or


[03/23/12 - 08:43 AM]
Thursday's Broadcast Ratings: "Idol," "Touch" Take Top Spots
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, march 22, 2012)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night:

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for CBS are approximate.]

FOX (13.35 million viewers, #1; adults 18-49: 3.6, #1) coasted to victory on Thursday thanks to a new "American Idol" (15.01 million viewers, #1; adults 18-49: 4.0, #1) - which actually was its Thursday low this season - and the time period launch of "Touch" (11.69 million viewers, #2; adults 18-49: 3.2, #2).

CBS (6.75 million viewers, #2; adults 18-49: 2.3, #2) then claimed the silver with its coverage of the "NCAA Men's Basketball Championship: Wisconsin vs. Syracuse" (7.52 million viewers, #4; adults 18-49: 2.4, #T3), "NCAA Men's Basketball Championship Update" (5.35 million viewers, #6; adults 18-49: 1.8, #5) and "NCAA Men's Basketball Championship: Cincinnati vs. Ohio State" (6.28 million viewers, #5; adults 18-49: 2.4, #T3).

Next up was NBC (3.84 million viewers, #4; adults 18-49: 1.4, #3) with its mix of "Community" (3.89 million viewers, #9; adults 18-49: 1.7, #6), "30 Rock" (3.27 million viewers, #12; adults 18-49: 1.5, #T8), a second "30 Rock" (3.42 million viewers, #10; adults 18-49: 1.5, #T8), "Up All Night" (3.18 million viewers, #13; adults 18-49: 1.4, #10) - its series low - and "Awake" (4.65 million viewers, #8; adults 18-49: 1.2, #T12).

Meanwhile, ABC (5.61 million viewers, #3; adults 18-49: 1.2, #4) offered up week two of "Missing" (8.70 million viewers, #3; adults 18-49: 1.6, #7) alongside repeats of "Grey's Anatomy" (4.71 million viewers, #7; adults 18-49: 1.2, #T12) and "Private Practice" (3.41 million viewers, #11; adults 18-49: 0.9, #14).

And finally on The CW (2.23 million viewers, #5; adults 18-49: 1.0, #5), originals of "The Vampire Diaries" (2.73 million viewers, #14; adults 18-49: 1.3, #11) and "The Secret Circle" (1.74 million viewers, #15; adults 18-49: 0.7, #15) closed out the evening. In the netlet's target demo (women 18-34), "Diaries" posted a 2.0 rating while "Circle" delivered a 0.9 rating.

Week-to-week changes (adults 18-49):
+8.33% - The Vampire Diaries
0.00% - The Secret Circle
-11.11% - American Idol
-17.65% - Up All Night
-17.95% - Touch (vs. 1/25/12)
-20.00% - Missing
-22.73% - Community
-25.00% - 30 Rock - 8:30
-25.00% - Awake

Year-to-year changes (adults 18-49):
+160.00% - The Vampire Diaries (vs. The Vampire Diaries (Repeat))
+40.00% - The Secret Circle (vs. Nikita (Repeat))
+28.00% - Touch (vs. Bones (Repeat))
-5.56% - Community
-6.25% - 30 Rock - 8:30 (vs. Perfect Couples)
-27.27% - Missing (vs. Spring Wipeout)
-31.43% - Awake (vs. 30 Rock/Outsourced)
-35.48% - American Idol
-44.00% - Up All Night (vs. Parks & Recreation)
-55.88% - 30 Rock - 9:00

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 1.1/4 with an encore delayed by basketball; and ABC's combo of "Nightline," 3.3/8; and "Jimmy Kimmel Live," 1.5/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.4/2 with an encore delayed by basketball; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.7/3 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.2/2 with an encore delayed by basketball).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/24/11):

FOX (14.76 million viewers, #1; adults 18-49: 4.4, #1) was still the network to beat on Thursday with a new "American Idol" (20.74 million viewers, #1; adults 18-49: 6.2, #1) followed by a repeat of "Bones" (8.78 million viewers, #3; adults 18-49: 2.5, #T6).

ABC (8.52 million viewers, #2; adults 18-49: 2.8, #2) then took home the silver with its mix of "Wipeout" (7.48 million viewers, #6; adults 18-49: 2.2, #9), "Grey's Anatomy" (10.09 million viewers, #2; adults 18-49: 3.6, #2) and "Private Practice" (7.98 million viewers, #4; adults 18-49: 2.7, #5).

Next up was CBS (7.15 million viewers, #3; adults 18-49: 2.5, #3) with its coverage of "NCAA Men's Basketball Championship: UConn/San Diego State" (7.02 million viewers, #8; adults 18-49: 2.4, #8), an "NCAA Men's Basketball Championship Update" (6.27 million viewers, #9; adults 18-49: 2.0, #T10) and "NCAA Men's Basketball Championship: Duke/Uarizona" (7.80 million viewers, #5; adults 18-49: 2.9, #4).

