or


[09/28/10 - 03:03 PM]
TruTV's Hot Summer Leads to Biggest Third Quarter Ever and Sets Stage for Record-Breaking Year
truTV spins the numbers for the third quarter of 2010.

[via press release from truTV]

truTV's Hot Summer Leads to Biggest Third Quarter Ever and Sets Stage for Record-Breaking Year

Hot on the heels of scoring its biggest summer ever,fast-growing network truTV secured its best third quarter ever and is on its way to its biggest year ever. Hit series like Operation Repo, All Worked Up, The Smoking Gun Presents: World's Dumbest..., It Only Hurts When I Laugh, Top 20 Most Shocking and the new, record-breaking series Hardcore Pawn have lifted the network to its best third-quarter performance ever among adults 18-49 and men 18-49. truTV, which has steadily climbed the charts since its January 2008 rebranding, also garnered a Top 10 primetime finish for the quarter with men 18-49.

"truTV's branding and programming strategy is paying off with one record-breaking performance after another," said Marc Juris, executive vice president and general manager of truTV. "This quarter also brought us one step closer to chalking up truTV's biggest year ever."

truTV's outstanding performance includes the following highlights:

· truTV followed its record-breaking summer with the network's biggest third quarter ever in primetime, with 555,000 adults 18-49 and 308,000 men 18-49, with each demo up 7% compared to Q3 2009. Delivery of total viewers grew 6% to more than 1.1 million.

· truTV finished among ad-supported cable's Top 10 networks for the quarter in primetime delivery of men 18-49.

· truTV is on track to score its best year ever in primetime delivery of several key demographics, including adults 18-34 and 18-49, men 18-34 and 18-49 and women 18-49. The network is also on pace to score its best year ever in total day.

· truTV's success is an ongoing phenomenon that began with the January 2008 transition from Court TV to truTV. Since Q4 2007, the last quarter before the rebranding, truTV's primetime audience is up 39% with adults 18-34, 20% with adults 18-49, 60% with men 18-34 and 42% with men 18-49.

· Prior to being rebranded, the former Court TV ranked 17th among ad-supported cable networks in primetime delivery of adults 18-49. This year, truTV ranks 13th. In total day, truTV's delivery of adults 18-49 has lifted the network from 20th to 12th place. In addition, truTV is now one of ad-supported cable's Top 20 networks in delivery of adults 18-34.

· truTV's original series � including All Worked Up, Hardcore Pawn, Operation Repo, The Smoking Gun Presents: World's Dumbest..., It Only Hurts When I Laugh and Top 20 Most Shocking � have frequently ranked among cable's Top 5 entertainment programs in their timeslots. The Aug. 9 season finale of All Worked Up delivered 2.4 million viewers, while the Aug. 16 premiere of Hardcore Pawn chalked up the network's biggest series launch ever, with 2 million viewers.

About truTV

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 93 million U.S. households, the network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. truTV's primetime fan favorites include the original series Black Gold, Operation Repo, The Smoking Gun Presents: World's Dumbest... and Forensic Files. During the daytime, the channel features expert trial coverage under the name In Session.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [september 2010]  
S
M
T
W
T
F
S
   


· ALL WORKED UP (TRUTV)
· HARDCORE PAWN (TRUTV)
· IT ONLY HURTS WHEN I LAUGH (TRUTV)
· OPERATION REPO (TRUTV)
· TOP 20 MOST SHOCKING (TRUTV)
· TRUTV PRESENTS: WORLD'S DUMBEST… (TRUTV)





most recent ratings | view all posts
[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.

[02/10/16 - 01:08 PM]
"The Late Late Show with James Corden" Breaks New YouTube Record
CBS spins the digital numbers for the series to date.

[02/10/16 - 09:18 AM]
Travel Channel Delivers Best Monday In Over A Year Among P25-54 and Millennials
Travel Channel spins the numbers for Monday, February 8.

[02/10/16 - 09:00 AM]
"The Flash" Races to Season Highs, Best Adults 18-34 Rating Since Series Premiere
The CW spins the numbers for Tuesday, February 9.

[02/10/16 - 08:40 AM]
Tuesday's Broadcast Ratings: CBS Dramas Top Viewers, Demos
"NCIS" once again leads the night in total viewers and adults 18-49.

[02/10/16 - 08:33 AM]
"Chicago Med," "Fire" & "Hollywood Game Night" Each Retain 100% of Last Week's Rating
NBC spins the numbers for Tuesday, February 9.

[02/10/16 - 08:27 AM]
ABC's "Fresh Off the Boat" Stands as Tuesday's Most Watched Comedy
ABC spins the numbers for Tuesday, February 9.

[02/10/16 - 07:56 AM]
HGTV Lands #1 Position in Cable W25-54 Prime Ratings for Three Consecutive Weeks
HGTV spins the numbers for the weeks of January 18, January 25 and February 1.

[02/09/16 - 02:41 PM]
Animal Planet's "Puppy Bowl XII" Was #1 on Cable Among Adults 25-54 and Women 18-49 on Sunday
Animal Planet spins the numbers for Sunday, February 7.

[02/09/16 - 12:57 PM]
Hallmark Channel's "Kitten Bowl III" Reaches 4.4 Million Unduplicated Viewers and Is #2 on Twitter for the Day
The Hallmark Channel spins the numbers for Sunday, February 7.

[02/09/16 - 11:09 AM]
"Supergirl" Soars 20% in Viewers, Adults 18-49 and Adults 25-54
CBS spins the numbers for Monday, February 8.

[02/09/16 - 09:34 AM]
"Live with Kelly and Michael" Beats "Dr. Phil" and "Ellen" to Rank as the Week's No. 1 Syndie Talker in Women 25-54
Disney/ABC Domestic Television spins the numbers for the week of January 25-29.

[02/09/16 - 09:31 AM]
Monday's Broadcast Ratings: FOX, "The X-Files" Hold Off Surging Competition
ABC and CBS both see week-to-week gains among adults 18-49.

[02/09/16 - 08:34 AM]
Science Channel Delivers Highest Rated Month Ever in Prime Time Among Key Demos and Viewership in January
Science Channel spins the numbers for the month of January.

[02/09/16 - 08:34 AM]
"The Bachelor" Stands as Monday's No. 1 Series in Adults 18-34 and Key Women for the 6th Week Running
ABC spins the numbers for Monday, February 8.