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[01/31/12 - 06:39 AM]
2012 Pro Bowl on NBC Ranks as Second Most-Watched NFL All-Star Game in More Than a Decade
NBC spins the numbers for Sunday, January 29.

[via press release from NBC]

2012 PRO BOWL ON NBC RANKS AS SECOND MOST-WATCHED NFL ALL-STAR GAME IN MORE THAN A DECADE

INDIANAPOLIS - January 31, 2012 - An average of 12.5 million fans tuned into the 2012 Pro Bowl Sunday on NBC, ranking as the second most-watched NFL All-Star game since 2001 behind last year's game (13.4 million viewers).

The 2012 Pro Bowl also topped by 14 percent sports' second-most watched all-star game in the past year (2011 MLB All-Star Game on FOX, 11.0 million viewers).

The top local overnight ratings for Pro Bowl are as follows:
1. New Orleans, 21.8 rating/29 share
2. Milwaukee, 17.6/25
3. Pittsburgh, 17.2/24
4. Charlotte, 12.1/18
5. Norfolk, 11.8/16
6. Cincinnati, 11.7/17
7. Las Vegas, 11.0/18
8. Jacksonville, 10.4/15
9. Sacramento, 10.2/17
10. Nashville, 10.1/14

The 2012 Pro Bowl was played the week before the Super Bowl for the third consecutive year.





  [january 2012]  
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