or


[10/25/10 - 09:55 AM]
"Sunday Night Football": Best Overnight for October NFL Primetime Game in 12 Years
NBC spins the numbers for Sunday, October 24.

[via press release from NBC]

"SUNDAY NIGHT FOOTBALL", BEST OVERNIGHT FOR OCTOBER NFL PRIMETIME GAME IN 12 YEARS

Third-Best SNF Overnight Ever; Up 54% vs. Last Year's Week 7 Game

SNF is No. 1 Show for 7th Straight Sunday Night

Milwaukee Leads All Markets With 53.1/68 Rating; Minneapolis Second at 51.5/68

NEW YORK - October 25, 2010 - Last night's "Sunday Night Football" game generated the best overnight rating for an October NFL primetime game in 12 years, the third-best SNF overnight ever and was the No. 1 program on Sunday night for the seventh consecutive week as it registered an overnight rating up 54 percent vs. last year's Week 7 game, according to overnight data released today by The Nielsen Company.

"Sunday Night Football," featuring Vikings QB Brett Favre returning to Green Bay in a 28-24 loss, earned a 16.0 overnight rating and 25 share (from 8:30-11:30 p.m. ET).

The 16.0/25 overnight is the best for an October NFL primetime game since, coincidentally, Minnesota-Green Bay on 10/5/98 (17.5/26 on ABC).

Last night's game was 54 percent higher than last year's Week 7 SNF game (Cardinals-Giants, 10.4/16), and was up 122 percent from 2008's Week 7 game (Seahawks-Buccaneers, 7.2/11).

The rating peaked at a 17.0/29 from 11-11:30 p.m. ET with the game still in doubt in its final moments. The game also produced a 17.0/25 rating from 9:30-10 p.m. ET as the first half was concluding.

Three NBC games this season, including this year's Thursday night opener, rank among the top four NBC primetime games ever, and four of the top six. Ten SNF games remain in 2010.

When the viewership is available tomorrow from Nielsen, "Sunday Night Football" is expected to be the most-watched Sunday night show for the seventh consecutive week. Last season, SNF was the most-watched Sunday night primetime broadcast in a record 15 of 16 (94 percent) weeks. In 2008, SNF won 13 of 16 (81 percent) Sunday nights after winning 11 of 16 in 2007 (69 percent) and nine of 16 in 2006 (56 percent).

"SUNDAY NIGHT FOOTBALL" TOP 10 OVERNIGHT RATING/SHARE:
1. 9/20/09, Giants-Cowboys, 16.5/27 (Dallas Cowboys Stadium Debut)
2. 9/12/10, Cowboys-Redskins, 16.4/26 (Week 1 - 2010)
3. 10/24/10, Vikings-Packers, 16.0/25 (Favre Returns to Lambeau II)
4. 11/25/07, Eagles-Patriots, 15.6/24
5. 12/14/08, Giants-Cowboys, 15.4/24
6. 9/19/10, Giants-Colts, 15.2/24 ("Manning Bowl II")
T7. 11/15/09, Patriots-Colts, 15.1/24
T7. 11/5/06, Colts-Patriots, 15.1/22
9. 9/10/06, Colts-Giants, 14.7/23 (Original "Manning Bowl")
10. 9/21/08, Cowboys-Packers, 14.4/22

*The NFL Kickoff Opener on Thursday, Sept. 9, 2010 between the Vikings and Saints generated an overnight rating/share of 17.7/28.

DOMINATED ORIGINAL COMPETITION: Last night's "Sunday Night Football" broadcast dominated against original programs including ABC's Desperate Housewives and Brothers & Sisters, CBS's 60 Minutes, Amazing Race, Undercover Boss and CSI Miami.

TOP METERED MARKETS FOR VIKINGS-PACKERS: 1. Milwaukee, 53.1/68
2. Minneapolis, 51.5/68
3. Las Vegas, 23.5/35
4. New Orleans, 21.5/29
5. Norfolk, 21.4/31
6. Kansas City, 20.4/29
T7. Phoenix, 19.0/32
T7. Nashville, 19.0/26
9. Chicago, 18.7/28
10. Oklahoma City, 18.5/26

About NBC Sports

NBC Sports is synonymous with superior production that elevates the event, broad promotion, and mutually-beneficial partnerships. Known as America's Olympic Network, NBC has broadcast 12 Olympic Games, more than any other network. Its ability to amass large audiences with broad promotion, particularly for the Olympics, has resulted in NBC Sports broadcasting nine of the top 10 most-watched events in U.S. television history, including the 2008 Beijing Olympic Games which stands at No. 1 all time with 215 million viewers. In 2009, NBC Sports won the prestigious Peabody Award for its production of the Beijing Games and was named �Best in Sports Television' at the Sports Business Awards.

