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[10/19/10 - 10:31 AM]
Disney Channel Ranks as TV's No. 1 Network for the 18th Consecutive Week in Total Day Among Tweens 9-14
Disney Channel spins the numbers for the week of October 11-17.

[via press release from Disney Channel]

Weekly Ratings Highlights for October 11-17, 2010 -- Final National Ratings

Disney Channel Ranks as TV's No. 1 Network for the 18th Consecutive Week in Total Day Among Tweens 9-14; Delivers 5 of the Week's Top 10 TV Telecasts Among Target Kids

"Fish Hooks" is the Week's No. 1 Animated Series Telecast Among Key Kids

"Mickey Mouse Clubhouse" and "Handy Manny" Stand Among TV's Top 10 Preschool Series Among Kids 2-5

For the 3rd Consecutive Week, Saturday's "Mickey Mouse Clubhouse" is TV's No. 1 Weekend Preschool Telecast Among Kids 2-5

Disney Channel: Weekly Highlights Home to 5 of TV's Top 10 telecasts, Disney Channel stood as the No. 1 TV network in Total Day for the 18th consecutive week among Tweens 9-14 (461,000/1.9 rating). In Prime, the channel netted its 285th consecutive weekly win among Kids 6-11 (1.09 million/4.4 rating) and ranked No. 1 for the 282nd time in the prior 285 weeks among Tweens 9-14 (867,000/3.6 rating).

Newcomer "Fish Hooks" (Fri., 9:00 - 9:30 p.m.) was the week's No. 1 animated series telecast on all TV among core Kids 6-11 (1.50 million/6.1 rating) and Tweens 9-14 (1.11 million/4.6 rating).

· Disney Channel held 5 of TV's Top 10 telecasts among Kids 6-11: "Wizards of Waverly Place" (No. 4 - 1.92 million/7.8 rating, Fri., 8:30 - 9:00 p.m.), "Sonny With A Chance" (No. 6 - 1.79 million/7.2 rating, Sun., 8:00 - 8:30 p.m.), "Good Luck Charlie" (No. 7 - 1.71 million/6.9 rating, Sun., 8:30 - 9:00 p.m.), "The Suite Life on Deck" (No. 9 - 1.51 million/6.1 rating, Fri., 8:00 - 8:30 p.m.) and "Fish Hooks" (No. 10 - 1.50 million/6.1 rating, Fri., 9:00 - 9:30 p.m.).

· Disney Channel held 5 of TV's Top 10 telecasts among Tweens 9-14: "Wizards of Waverly Place" (No. 4 - 1.66 million/6.8 rating, Fri., 8:30 - 9:00 p.m.), "Good Luck Charlie" (No. 5 - 1.64 million/6.8 rating, Sun., 8:30 - 9:00 p.m.), "Sonny With A Chance" (No. 6 - 1.60 million/6.6 rating, Sun., 8:00 - 8:30 p.m.), "Wizards of Waverly Place" (No. 7 - 1.41 million/5.8 rating, Sun., 9:00 - 9:30 p.m.) and "The Suite Life on Deck" (No. 10 - 1.28 million/5.2 rating, Fri., 8:00 - 8:30 p.m.).

· Playhouse Disney's "Mickey Mouse Clubhouse" (No. 8 - 522,000/3.1 rating) and "Handy Manny" (No. 10 - 467,000/2.8 rating) were among TV's Top 10 regularly-scheduled preschool series for the week among Kids 2-5.

· Impressively, for the 3rd consecutive week, Saturday's "Mickey Mouse Clubhouse" (8:30 - 8:55 a.m.) stood as the week's No. 1 weekend preschool TV telecast among target Kids 2-5 (750,000/4.5 rating).

Source: Nielsen Media Research (Live + Same Day, 10/11/10-10/17/10, U.S. ratings). Rankings based on 000s, then US rating.





  [october 2010]  
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· FISH HOOKS (DISNEY)
· GOOD LUCK CHARLIE (DISNEY)
· SONNY WITH A CHANCE (DISNEY)
· SUITE LIFE ON DECK (DISNEY)
· WIZARDS OF WAVERLY PLACE (DISNEY)









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