or


[12/04/15 - 11:47 AM]
This Thanksgiving, Animal Planet's "Pit Bulls & Parolees" Holiday Special Gobbles Up 1.4 Million Viewers
As a result, the sixth annual "You Watch. We Give" matching initiative carved out $50,000 in donations towards Villalobos Rescue Center.

[via press release from Animal Planet]

THIS THANKSGIVING, ANIMAL PLANET'S "PIT BULLS & PAROLEES" HOLIDAY SPECIAL GOBBLES UP 1.4 MILLION VIEWERS

Audience Drives $50,000 Donation to Villalobos Rescue Center in Sixth Consecutive "You Watch. We Give" Matching Initiative

(Silver Spring, Md.) - Animal Planet served up a special Thanksgiving-themed episode of PIT BULLS & PAROLEES Saturday, November 28, at 10 PM (ET/PT), which delivered a heaping 1.4 million P2+ viewers. As a result, the sixth annual "You Watch. We Give" matching initiative carved out $50,000 in donations towards Villalobos Rescue Center, the largest pit bull rescue in the country and the 501c3 nonprofit featured in PIT BULLS & PAROLEES.

The episode "A New Best Friend" is the series' most-watched episode of the season across all major demos, including P2+ (1.4M), P25-54 (538K), P18-49 (518K) and W25-54 (354K). In addition, the episode ranks as the #1 original cable telecast in its timeslot with P25-54, W25-54 and W18-49 (excluding movies and sports) and helped Animal Planet rank among the top 10 most-watched, ad-supported cable networks in the time slot with women (excluding sports).

PIT BULLS & PAROLEES was the #2 most social show on cable (non-sports) on November 28, according to Nielsen Social Guide. Fans of the series are among the most enthusiastic Animal Planet viewers, and they took to Facebook, Twitter and Instagram. Continuing the #ShowUsYourPits call-to-action across platforms, Animal Planet encouraged fans to share pictures of their beloved pit bulls - some were even featured on Animal Planet throughout the episode. This garnered thousands of social mentions, generating a Trending Tag on Instagram, filling up the PIT BULLS & PAROLEES Facebook page (with more than 1.4 million fans) and lighting up Twitter.

The "You Watch. We Give." campaign is part of Animal Planet's on-going commitment to make a positive impact on the animal world with the non-profit initiative "Reach Out. Act. Respond." (R.O.A.R.).

PIT BULLS & PAROLEES is produced for Animal Planet by 44 Blue Productions and Rive Gauche Television. Rasha Drachkovitch, Billy Cooper and Dave Luce are the executive producers for 44 Blue Productions. For Animal Planet, Lisa Lucas is the executive producer, and Patrick Keegan is the producer.





  [december 2015]  
S
M
T
W
T
F
S
  


· PIT BULLS & PAROLEES (ANIMAL PLANET)





most recent ratings | view all posts
[12/10/18 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock takes home top honors in total viewers and adults 18-49.

[12/09/18 - 08:22 AM]
Saturday's Broadcast Ratings: Holiday Repeats Put CBS on Top
"Rudolph the Red-Nosed Reindeer" helps fuel the network to top honors in total viewers and adults 18-49.

[12/08/18 - 08:33 AM]
Friday's Broadcast Ratings: FOX, "Last Man Standing" Top Demo Race
The network holds off CBS among adults 18-49 last night.

[12/07/18 - 11:00 AM]
The Premiere of Freeform's "Life-Size 2: A Christmas Eve" Is Sunday's No. 1 Cable Program
Freeform further spins the numbers for Sunday, December 2.

[12/07/18 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Hold Onto Demo Crown
The network's NFL coverage continues its adults 18-49 reign.

[12/06/18 - 08:20 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos with Fall Finales
The network's "Empire" helps lead the night among adults 18-49 while NBC is the most-watched network overall.

[12/05/18 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Onto Demo Crown
The Peacock edges CBS among adults 18-49 however the Eye is the most-watched network.

[12/04/18 - 08:15 AM]
Monday's Broadcast Ratings: "The Voice" Helps NBC Hold Off ABC
The Alphabet gets a boost from the fall finale of "The Good Doctor."

[12/03/18 - 12:10 PM]
Premiere of Investigation Discovery's "Body Cam" Arrests 1.6 Million Viewers
Investigation Discovery further spins the numbers for Tuesday, November 27.

[12/03/18 - 11:04 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Reign for NBC
The Peacock takes home top honors in total viewers and adults 18-49.

[12/02/18 - 10:12 AM]
Saturday's Broadcast Ratings: Big Ten Championship Puts FOX on Top
The network takes home top honors in total viewers and adults 18-49.

[12/01/18 - 08:27 AM]
Friday's Broadcast Ratings: FOX, Pac-12 Championship Top Demos
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[11/30/18 - 09:04 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Posts Season High for FOX
The network's coverage easily eclipses the competition in total viewers and adults 18-49.

[11/29/18 - 08:14 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Win Tight Demo Race
The network takes home the adults 18-49 crown while NBC is the most-watched broadcaster overall last night.

[11/29/18 - 07:30 AM]
SundanceTV Finds Another Winner in the True Crime Genre as Viewers Flock to Latest Documentary, "Jonestown: Terror in the Jungle"
SundanceTV further spins the numbers for Saturday, November 17 and Sunday, November 18.