or


[12/06/10 - 03:21 PM]
"Gold Rush: Alaska" Taps Into America's Economic State, Premiering As The #1 Non-Fiction Cable Program in Friday Primetime
Discovery spins the numbers for Friday, December 3.
[via press release from Discovery]

"GOLD RUSH: ALASKA" TAPS INTO AMERICA'S ECONOMIC STATE, PREMIERING AS THE # 1 NON-FICTION CABLE PROGRAM IN FRIDAY PRIMETIME

The Friday, December 3, 2010 series premiere of GOLD RUSH: ALASKA, No Guts No Glory earned a 1.54 HH / 1.10 P25-54 making it the #1 non-sports cable program during primetime, among Persons 25-54, Men 25-54 and Men 18-49 delivery. The 10PM telecast was #2, only to NBA Basketball on TNT among P/M25-54 and M18-49 (no exclusions). GOLD RUSH: ALASKA posted double-digit and triple- digit gains in all key demos, compared to its year-ago time slot (Dec '09 and 4Q09, Fri, 10PM).

The 10PM series premiere telecast of GOLD RUSH: ALASKA delivered an average of 2.03 million viewers (P2+), surpassing several primetime broadcast telecasts on 12/3/10, bringing in more viewers in key demos than ABC, CBS, FOX and NBC:

o ABC's Supernanny for M25-54, M18-49

o CBS's Medium for M25-54, M18-49

o FOX's Good Guy's for P25-54, M25-54, P18-49, M18-49

o NBC's A Walk in My Shoes for M25-54, M18-49

o NBC's Dateline for M25-54, P18-49, M18-49

GOLD RUSH: ALASKA No Guts No Glory is now the highest-rated Discovery series premiere (excluding PLANET EARTH and LIFE) since DEADLIEST CATCH (4/12/05) among: HH, P/M25-54, P2+ and P18+ delivery.

Additionally, the season 2 finale of SWAMP LOGGERS, Wake Up Call, was the #2 non-sports cable program during primetime, among M25-54 delivery. The premiere telecast of SWAMP LOGGERS posted double-digit gains in ALL KEY DEMOS, compared to its year-ago time slot (Dec '09 and 4Q09, Fri, 9PM). This season, Swamp Loggers was the #1 non-fiction cable program (excluding sports) among M25-54 delivery, for 7 of the 10 weeks it was in premieres. This week it earned a 1.05 HH / 0.78 P25-54, finishing 2nd (M25-54 delivery) only to Discovery's series premiere of GOLD RUSH: ALASKA.

Driven by tune-in for GOLD RUSH: ALASKA and SWAMP LOGGERS, Discovery Channel was the #2 cable network in M18-49 delivery (behind only ESPN).

Both shows return this Friday, December 10.

Source: NHI. Live+SD AA (000).





  [december 2010]  
S
M
T
W
T
F
S
   


· DATELINE NBC (NBC)
· GOLD RUSH (DISCOVERY)
· GOOD GUYS, THE (FOX)
· MEDIUM (CBS)
· SUPERNANNY (LIFETIME)
· SWAMP LOGGERS (DISCOVERY)
· WALK IN MY SHOES, A (NBC)




most recent ratings | view all posts
[09/15/25 - 03:25 PM]
Over 41 Million Global Viewers on Netflix Watch Terence Crawford Defeat Canelo Alvarez to Claim Super Middleweight Championship
The main event scored an estimated average minute audience (AMA) of 36.6 million live+SD viewers from opening to closing bell, per VideoAmp and Netflix.
[09/15/25 - 11:45 AM]
The "77th Emmy Awards" Delivers Its Largest Television Audience Since 2021, Up +8% from Last Year
Hosted by Nate Bargatze, the telecast was seen by more than 7.42 million viewers on the CBS Television Network and streaming on Paramount+.

