or


[01/11/12 - 09:02 AM]
ABC Continues to See Strong Gains with its New Tuesday Schedule
ABC spins the numbers for Tuesday, January 10.

[via press release from ABC]

ABC Continues to See Strong Gains with its New Tuesday Schedule

Some early info on ABC's Tuesday, ahead of the regular press release.

For the 2nd week in a row with its new Tuesday night lineup, ABC scored strong gains over the same night last year (also an all-original schedule), surging by double digits in Total Viewers (+15%) and Adults 18-49 (+27%). In fact, each of the Net's programs on the evening improved their respective time periods year over year with young adults. ABC finished as the 2nd-most-watched network on Tuesday evening.

At 8pm against a first-run installment of CBS' top-rated NCIS, ABC freshman Last Man Standing ranked #2 in its slot among Total Viewers and Adults 18-49, topping NBC's The Biggest Loser 13 by 1.5 million viewers.

· Last Man Standing marked a 5-week high with Adults 18-34 and hit a 12-week high with Teens 12-17 - since 12/6/11 and 10/18/11, respectively.

· The ABC comedy boosted its time slot year to year by 44% in viewers and by 47% in young adults.

At 8:30pm, ABC's Work It continued to grow its half-hour year to year for ABC, improving by 7% in Adults 18-49 over original programming on the same night last year (second half-hour of No Ordinary Family).

· Work It showed strong retention of its week-earlier series debut in the 18-34 measures, holding 91% in Adults 18-34, 92% in Women 18-34 and 100% in Men 18-34.

Jumping over its lead-in at 9pm among Adults 18-49 (+31%), ABC's Celebrity Wife Swap improved its hour by 11% year to year over an original V on the year-ago night. The ABC unscripted series gained viewers and young adults from its first half-hour to its second half-hour.

· Versus its premiere in the time period the prior week, Celebrity Wife held 100% of its Adult 18-49 audience and increased over its premiere with Adults 18-34 (+14%) and Women 18-34 (+17%).

Building sharply on its lead-in at 10pm (+32%), ABC's Body of Proof topped NBC's Parenthood during the hour by 2.1 million viewers.

· ABC's Body of Proof once again produced substantial year-to-year improvement in the time period, jumping by 35% in Total Viewers and by 60% in Adults 18-49 over an original Detroit 1-8-7 on the year-ago night.

· Building week to week in Adults 18-49 (+7%) and Adults 18-34 (+13%), Body of Proof generated its strongest performance since November - since 11/29/11.

Quick Take for Tuesday, January 10, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC Continues to See Strong Year-Over-Year Improvement on Tuesday Night

Taking Second in its Half-Hour, ABC Freshman "Last Man Standing" Boosts Its Time Slot by Wide Margins Year to Year with Viewers and Young Adults

ABC's "Work It" Shows Strong Retention of its Debut in Key Young Adult Demos And Continues to Improve its Time Period Year Over Year with Adults 18-49

Jumping Over its Lead-in at 9pm, ABC's "Celebrity Wife Swap" Holds 100% of its Week-Ago Premiere Adult 18-49 Audience and Grows by 14% Among Adults 18-34

Delivering Huge Gains for ABC in the 10pm Hour from the Same Night Last Year, "Body of Proof" Produces its Strongest Young Adult Performance Since November

Tuesday Night (8:00-11:00 p.m.)

For the 2nd week in a row with its new Tuesday night lineup, ABC scored strong gains over the same night last year (also an all-original schedule on 1/11/11), surging by double digits in Total Viewers (+15% - 6.2 million vs. 5.4 million) and Adults 18-49 (+27% - 1.9/5 vs. 1.5/4). In fact, each of the Net's programs on the evening improved their respective time periods year over year with young adults. ABC finished as the 2nd-most-watched network on Tuesday evening.

"Last Man Standing" (8:00-8:30 p.m.)

At 8:00 p.m. against a first-run installment of CBS' top-rated "NCIS," ABC freshman "Last Man Standing" ranked No. 2 in its slot among Total Viewers (7.9 million) and Adults 18-49 (2.2/6), topping NBC's "The Biggest Loser 13" (6.4 million) by 1.5 million viewers.

· "Last Man Standing" marked a 5-week high with Adults 18-34 and hit a 12-week high with Teens 12-17 (tie) - since 12/6/11 and 10/18/11, respectively.

· The ABC comedy boosted its time slot year to year by 44% in viewers and by 47% in young adults (5.5 million and 1.5/4 on 1/11/11).