Meanwhile, NBC (4.70 million viewers, #4; adults 18-49: 2.1, #4) offered up fresh installments of "Community" (4.47 million viewers, #11; adults 18-49: 1.8, #12), "Perfect Couples" (3.42 million viewers, #14; adults 18-49: 1.6, #13), "The Office" (7.07 million viewers, #7; adults 18-49: 3.4, #3), "Parks & Recreation" (5.21 million viewers, #10; adults 18-49: 2.5, #T6), "30 Rock" (4.41 million viewers, #12; adults 18-49: 2.0, #T10) and "Outsourced" (3.64 million viewers, #13; adults 18-49: 1.5, #14).

And finally, repeats of "The Vampire Diaries" (1.41 million viewers, #15; adults 18-49: 0.5, #T15) and "Nikita" (1.39 million viewers, #16; adults 18-49: 0.5, #T15) on The CW (1.40 million viewers, #5; adults 18-49: 0.5, #5) rounded out the evening.

Week-to-week changes (adults 18-49): Private Practice (42.10%), Parks & Recreation (38.90% vs. 2/24/11), Perfect Couples (33.30%), 30 Rock (17.60%), American Idol (10.70%), Wipeout (10.00%), Grey's Anatomy (9.10% vs. 2/24/11), Outsourced (7.10%), Community (5.90%), The Office (3.00%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.1/7; CBS's "Late Show with David Letterman," 1.4/5 with an encore delayed by basketball; and ABC's combo of "Nightline," 3.6/8; and "Jimmy Kimmel Live," 1.6/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/4; "Late Show," 0.5/3 with an encore delayed by basketball; "Nightline," 1.2/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.9/4 with an encore delayed by basketball). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.4/3 with an encore delayed by basketball).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





  [march 2012]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[04/17/21 - 10:08 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Demos with "Blue Bloods"
The Eye holds off the competition in total viewers, shares the demo crown with ABC and FOX.

[04/16/21 - 10:00 AM]
Thursday's Broadcast Ratings: ABC Leads Night in Viewers, Demos
"Grey's Anatomy" tops the charts for the Alphabet among adults 18-49.

[04/15/21 - 10:00 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Tops Charts for FOX
The network leads the night in total viewers as well as adults 18-49.

[04/14/21 - 10:02 AM]
Tuesday's Broadcast Ratings: "This Is Us" Leads Demo Race for NBC
An all-repeat CBS however is the most-watched network last night.

[04/13/21 - 10:01 AM]
Monday's Broadcast Ratings: "The Voice" Tops Viewers, Demos for NBC
ABC's "American Idol" shares the honors among adults 18-49.

[04/12/21 - 10:00 AM]
Sunday's Broadcast Ratings: CBS Leads Tight Race in Viewers, Demos
Overrun of the 2021 Masters Tournament in primetime helps lift the Eye to top honors in both categories.

[04/11/21 - 10:16 AM]
Saturday's Broadcast Ratings: NBA Returns on Top in Demos for ABC
The Alphabet's primetime coverage leads the night in adults 18-49.

[04/10/21 - 10:03 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Tops Demos for FOX
Plus: "Blue Bloods" on CBS leads the night among total viewers.

[04/09/21 - 10:05 AM]
Thursday's Broadcast Ratings: ABC, NBC Lead Competitive Night
"Grey's Anatomy" and "Law & Order: Special Victims Unit" both top the evening among adults 18-49.

[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
The show's latest installment leads the night in adults 18-49 while NBC's dramas are the most-watched programs overall.

[04/07/21 - 10:03 AM]
Tuesday's Broadcast Ratings: "NCIS" Puts CBS on Top in Viewers, Demos
The Eye pulls in front among total viewers and adults 18-49.

[04/06/21 - 10:01 AM]
Monday's Broadcast Ratings: CBS Wraps NCAA Coverage on Top
The Eye's Men's Basketball National Championship Game easily wins the evening in all categories.

[04/05/21 - 10:07 AM]
Sunday's Broadcast Ratings: "American Idol" Puts ABC on Top in Demos
The reality competition leads the night among adults 18-49 while "60 Minutes" on CBS is the most-watched program overall.

[04/05/21 - 08:52 AM]
Vice TV Is America's Fastest Growing Entertainment Cable Network
The network is reporting 10% growth in adults 18-49 and 20% growth in adults 25-54.

[04/04/21 - 10:21 AM]
Saturday's Broadcast Ratings: NCAA's Final Four Puts CBS on Top
The Eye dominates the evening in both total viewers and adults 18-49.