3

The potent combination of GOSSIP GIRL and ONE TREE HILL once again lifted The CW to finish as Monday's #1 network with women 18-34 (3.8/9) and females 12-34 (3.5/9) for the 8th time this season. This marks The CW's third best Monday of the season (and third best ever) with young women.

GOSSIP GIRL scored its best ratings in more than a month among women 18-34 (3.9/10) and women 18-49 (2.6/6), best since 9/29/08. GOSSIP GIRL won the 8:00-9:00p.m. hour among women 18-34 and females 12-34 (3.6/10), and ranked second in adults 18-34 (2.4/6).

Wednesday, Nov. 5

On Wednesday, AMERICA'S NEXT TOP MODEL matched its best performance of the cycle among women 18-34 (3.8/11) and adults 18-34 (2.5/8). TOP MODEL also won the 8-9pm time period among women 18-34 (3.8/11) and adults 18-34 (2.5/8-tie).

Thursday, Nov. 6

Thursday's SMALLVILLE hit season highs in adults 18-34 (1.9/6), adults 18-49 (1.9/5) and total viewers (4.5mil). IN FACT, it was the highest rated and most watched episode of the series in nearly a year (since 11/15/07).

  [november 2008]  


most recent ratings | view all posts
[03/17/18 - 08:45 AM]
Friday's Broadcast Ratings: NCAA Scores Another Victory for CBS
The Eye takes home top honors in total viewers and adults 18-49.

[03/16/18 - 08:19 AM]
Thursday's Broadcast Ratings: CBS Tops Charts with NCAA Tournament Coverage
The Eye's primetime portion leads the evening in both total viewers and adults 18-49.

[03/15/18 - 08:16 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
The former's "9-1-1" and the latter's "Survivor: Ghost Island" top the night among adults 18-49.

[03/14/18 - 11:41 AM]
Discovery's Motor Madness Reaches Top Speeds Ranking as Cable's #1 Network Among M25-54 During First-Ever "Motor Mega Week"
Discovery Channel further spins the numbers for February 26 - March 5.

[03/14/18 - 08:40 AM]
"Home Town" Season Two Delivers Solid Live Plus Same Day Ratings for HGTV
HGTV further spins the numbers for the series to date.

[03/14/18 - 08:12 AM]
Tuesday's Broadcast Ratings: "This Is Us" Finale Puts NBC on Top
The Peacock wins the night among adults 18-49 however CBS is the most-watched broadcaster.

[03/13/18 - 08:19 AM]
Monday's Broadcast Ratings: NBC, "Voice" Hold Off Push from ABC, "Idol"
The Peacock wins the night in both total viewers and adults 18-49.

[03/12/18 - 04:16 PM]
Disney XD's "Star Wars Rebels" Concludes with a Season-Best Performance Across Key Demographics
Disney XD further spins the numbers for Monday, March 5.

[03/12/18 - 09:04 AM]
Sunday's Broadcast Ratings: "American Idol" Returns on Top for ABC
The Alphabet's inaugural season however opens down from FOX's final run.

[03/11/18 - 10:30 AM]
Saturday's Broadcast Ratings: ABC, NBC Share Demo Crown in Low Key Race
The Alphabet's weekly NBA coverage splits the top adults 18-49 honors.

[03/10/18 - 08:59 AM]
Friday's Broadcast Ratings: Dramas Keeps CBS in Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[03/09/18 - 08:17 AM]
Thursday's Broadcast Ratings: "Big Bang Theory," "Young Sheldon" Top Charts for CBS
Both series lead the night in total viewers and adults 18-49.

[03/08/18 - 01:14 PM]
TV One's Autobiographical Series "Uncensored" Earns #1 Spot on Ad-Supported Cable Among African-Americans for Second Straight Sunday
TV One further spins the numbers for Sunday, February 25.

[03/08/18 - 08:17 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye however is the most-watched broadcaster last night.

[03/07/18 - 09:14 AM]
"Atlanta Robbin' Season" Premiere Scores Basic Cable's Most-Watched Scripted Primetime Comedy Telecast in Over a Year
FX further spins the numbers for Thursday, March 1.