or


[01/27/12 - 11:26 AM]
Investigation Discovery Posted "Serially" Strong Numbers on Wednesday Night With Over 2.75 Million Viewers Tuning Into the New Series "Dark Minds"
Investigation Discovery spins the numbers for Wednesday, January 25.

[via press release from Investigation Discovery]

INVESTIGATION DISCOVERY POSTED "SERIALLY" STRONG NUMBERS ON WEDNESDAY NIGHT WITH OVER 2.75 MILLION VIEWERS TUNING INTO THE NEW SERIES "DARK MINDS"

-- Both DARK MINDS and the Premiere of ALASKA: ICE COLD KILLERS Debuted Above the 1.0 Household Rating on Wednesday Night --

(Silver Spring, MD) - On Wednesday, January 25, the world premiere of Investigation Discovery's series DARK MINDS at 10 PM became the network's highest Prime telecast ever for Women 18-49 (382k) delivery, and was also ID's highest night ever in Prime delivery for Women 18-49 (306k). Overall, the series garnered 2.75 million unique P2+ viewers, delivering a 1.05 Household rating in primetime and a 1.07 Household rating in late night. For the timeslot among ad-supported cable in key demos, DARK MINDS ranked #9 for Women 25-54 delivery (394k) and the night in Prime ranked #11 for Women 25-54 delivery (309k).*

Additionally, the lead into the premiere of DARK MINDS was the first installment of the mini-series ALASKA: ICE COLD KILLERS at 9 PM. The program delivered a 1.16 Household rating in late night with over 3.2 million unique P2+ viewers. Both programs have been added to Investigation Discovery's coveted "One Club," as since the beginning of 2011, 48 telecasts over 18 series on ID have achieved at or above a 1.0 Household rating.**

Investigation Discovery's DARK MINDS is a new series that pairs true crime author M. William Phelps and criminal profiler John Kelly to explore unsolved serial homicides using an unlikely source - a convicted serial killer serving multiple life sentences, known to audiences only as "13." Saturday's world premiere examined "The Valley Killer" who took seven female victims, and recounted the story of the only woman who survived the killer's grasp after being stabbed 27 times. Leading the night of killer programing was the premiere of the mini-series ALASKA: ICE COLD KILLERS. The one-hour program told the true story of serial killer Robert Hansen, who for decades kidnapped transient women and flew them out to his remote cabin, where he tortured them before releasing them into the harsh Alaskan wilderness only to hunt them down for sport.

*Source: The Nielsen Company, NHI Calendar, 1/25/12, Wed 10p-11p and Prime 8p-11p, L+SD data, W25-54 delivery, Time Period Based Dayparts, excluding any networks that did not air in the entire daypart or time period.

**Source: The Nielsen Company, NHI Calendar, 12/27/10-1/25/12, Live + SD data, Program Based Dayparts, Total Day 6a-6a, HH coverage rating, 48 telecasts over 18 series: Stolen Voices Buried Secrets, Disappeared, On the Case with Paula Zahn, Stalked: Someone's Watching, Nightmare Next Door, Sins & Secrets, 48 Hours on ID, True Crime with Aphrodite Jones, Who the (Bleep) Did I Marry?, Unusual Suspects, 20/20 on ID, Homicide Hunter: Lt. Joe Kenda, Cold Blood, Dateline on ID, Fatal Encounters, Scorned: Love Kills, Dark Minds and Alaska: Ice Cold Killers.

About Investigation Discovery

Investigation Discovery (ID) is America's leading investigation network and the fastest-growing network in television. As the source for fact-based analytical content and compelling human stories, ID probes factors that challenge our everyday understanding of culture, society and the human condition. ID delivers the highest-quality programming to nearly 79 million U.S. households with viewer favorites that include On the Case with Paula Zahn, Disappeared, Unusual Suspects and Stolen Voices, Buried Secrets. For more information, please visit InvestigationDiscovery.com, facebook.com/InvestigationDiscovery, or twitter.com/DiscoveryID. Investigation Discovery is part of Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 180 countries.





  [january 2012]  
S
M
T
W
T
F
S


· ALASKA: ICE COLD KILLERS (ID)
· DARK MINDS (ID)





most recent ratings | view all posts
[06/23/17 - 08:17 AM]
Thursday's Broadcast Ratings: FOX Edges Demo Win Over ABC, NBC Summer Launches
The Alphabet and the Peacock fall just short of FOX's game show duo.

[06/23/17 - 07:42 AM]
ESPN's NBA Draft Ratings Up 13 Percent
ESPN spins the numbers for Thursday, June 22.

[06/22/17 - 08:13 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Leads Total Viewers
The Peacock's "Little Big Shots: Forever Young" opens as the top draw in both categories.

[06/21/17 - 04:12 PM]
OWN Is Tuesday Night's #1 Cable Network for Women with Season Premieres of "Queen Sugar" and "The Haves and the Have Nots"
OWN spins the numbers for Tuesday, June 20.

[06/21/17 - 08:12 AM]
Tuesday's Broadcast Ratings: NBC Coasts to Another Victory
"America's Got Talent" once again eclipses the night in total viewers and adults 18-49.

[06/20/17 - 10:31 AM]
Hallmark Channel Topples Competition Scoring #1 Rated Spot in Primetime on Saturday for Second Consecutive Week
The Hallmark Channel spins the numbers for the week of June 12-18.

[06/20/17 - 08:45 AM]
FOX Sports' Presentation of 117th U.S. Open Championship Scores More Than 26 Million Viewers
FOX Sports spins the numbers for its U.S. Open coverage to date.

[06/20/17 - 08:31 AM]
Monday's Broadcast Ratings: NBC Tops Total Viewers, Demos
"American Ninja Warrior" and "Spartan: Ultimate Team Challenge" push the Peacock on top in both categories.

[06/19/17 - 09:23 AM]
Sunday's Broadcast Ratings: ABC Edges FOX in Tight Demo Race
The Alphabet's game show trio wins the night among adults 18-49.

[06/18/17 - 08:40 AM]
Saturday's Broadcast Ratings: FOX Edges Demo Race with MLB
The network tops the night in adults 18-49 while ABC is the most-watched broadcaster.

[06/17/17 - 08:24 AM]
Friday's Broadcast Ratings: NBC Wins Demo Race with "Dateline"
The Peacock leads the night among adults 18-49 while CBS is the most-watched network.

[06/16/17 - 08:24 AM]
Thursday's Broadcast Ratings: ABC Wins Repeat Showdown
A trio of game show encores lead the night in total viewers and adults 18-49.

[06/15/17 - 08:23 AM]
Wednesday's Broadcast Ratings: FOX, "MasterChef" Top Demos
The network wins the night among adults 18-49 while an all-repeat CBS is the most-watched network.

[06/14/17 - 08:15 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Puts NBC on Top
The Peacock owns the night in both total viewers and adults 18-49.

[06/13/17 - 01:01 PM]
Hallmark Channel Catapults to #1 in Prime Time on Saturday and Sunday Night
The Hallmark Channel spins the numbers for the week of June 5-11.