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[10/29/10 - 02:26 PM]
"Bang" Is Bigger Than a "Giant"
CBS spins the numbers for Thursday, October 28.

[via press release from CBS]

THIS JUST IN...

...From CBS Entertainment

BANG IS BIGGER THAN A 'GIANT'

Opposite the World Series "The Big Bang Theory" Is Thursday's #1 Program in Adults 18-49 for the Second Consecutive Week and Also Wins Its Time Period in Viewers

THE BIG BANG THEORY was Thursday's #1 program in adults 18-49 for the second consecutive week even as it competed against game two of the World Series, according to Nielsen live plus same day ratings for Oct. 28.

At 8:00 PM, THE BIG BANG THEORY was first in households (7.8/13), viewers (13.04m), adults 25-54 (5.4/15), adults 18-49 (4.2/13) and adults 18-34 (2.8/09). Compared to last week, THE BIG BANG THEORY was up +2% in both adults 25-54 (from 5.3/15) and adults 18-49 (from 4.1/13) and +4% in adults 18-34 (from 2.7/09).

For the second straight week, THE BIG BANG THEORY was Thursday's #1 program in both adults 25-54 and adults 18-49.





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· BIG BANG THEORY, THE (CBS)





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