"Work It" (8:30-9:00 p.m.)

At 8:30 p.m., "Work It" continued to grow its half-hour year to year for ABC, improving by 7% in Adults 18-49 (1.6/4 vs. 1.5/4) over original programming on the same night last year (second half-hour of "No Ordinary Family").

· "Work It" showed strong retention of its week-earlier series debut in the 18-34 measures, holding 91% in Adults 18-34, 92% in Women 18-34 and 100% in Men 18-34.

"Celebrity Wife Swap" (9:00-10:00 p.m.)

Jumping over its lead-in at 9:00 p.m. among Adults 18-49 (+31%), ABC's "Celebrity Wife Swap" improved its hour by 11% year to year over an original "V" last year (2.1/5 vs. 1.9/5). The ABC unscripted series gained viewers and young adults from its first half-hour to its second half-hour.

· Versus its premiere in the time period the prior week, "Celebrity Wife Swap" held 100% of its Adult 18-49 audience and increased over its premiere with Adults 18-34 (+14%) and Women 18-34 (+17%).

"Body of Proof" (10:00-11:00 p.m.)

Building sharply on its lead-in at 10:00 p.m. (+33%), ABC's "Body of Proof" topped NBC's "Parenthood" during the hour by 2.1 million viewers (6.9 million vs. 4.8 million).

· ABC's "Body of Proof" once again produced substantial year-to-year improvement in the time period, jumping by 35% in Total Viewers (6.9 million vs. 5.1 million) and by 60% in Adults 18-49 (1.6/4 vs. 1.0/3) over an original "Detroit 1-8-7" on the year-ago night.

· Building week to week in Adults 18-49 (+7%) and Adults 18-34 (+13%), "Body of Proof" generated its strongest performance since November on both measures - since 11/29/11.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 43% currently, from 38% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (National, Live + Same Day Program Ratings), 1/10/12.





  [january 2012]  
S
M
T
W
T
F
S


· BIGGEST LOSER, THE (NBC)
· BODY OF PROOF (ABC)
· DETROIT 187 (ABC)
· LAST MAN STANDING (ABC)
· NCIS (CBS)
· V (ABC)
· WIFE SWAP (ABC)
· WORK IT (ABC)





most recent ratings | view all posts
[06/29/16 - 12:28 PM]
Golf Channel Posts Most-Watched Second Quarter Ever
Golf Channel spins the numbers for the quarter to date.

[06/29/16 - 08:35 AM]
Tuesday's Broadcast Ratings: "Got Talent" Once Again Keeps NBC on Top
The Peacock wins the night in adults 18-49 as well as total viewers.

[06/28/16 - 03:42 PM]
OWN Delivers 2Q 2016 Primetime Growth and Most-Watched Week in Network History
OWN spins the numbers for the quarter to date.

[06/28/16 - 12:16 PM]
Hallmark Channel's Most Recent Original Premiere Marks 4th Consecutive Week with Top HH-Rated Movie of the Week
The Hallmark Channel spins the numbers for the week of June 20-26.

[06/28/16 - 11:18 AM]
All Eyes Were on the 2016 "BET Awards" as 7.2mm Total Viewers Tuned in Across 12 Viacom Networks for the Premiere Telecast on Sunday, June 26
BET spins the numbers for Sunday, June 26.

[06/28/16 - 09:06 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Hold Onto Top Spot
The Peacock leads the night among total viewers and adults 18-49.

[06/27/16 - 01:44 PM]
ESPN Films' "O.J.: Made in America" Seen by More than 35 Million People
ESPN spins the numbers for the series to date.

[06/27/16 - 12:48 PM]
TV One's June 14 Episode of Docu-Series "Rickey Smiley for Real" Is Most Watched Episode of the Series Among Key Demos
TV One further spins the numbers for Tuesday, June 14.

[06/27/16 - 08:37 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Lineup Opens on Top
The Alphabet's "$100,000 Pyramid" leads the night in both total viewers and adults 18-49.

[06/26/16 - 09:01 AM]
Saturday's Broadcast Ratings: ABC Tops Viewers, Splits Demo Crown with NBC
The Alphabet's "In an Instant" and the Peacock's "U.S. Olympic Trials" coverage lead the night among adults 18-49.

[06/26/16 - 08:47 AM]
NBC Ties for the Saturday Primetime Win as Men's Gymnastics Scores a 7-Week Slot High
NBC spins the numbers for Saturday, June 25.

[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.