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[02/24/12 - 11:47 AM]
Jay Leno and Jimmy Fallon Generate #1 Results for the Late-Night Week of Feb. 13-17
NBC spins the late-night numbers for the week of February 13-17.

[via press release from NBC]

JAY LENO AND JIMMY FALLON GENERATE #1 RESULTS FOR THE LATE-NIGHT WEEK OF FEB. 13-17

JAY TOPS HIS ABC AND CBS TIME-PERIOD COMPETITION IN VIEWERS 18-49 AND TOTAL VIEWERS; AT 12:30 A.M. ET, JIMMY FALLON OUT-DELIVERS 'LATE LATE SHOW' IN 18-49, TOTAL VIEWERS AND ALL OTHER KEY CATEGORIES

JAY DELIVERS A BIGGER 18-49 AUDIENCE THAN 'LATE SHOW' FOR A NINTH STRAIGHT WEEK AND JIMMY TOPS THE 18-49 VIEWERSHIP OF 'LATE LATE SHOW' FOR A 12TH WEEK IN A ROW

SEASON TO DATE, JAY AND JIMMY INCREASE THEIR TOTAL-VIEWER MARGINS VS. LAST YEAR

UNIVERSAL CITY, Calif. - February 24, 2012 - NBC's "The Tonight Show with Jay Leno" and "Late Night with Jimmy Fallon" have earned #1 finishes in viewers 18-49 and total viewers for the week of February 13-17 over the ABC and CBS time-period competition.

For the week, "Tonight" and CBS's "Late Show with David Letterman" tied in 18-49 ratings with a 0.8 rating each, while in viewers 18-49, "Tonight" out-delivered "Late Show" 1.072 million adults 18-49 to 1.058 million. In total viewers, "Tonight's" margin over "Late Show" was 13 percent (3.795 million vs. 3.352 million). At 12:35 a.m. ET for the week, Jimmy Fallon topped CBS's "Late Late Show with Craig Ferguson" in adults 18-49, total viewers and all other key ratings categories. Jimmy led "Late Late Show" in viewers 18-49 by a 22 percent margin (710,000 vs. 580,000) and in total viewers by 16 percent (1.745 million vs. 1.506 million).

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the ninth week in a row and Jimmy Fallon attracted a bigger 18-49 audience than "Late Late Show" for a 12th week in a row.

Through the first 22 weeks of the season, "Tonight" has increased its total-viewer margin over "Late Show" to 14 percent (3.768 million vs. 3.317 million), up from the year-ago season-to-date advantage of 8 percent. Jimmy Fallon has established a total-viewer lead over "Late Late Show" this season of 17 percent (1.823 million vs. 1.556 million), up from last year's advantage of 0.2 percent. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 45 percent (293,000 vs. 202,000) up from last year's 30 percent, and in adults 25-54, up to 12 percent (894,000 vs. 800,000) up from 3 percent at this point last season.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of February 13-17. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.8 rating, 3 share
CBS "Late Show," 0.8/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2*
12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.4/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 3.4 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 4.0 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.8 million viewers*
12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.5 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

*Friday's "Kimmel" was an encore.

SEASON TO DATE

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 3 share
CBS "Late Show," 0.9/3
11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3
12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3
1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.8 million viewers
CBS "Late Show," 3.3 million viewers
11:35 p.m.-12 midnight ET
ABC "Nightline," 3.9 million viewers
12 midnight-1 a.m. ET
ABC "Kimmel," 1.8 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.6 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF FEBRUARY 13-17

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.8

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6**

TBS, 11 p.m.-midnight, "Conan," 0.5

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.0

Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.9 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.2 million**

TBS, 11 p.m.-midnight, "Conan," 1.1 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

** Wednesday and Thursday "Colbert" telecasts were encores.





  [february 2012]  
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