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[02/04/12 - 09:13 AM]
Friday's Broadcast Ratings: CBS, ABC Share Demo Crown in Tight Race
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for friday, february 3, 2012)

Here are the highlights of the 13 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (9.95 million viewers, #1; adults 18-49: 1.5, #T1) was the most-watched network on Friday with new episodes of "A Gifted Man" (8.41 million viewers, #3; adults 18-49: 1.2, #8), "CSI: NY" (10.16 million viewers, #2; adults 18-49: 1.6, #T3) and "Blue Bloods" (11.28 million viewers, #1; adults 18-49: 1.7, #T1).

Sharing the demo crown was ABC (5.26 million viewers, #2; adults 18-49: 1.5, #T1) with fresh installments of "Shark Tank" (5.20 million viewers, #6; adults 18-49: 1.5, #5), "Primetime: What Would You Do?" (5.02 million viewers, #7; adults 18-49: 1.4, #T6) and "20/20" (5.56 million viewers, #5; adults 18-49: 1.7, #T1).

Next up was FOX (3.52 million viewers, #4; adults 18-49: 1.4, #3) and its pairing of "Kitchen Nightmares" (3.85 million viewers, #10; adults 18-49: 1.6, #T3) and "Fringe" (3.19 million viewers, #11; adults 18-49: 1.1, #T9).

Meanwhile, NBC (5.14 million viewers, #3; adults 18-49: 1.2, #4) offered up the return of "Who Do You Think You Are?" (6.02 million viewers, #4; adults 18-49: 1.1, #T9) followed by new episodes of "Grimm" (4.73 million viewers, #8; adults 18-49: 1.4, #T6) and "Dateline NBC" (4.66 million viewers, #9; adults 18-49: 1.1, #T9).

And finally, new episodes of "Nikita" (1.49 million viewers, #13; adults 18-49: 0.5, #13) and "Supernatural" (1.63 million viewers, #12; adults 18-49: 0.7, #12) on The CW (1.56 million viewers, #5; adults 18-49: 0.6, #5) closed out the evening.

Week-to-week changes (adults 18-49):
+16.67% - Supernatural (vs. 1/13/12)
+14.29% - Kitchen Nightmares
+13.33% - 20/20
0.00% - Dateline NBC
0.00% - Nikita (vs. 1/13/12)
-5.56% - Blue Bloods (vs. 1/13/12)
-5.88% - CSI: NY (vs. 1/13/12)
-6.25% - Shark Tank
-7.69% - A Gifted Man (vs. 1/13/12)
-8.33% - Fringe
-17.65% - Primetime: What Would You Do?
-22.22% - Grimm (vs. 1/20/12)

Year-to-year changes (adults 18-49):
+54.55% - 20/20 (vs. A Barbara Walters Special: A Matter of Life and Death)
+25.00% - Shark Tank (vs. Supernanny)
+7.69% - Primetime: What Would You Do?
-5.88% - Kitchen Nightmares
-7.69% - A Gifted Man (vs. The Defenders)
-10.53% - Blue Bloods (vs. CSI: NY)
-15.38% - Who Do You Think You Are?
-20.00% - CSI: NY (vs. Super Bowl's Greatest Commercials)
-26.32% - Grimm (vs. Dateline NBC)
-30.00% - Supernatural
-31.25% - Fringe
-42.11% - Dateline NBC
-50.00% - Nikita (vs. Smallville)

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.7/6; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.6/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; "Nightline," 1.1/4; and "Jimmy Kimmel Live," 0.6/3 with an encore.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.8/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.4/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

[NOTE: Today's numbers are courtesy of TVMediaInsights.com due to delays from our usual sources.]


Here are the highlights of the 12 ad-sustained programs that aired in primetime on the broadcast networks one year ago (2/4/11):

CBS (9.18 million viewers, #1; adults 18-49: 1.7, #T1) was the most-watched network on Friday with the time period premiere of "The Defenders" (8.65 million viewers, #3; adults 18-49: 1.3, #T6) followed by its annual "Super Bowl's Greatest Commercials" (9.55 million viewers, #1; adults 18-49: 2.0, #1) and a new "CSI: NY" (9.34 million viewers, #2; adults 18-49: 1.9, #T2).

NBC (8.18 million viewers, #2; adults 18-49: 1.7, #T1) then snagged the silver with the return of "Who Do You Think You Are?" (7.32 million viewers, #5; adults 18-49: 1.3, #T6) followed by a new "Dateline NBC" (8.61 million viewers, #4; adults 18-49: 1.9, #T2). "Who Do You Think You Are?" set a series record in total viewers while "Dateline NBC" headlined its highest 18-49 and total-viewer results for a Friday telecast in more than a year.

Meanwhile, FOX (4.15 million viewers, #4; adults 18-49: 1.7, #T1) offered up its third week of "Kitchen Nightmares" (4.01 million viewers, #10; adults 18-49: 1.7, #4) and "Fringe" (4.29 million viewers, #8; adults 18-49: 1.6, #5).

Next up was ABC (4.98 million viewers, #3; adults 18-49: 1.2, #3) with new episodes of "Supernanny" (4.16 million viewers, #9; adults 18-49: 1.2, #9) and "Primetime: What Would You Do?" (4.59 million viewers, #7; adults 18-49: 1.3, #T6) alongside "A Barbara Walters Special: A Matter of Life and Death" (6.20 million viewers, #6; adults 18-49: 1.1, #10).

And finally, The CW (2.32 million viewers, #5; adults 18-49: 1.0, #4) saw the return of "Smallville" (2.37 million viewers, #11; adults 18-49: 1.0, #T11) and "Supernatural" (2.28 million viewers, #12; adults 18-49: 1.0, #T11).

Week-to-week changes (adults 18-49): CSI: NY (11.80% vs. 1/14/11), Supernanny (9.10%), Dateline NBC (5.60%), Smallville (0.00% vs. 12/10/10), Supernatural (0.00% vs. 12/10/10), Kitchen Nightmares (0.00%), Primetime: What Would You Do? (0.00%), Fringe (-15.80%), The Defenders (-18.80% vs. 1/12/11).

In late-night metered market ratings (via NBC's press release):

Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.2/7; CBS's "Late Show with David Letterman," 2.9/7; and ABC's combo of "Nightline," 3.2/7; and "Jimmy Kimmel Live," 1.4/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.1/4; "Late Show," 0.9/4; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5.2.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.7/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.5/5). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.6/3).

At 1:35 a.m., Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.5/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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