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[11/14/11 - 09:53 AM]
CBS Programs Lead Week 6 in DVR Playback
CBS further spins the numbers for the week of October 24-30.
[via press release from CBS]

CBS PROGRAMS LEAD WEEK 6 IN DVR PLAYBACK

"The Mentalist" is #1 in Viewer Lift

"The Big Bang Theory" is #1 in Adult 18-49 Lift

CBS programs led Week 6 in DVR playback as THE MENTALIST was #1 in absolute viewer lift and THE BIG BANG THEORY was #1 in adult 18-49 lift, according to Nielsen live plus 7-day ratings for the week of Oct. 24-Oct. 30.

THE MENTALIST increased its live plus same day viewership of 12.42m by +3.48 million viewers with live +7-day playback bringing its week six average to 15.90m.

HAWAII FIVE-0 (+3.39m), TWO AND A HALF MEN (+3.26m) and THE BIG BANG THEORY (+3.13m) ranked second, third and fifth respectively among viewer lift.

Among adults 18-49, THE BIG BANG THEORY was #1 (tie) with a lift of +1.6 rating points, raising its live plus same average from 4.6 to 6.2. TWO AND A HALF MEN ranked third for the week with a lift of +1.5 rating points, jumping from a 5.5 to a 7.0.

CBS continued to lead all networks in absolute lift among viewers (+1.55m), adults 18-49 (+0.6) and adults 25-54 (+0.7) in Week 6.





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· BIG BANG THEORY, THE (CBS)
· HAWAII FIVE-0 (CBS)
· MENTALIST, THE (CBS)
· TWO AND A HALF MEN (CBS)




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