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[04/22/14 - 11:10 AM]
ABC Wins the Week in Adults 18-49 and Is the Only Net Up Year to Year
ABC spins the numbers for the week of April 14-20.

[via press release from ABC]

Primetime Ratings Report for the Week of April 14, 2014 (Based on National Live + Same Day Program Ratings)

ABC Wins the Week in Adults 18-49 and is the Only Net Up Year to Year

The Net is No. 1 on Monday in Total Viewers with "Dancing" as Monday's Most-Watched TV Show and "Castle" as the Night's Top Scripted Telecast

ABC's "Dancing with the Stars" Beats NBC's "The Voice" Head to Head by a Season-Best 2.9 Million Viewers and Posts Most Competitive Adults 18-49 Finish

Disney-Themed "DWTS" Hits Season Highs with Adults 18-34, Teens and Kids

No. 1 in its Slot, "S.H.I.E.L.D." is Up 11% in Adults 18-49 to a 5-Week High

"Celebrity Wife Swap" Opens at 7-Week Highs for ABC in Tuesday's 10pm Hour

ABC Finishes No. 1 on Thursday in Adults 18-49 for the 2nd Straight Week, with The Season Finale of "Scandal" Ranking as the Night's Dominant No. 1 TV Show

"Grey's" Nearly Triples its Lead-in to Win its Hour by 73% in Adults 18-49

ABC's "Scandal" Finale Surges to Mark the Series' Most-Watched-Ever Telecast

ABC Wins Friday for the 3rd Straight Week in Adults 18-49 with "20/20" and "Shark Tank" Finishing as the Top 2 TV Shows of the Night

"20/20" Scores its 2nd-Highest Ratings of the Season with Key Adults

ABC Tops Saturday Night with its 39th Broadcast of "The Ten Commandments"

ABC Claims Sunday's No. 1 Broadcast in Adults 18-49 with "Once Upon a Time"

"It's the Easter Beagle, Charlie Brown" is Up 67% Year to Year in Adults 18-49

"Hallmark Hall of Fame" Makes ABC the No. 2 Most-Watched Net in its Sunday Slot

Week No. 30

Although once again airing mostly repeats on Wednesday, ABC won the week in Adults 18-49 (1.5/5), leading CBS by 7% (1.4/5), NBC by 7% (1.4/4) and Fox by 15% (1.3/4). ABC has now finished No. 1 (3 times) or No. 2 (3 times) on 6 of the last 8 weeks in the key young adult sales demo. The Network also ranked No. 1 for the week in Adults 18-34, Adults 25-54 (tie) and across all key Women (W18-34/W18-49/W25-54).

Rankings: The Net delivered 4 of the Top 15 TV shows in Adults 18-49, placing 3 in the Top 7 and airing the No. 1 broadcast drama for the 7th straight week: "Scandal" - No. 2 (No. 1 broadcast show - tied w/"The Voice"), "Grey's Anatomy" - No. 6 (No. 2 ad-supported drama), "DWTS" - No. 7 and "S.H.I.E.L.D." - No. 12. ABC's "DWTS" was the week's No. 2 TV show in Total Viewers, behind only "NCIS." In fact for the 5th week running, "Dancing" was TV's most-watched unscripted series overall and outperformed both editions of "American Idol" in Adults 18-49. Scoring its 2nd-highest ratings this season, ABC's "20/20" was the week's No. 1 newsmagazine in key Adults (AD18-49/AD25-54).

· For the 2nd week in a row, ABC was the only major net up over the same week last year in

Adults 18-49 (+7% - 1.5/5 vs. 1.4/4).

· The Net delivered its 2nd-most-watched non-Oscar week since November (6.5 million) - since w/o 11/25/13.

Monday

With Disney night on "DWTS" and a repeat "Castle," ABC was the most-watched TV network on Monday by 2.7 million viewers over runner-up NBC (12.6 million vs. 9.9 million), winning each half-hour of the evening. The Net took 2nd in Adults 18-49 (2.0/6), beating CBS by 18% (1.7/5) and Fox's all-original drama lineup by 43% (1.4/4).

· "DWTS" was the night's most-watched TV program overall and the No. 2 TV show in Adults

18-49, behind only NBC's "The Voice." ABC's encore "Castle" was Monday's most-watched scripted series.