[09/12/25 - 02:43 PM]
"The Groomsmen: First Look" Launches Hallmark Channel's "Fall Into Love" Seasonal Stunt with Chart-Topping Ratings
The film was the #1 most-watched entertainment cable program on Saturday among Households, Women 18+, Persons 18+, and Total Viewers.
[09/12/25 - 05:31 AM]
ESPN Networks Deliver Most-Watched WNBA Regular Season Ever
ESPN networks aired eight of the top 10 most-watched WNBA games during the 2025 season, highlighted by its most-watched WNBA game ever - 2.7 million viewers for Chicago Sky at Indiana Fever on May 17 (ABC).
[09/10/25 - 02:09 PM]
ESPN Delivers Most Viewed Tennis Telecast of the Year and Most Viewed US Open Since 2022
The Men's Championship averaged 3 million viewers on ABC, up 82% vs. 2024 while the Women's Championship averaged 2.4 million on ESPN, up 50% vs. 2024.
[09/09/25 - 03:43 PM]
On Pace for Record Year, ESPN Formula 1 Viewership Earns 10th Event High of '25 Season
F1 races are averaging 1.4M viewers this season across ESPN, ESPN2 and ABC, ahead of the all-time series record average of 1.21M that was set in 2022.
[09/09/25 - 03:29 PM]
ABC Scores Three of the Top Four Best Audiences of College Football's Week 2; "College GameDay" Delivers Second Most-Watched Regular Season Show on Record
Michigan/Oklahoma (9.7 million viewers) was ABC's most-viewed Week 2 game since 2006.
[09/09/25 - 03:17 PM]
FOX's "Big Noon Saturday" & "Big Noon Kickoff" Up Big Through Week 2
Iowa-Iowa State scored 4,278,000 viewers on FOX, most-watched game in the noon window.
[09/09/25 - 02:26 PM]
NBC Sports Posts Largest Two-Game NFL Kickoff Weekend Audience in a Decade & Second Best All-Time, Averaging 26.5 Million Viewers Across NBC & Peacock
NBC's 2025 NFL Kickoff Weekend average viewership trailed only 2015, as Steelers-Patriots in NFL Kickoff '15 and Cowboys-Giants in the Sunday night opener averaged 27.2 million viewers.
[09/09/25 - 02:01 PM]
FOX NFL Delivers Most-Watched Week 1 NFL Singleheader on Any Network Since 2015
17.9 million viewers tuned in to watch Sunday's FOX NFL singleheader - the most-watched Week 1 NFL singleheader on any network since 2015.
[09/09/25 - 01:43 PM]
"20/20" Ranks No. 1 Across the Board for Friday, Sept. 5
Airing against NFL competition on YouTube and U.S. Open Tennis on ESPN, "20/20" turned in its strongest Adults 25-54 performance since June and best Total Viewer and Adults 18-49 numbers since July.
[09/09/25 - 12:01 PM]
Netflix Top 10 Week of September 1: "Wednesday" Season 2 Does the Dead Dance to No. 1 in Top 10
"My Life with the Walter Boys" collectively brought in another 10.9 million views, putting the series at No. 2 on the English TV list.
[09/09/25 - 07:00 AM]
TLC's "90 Day: Hunt for Love" Draws Over 11.6M Viewers Across Platforms
The series emerged as one of the network's most-watched new titles of the year and currently ranks as the #2 freshman series on cable in 2025 to date among P/W25-54.
[09/08/25 - 02:45 PM]
The "2025 MTV Video Music Awards" Delivers Its Largest Television Audience Since 2019, Up +42% from Last Year
The telecast was seen by more than 5.5 million viewers on the CBS Television Network, simulcast on MTV and streaming on Paramount+.
[09/08/25 - 09:40 AM]
Cowboys-Eagles on NBC & Peacock Is 2nd Most-Watched NFL Kickoff Game
The exciting back-and-forth put the Eagles ahead 21-20 at halftime and averaged 34.3 million viewers on NBC and Peacock from 9:30-9:45 p.m. ET (late second quarter) - marking the largest peak audience ever for an NFL Kickoff Game.