NBC Sports partners with numerous leagues and governing bodies to broadcast some of the most prestigious properties in sports, including: �NBC Sunday Night Football,' which is the premier primetime NFL game of the week; �Football Night in America,' which is the most-watched NFL studio program; Notre Dame football; the Kentucky Derby and Preakness Stakes; the U.S. Open Championship, THE PLAYERS Championship, and the Ryder Cup; the NHL Winter Classic, NHL �Game of the Week,' and NHL Stanley Cup Playoffs and Final; and Wimbledon and the French Open.





  [october 2010]  
S
M
T
W
T
F
S
     


· 60 MINUTES (CBS)
· AMAZING RACE, THE (CBS)
· BROTHERS & SISTERS (ABC)
· CSI: MIAMI (CBS)
· DESPERATE HOUSEWIVES (ABC)
· SUNDAY NIGHT FOOTBALL (NBC)
· UNDERCOVER BOSS (CBS)









most recent ratings | view all posts
[11/21/14 - 11:00 AM]
Season Three Premiere of Bounce TV's "Off The Chain" Series Reaches Over 1.7 Million Viewers
Bounce TV spins the numbers for Wednesday, November 19.

[11/21/14 - 08:56 AM]
"Parenthood" Is Up Week to Week by 40% in 18-49 Rating to Season High
NBC spins the numbers for Thursday, November 20.

[11/21/14 - 08:43 AM]
Thursday's Broadcast Ratings: ABC Tops Viewers, Demos with Fall Finales
"Grey's Anatomy," "Scandal" and "How to Get Away with Murder" power the Alphabet in front last night.

[11/21/14 - 08:27 AM]
ABC Wins All 4 November Sweep Thursdays for the First Time in Over 23 Years
ABC spins the numbers for Thursday, November 20.

[11/20/14 - 11:27 AM]
"The Tonight Show" Continues Dominance Against ABC, CBS Timeslot Competition for Week of Nov. 10-14
NBC spins the late-night numbers for the week of November 10-14.

[11/20/14 - 08:51 AM]
"The Mysteries of Laura" Captures Its Highest 18-49 and Total-Viewer Results Since October 15
NBC spins the numbers for Wednesday, November 19.

[11/20/14 - 08:30 AM]
Wednesday's Broadcast Ratings: "Modern Family" Powers Demo Victory for ABC
The Alphabet's flagship comedy is also up nearly 20% from last week among adults 18-49.

[11/20/14 - 08:23 AM]
Up Year to Year and Week to Week, ABC is No. 1 on Wednesday in Adults 18-49
ABC spins the numbers for the Wednesday, November 19.

[11/20/14 - 06:13 AM]
Bravo Media Scores Best Tuesday Prime Among All Key Demos Year To-Date
Bravo spins the numbers for Tuesday, November 18.

[11/19/14 - 11:37 AM]
"Madam Secretary" Elevates CBS's Sunday Upscale Audience
CBS spins the numbers for its Sunday lineup to date this season.

[11/19/14 - 10:16 AM]
Season to Date ABC Is the Only Net Up in Adults 18-49 and Gains the Most Viewers
ABC further spins the numbers for the season to date.

[11/19/14 - 10:10 AM]
CBS Tuesday Dramas Up in Viewers and Demos; Network Sweeps Night
CBS spins the numbers for Tuesday, November 18.

[11/19/14 - 08:52 AM]
"Marry Me" Jumps 23% Versus Its Prior Telecast in 18-49 Rating
NBC spins the numbers for Tuesday, November 18.

[11/19/14 - 08:39 AM]
Tuesday's Broadcast Ratings: CBS Claims Top Spot in Viewers, Demos
The news marks the Eye's first victory on the night among adults 18-49 this season.

[11/19/14 - 08:30 AM]
ABC's "SHIELD" Builds to Its Biggest Audience in 5 Weeks
ABC spins the numbers for Tuesday, November 18.