"Dancing with the Stars" (8:00-10:01 p.m. - 14.8 million and 2.3/7 in AD18-49):

From 8:00-10:01 p.m., ABC's "Dancing with the Stars" finished as Monday's most-watched TV series for the 5th week in a row, topping NBC's "The Voice" in head-to-head competition by a best-of-season 2.9 million viewers (14.8 million vs. 11.9 million). "Dancing" also matched its most competitive finish this season with "The Voice" in Adults 18-49 (2.3/7 vs. 3.4/10). In fact, "Dancing" took 2nd in the 2-hour time period over CBS and Fox across all key Adults (AD18-34/AD18-49/AD25-54) and Teens 12-17, while beating "The Voice" in Kids 2-11 for the broadcast lead. "DWTS" was the No. 1 most social broadcast series on Monday night with 129,774 tweets.

· On a night celebrating the music of Disney's animated movies, "DWTS" was up week to week by 5% in Adults 18-49 to tie its 2nd-highest rating this season, while earning new season highs with Adults 18-34, Teen 12-17 and Kids 2-11. In addition, the show was up over the same night last year (13.4 million and 2.2/6 on 4/14/13) in Total Viewers (+10%) and Adults 18-49 (+5%), marking its 3rd straight week of year-to-year growth on both measures.

"Castle" (10:01-11:00 p.m. - 8.1 million and 1.3/4 in AD18-49):

During the 10 o'clock hour, ABC's repeat "Castle" was the most-watched TV show (8.1 million), outdrawing replays of NBC's "Blacklist" by 2.3 million viewers (5.8 million) and CBS' "Person of Interest" by 3.6 million viewers (4.5 million). The 6th-season ABC drama delivered its 2nd-most-watched encore ever, behind only the prior week's telecast.

Tuesday

"Marvel's Agents of S.H.I.E.L.D." (8:00-9:00 p.m. - 3.6 million and 1.1/4 in AD18-49):

During the 8 o'clock hour, a repeat of ABC's "Marvel's Agents of S.H.I.E.L.D." drew 1.2 million more viewers than Fox's original "Glee" (3.6 million vs. 2.4 million) and led by 10% in Adults 18-49 (1.1/4 vs. 1.0/3).

"Marvel's Agents of S.H.I.E.L.D." (9:00-10:00 p.m. - 5.5 million and 2.1/6 in AD18-49):

Shifting to 9:00 p.m. for one week, ABC's "Marvel's Agents of S.H.I.E.L.D." (2.1/6) nearly doubled its Adult 18-49 lead-in (+91%), growing 11% week over week to deliver a 5-week high - since 3/11/14.

In the 9 o'clock hour, the ABC freshman drama tied CBS' veteran "NCIS: LA" for No. 1 in Adults 18-49 (2.1/6), while beating NBC's comedies by 24% (1.7/5 - "About a Boy"/"Growing Up Fisher") and Fox's comedies by 91% (1.1/3 - "New Girl"/"The Mindy Project").

· "S.H.I.E.L.D." won its hour with Adults 18-34 and Men 18-34, while ranking as Tuesday's top-rated show with Men 18-49. In fact, season to date, ABC's "S.H.I.E.L.D." is Tuesday's No. 1 TV program with Men 18-34 and Men 18-49.

· "S.H.I.E.L.D." posted ABC's highest Adult 18-49 rating in the slot with scripted programming since season-premiere Tuesday in September - since 9/24/13.

"Celebrity Wife Swap" (10:00-11:00 p.m. - 3.2 million and 1.0/3 in AD18-49):

During the 10 o'clock hour against original dramas on CBS ("Person of Interest") and NBC ("Chicago Fire"), "Celebrity Wife Swap" opened with 7-week highs in the time period for ABC in Total Viewers (3.2 million) and Adults 18-49 (1.0/3) - since 2/25/14.

Thursday

Featuring a repeat "Grey's Anatomy" at 8:00 p.m., an original "Grey's" at 9:00 p.m. and "Scandal" at 10:00 p.m. with its best-ever season finale numbers, ABC won Thursday for the 2nd week in a row among Adults 18-49 (2.3/7). "Scandal" was Thursday's dominant No. 1 TV show in Adults 18-49 (3.4/11).

"Grey's Anatomy" (9:00-10:00 p.m. - 8.4 million and 2.6/8 in AD18-49):

Nearly tripling its Adult 18-49 lead-in at 9:00 p.m. (+189%), ABC's "Grey's Anatomy" (2.6/8) shot up to win its hour by impressive margins, outdelivering CBS' season finale of "The Crazy Ones" by 86% (1.4/4) and Fox with "American Idol" and "Surviving Jack" by 73% (1.5/5). The ABC drama was also the most-watched TV show overall in the hour (8.4 million). Despite a lower lead-in, "Grey's" was up in Total Viewers (+2%) and held steady with its week-ago Adult 18-49 rating, marking its most-watched telecast in 7 weeks - since its mid-season return on 2/27/14.

· In its 10th season, "Grey's Anatomy" is up over the same point last year in both Total Viewers (+6%) and Adults 18-49 (+5%), delivering its best results in 4 and 3 years, respectively - since the 2009-10 and 2010-11 seasons.

"Scandal" (10:00-11:00 p.m. - 10.6 million and 3.4/11 in AD18-49):

Spiking over its lead-in at 10:00 p.m. (a best-ever +31%), ABC's season finale of "Scandal" (3.4/11) dominated its hour in Adults 18-49, beating NBC's season finale of "Parenthood" by 162% (1.3/4). It also made ABC the most-watched TV network overall in the final hour of the night (10.6 million). "Scandal" was up by double digits week to week in Total Viewers (+15%) and Adults 18-49 (+13%), drawing its largest-ever audience and tying its 2nd-highest young adult number. "Scandal" equaled the highest Adult 18-49 number for any 10:00 p.m. drama telecast on any net since October - since 10/3/13.

· "Scandal" was up over its year-ago finale (9.1 million and 3.2/9 on 5/16/13) by 16% in Total Viewers and by 6% in Adults 18-49, marking the show's strongest season finale.

· The "Scandal" finale delivered 697,436 tweets (up +101% from the prior week for the 2nd-highest number for any episode), amassing over 7 million tweets during its 3rd season run.

· On average during 2013-14, "Scandal" finished up 39% in Total Viewers (11.5 million vs. 8.3 million) and 43% in Adults 18-49 (4.0/12 vs. 2.8/8) to post its best-ever season, while also qualifying as TV's fastest growing returning series.

Friday

ABC won Friday for the 3rd week in a row among Adults 18-49 (1.5/6), finishing No. 1 in 5 of 6 half-hours of prime and leading the night for the 7th time in 8 weeks. Please Note: Overall TV Usage levels on the night were down for the 2nd consecutive Friday, dropping -3% week to week in Adults 18-49 (27.1% vs. 27.9%) and coming off a -4% decline the prior week.

· ABC's "20/20" and "Shark Tank" ranked as the Top 2 TV programs on Friday in Adults 18-49, respectively. In addition, "20/20" drew its 2nd-largest audience of the season and was once again Friday's dominant No. 1 newsmagazine, outdelivering NBC's "Dateline" on the night in Total Viewers and key Adults (AD18-49/AD25-54).

"Last Man Standing" (8:00-8:31 p.m. - 5.4 million and 1.2/5 in AD18-49):

At 8:00 p.m., ABC's "Last Man Standing" won its half-hour for the 3rd week in a row in Adults 18-49.

"Shark Tank" (9:00-10:01 p.m. - 6.8 million and 1.7/6 in AD18-49):

Catapulting over its lead-in at 9:00 p.m. in Adults 18-49 (+113% over a repeat "Last Man Standing"), ABC's "Shark Tank" (1.7/6) topped its hour by wide margins, beating NBC's "Dateline" by 42% (1.2/4) and Fox's "Kitchen Nightmares" by 89% (0.9/3).

· On average, "Shark Tank" is up by double digits in Total Viewers (+14%), Adults 18-49 (+10%) and Adults 18-34 (+23%) over the same point last year, trending as the series' strongest season ever.

"20/20" (10:01-11:00 p.m. - 8.4 million and 1.8/6 in AD18-49):

During the 10:00 p.m. hour, ABC's "20/20" dominated its slot in Adults 18-49 (1.8/6) and Adults 25-54 (2.5/7), outdelivering NBC's original "Hannibal" (0.8/3 and 1.0/3) by 125% and 150%, respectively. It was the ABC newsmagazine's 8th week in a row as the No. 1 regular program in the hour with Adults 18-49. "20/20" reported on people who make money by taking it away from someone else. "20/20" shot up week to week in Total Viewers (+45%), Adults 18-49 (+20%) and Adults 25-54 (+25%), scoring its 2nd-highest numbers this season in Total Viewers and the key Adult news demo.

· Building its numbers season to date in Total Viewers (+21%) and Adults 25-54 (+5%), "20/20" is tracking for its most-watched season in 4 years - since the 2009-10 season.

Saturday

With the 34th replay of the 1956 Cecil B. DeMille classic, "The Ten Commandments," ABC (6.0 million) qualified as the most-watched network on Saturday with its largest audience on the night since early December �- since 12/7/13. The Net also ranked as the No. 1 broadcaster on the night in Adults 18-49 (1.1/4-tied with Fox) and scored its highest-rated Saturday in nearly 5 months - since 12/7/13. Airing from 7:00-11:23 p.m., "The Ten Commandments" grew its overall audience (+2% - 5.7 million vs. 5.6 million) over its year-ago broadcast (on 3/30/13).

Sunday

ABC earned second place on Easter Sunday in Total Viewers (4.8 million).

· ABC's "Once Upon a Time" stood as Sunday's No. 1 broadcast program in Adults 18-49 (1.7/6-tie).

"It's the Easter Beagle, Charlie Brown & Charlie Brown All Stars!" (7:00-8:00 p.m. - 3.7 million and 1.0/4 in AD18-49):

During the 7:00 p.m. hour, ABC's annual broadcast of "It's the Easter Beagle, Charlie Brown & Charlie Brown All Stars!" was up over its year-ago airing (3/31/13) by 42% in Total Viewers (3.7 million vs. 2.6 million) and by 67% in Adults 18-49 (1.0/4 vs. 0.6/2).

"Once Upon a Time-SP" (8:00-9:00 p.m. - 5.9 million and 1.7/6 in AD18-49):

Spiking 70% over its Adult 18-49 lead-in at 8:00 p.m., ABC's "Once Upon a Time" (1.7/6) finished No. 1 against its regular broadcast competition for the 7th straight week.

"Hallmark Hall of Fame: In My Dreams" (9:00-11:00 p.m. - 4.8 million and 1.0/3 in AD18-49):

From 9:00-11:00 p.m., "Hallmark Hall of Fame: In My Dreams" made ABC the No. 2 most-watched network in its 2-hour time period to CBS, outdrawing NBC's first-run dramas by 17% (4.8 million vs. 4.1 million for "Believe"/"Crisis"). During the 10 o'clock hour, the ABC movie beat out NBC's "Crisis" by 1.2 million viewers (4.9 million vs. 3.7 million) and by 11% in Adults 18-49 (1.0/3 vs. 0.9/3).

WEEK NO. 30: ADULTS 18-49 TOTAL VIEWERS
No.1 ABC 1.5 No.1 CBS 7,880,000
No.2 CBS 1.4 No.2 ABC 6,450,000
No.2 NBC 1.4 No.3 NBC 5,420,000
No.4 FOX 1.3 No.4 FOX 4,030,000
No.5 CW 0.5 No.5 CW 1,420,000

Source: The Nielsen Company, National, Live+ Same Day Program Ratings for week of 04/14/14. Nielsen Social, total tweets, as dated.





  [april 2014]  
S
M
T
W
T
F
S
  


· 20/20 (ABC)
· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)
· GREY'S ANATOMY (ABC)
· IN MY DREAMS (ABC)
· LAST MAN STANDING (FOX)
· MARVEL'S AGENTS OF SHIELD (ABC)
· MIDDLE, THE (ABC)
· MIXOLOGY (ABC)
· MODERN FAMILY (ABC)
· NASHVILLE (CMT)
· ONCE UPON A TIME (ABC)
· SCANDAL (ABC)
· SHARK TANK (ABC)
· SUBURGATORY (ABC)
· WIFE SWAP (PARAMOUNT)





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