or


[01/02/16 - 09:14 AM]
New Year's Six on ESPN Deliver Strong TV and Digital Audiences
ESPN spins the numbers for Friday, January 1.

[via press release from ESPN]

New Year's Six on ESPN Deliver Strong TV and Digital Audiences

· Four of the Six Bowl Games See Ratings Increases from Last Year's Same Bowl and Similar Time Slot

· WatchESPN Experiences Significant Audience Growth Across Metrics

ESPN's second presentation of the New Year's Six (Chick-fil-A Peach Bowl, Capital One Orange Bowl, Goodyear Cotton Bowl Classic, BattleFrog Fiesta Bowl, The Rose Bowl Game Presented by Northwestern Mutual and the Allstate Sugar Bowl) averaged a 7.1 overnight rating, with four of the six games experiencing ratings increases (bowl to bowl and time slot to time slot) from last season's inaugural year. On WatchESPN, the New Year's Six experienced significant increases across the board, in all metrics, continuing a trend experienced all college football season. Digitally, the New Year's Six averaged 200,170 average minute impressions, 776,000 unique viewers and 43,871,000 total minutes for the six games, up 69%, 54% and 67% in each category, respectively. The 7.1 overnight rating average for the New Year's Six - in which average margin victory across the six games was 24 points -- is down 13% from last season's 8.2. The four bowls which were not designated as a semifinal this season (Peach, Fiesta, Rose, and Sugar) averaged a 5.8 overnight, up 26% from the four bowls last season which were not semifinals (Peach, Fiesta, Orange and Cotton).

"The College Football Playoff is a long-term, multiplatform play for us," said Burke Magnus, ESPN executive vice president of programming and scheduling. "With that said, there are many variables that impact ratings results including what happens on the field and the numbers this year were obviously impacted by the unbalanced scores of these games. Still, four of the New Year's Six bowls posted double-digit ratings increases and we saw near historic successes for streaming the games on WatchESPN across the two days. College football is strong, vibrant and growing and we look forward to the National Championship game on January 11."

Additional New Year's Six Highlights:

· Four of the New Year's Six bowl games saw ratings increases from their same bowl last year (i.e. Cotton Bowl vs. Cotton Bowl), including the Fiesta Bowl featuring No. 8 Notre Dame vs. No. 7 Ohio State (New Year's Day at 1 p.m. ET), which earned a 6.2 overnight, up 35% from the Fiesta Bowl last season. As previously documented, the Orange Bowl was up 102%, Cotton Bowl up 87%, and Peach Bowl up 21%. The Rose Bowl Game featuring No 6 Stanford vs. No. 5 Iowa earned a 7.9 overnight, while the Sugar Bowl featuring No. 16 Oklahoma State and No. 12 Ole Miss had a 5.3.

· Four of the New Year's Six also saw ratings increases from their corresponding time slots last year, including the Fiesta Bowl which was up 17% from the 2015 New Year's Day early afternoon game (Cotton Bowl). As previously documented, the Orange Bowl was up 111% from the 2014 New Year's Eve late afternoon game (Fiesta Bowl) and the Cotton Bowl was up 106% from the 2014 New Year's Eve prime time game (Orange Bowl). The Peach Bowl was played in the exact same time slot both years (early afternoon New Year's Eve), so the ratings increase of 21% mentioned above remains consistent.

· Birmingham was the highest-rated market across the New Year's Six, with a 23.6 average rating for the six games. Rounding out the top 10 markets were Columbus (17.3), Tulsa (14.1), Oklahoma City (14.0), Greenville (13.8), Dayton (12.7), Cleveland (12.3), Knoxville and Nashville (12.2), and New Orleans (12.1).

· Columbus was the highest-rated overnight for the Fiesta Bowl with a 34.9 rating, the market's third-best overnight for a non-Championship college football bowl game on ESPN. Cleveland was second with a 25.0 overnight, the market's second best overnight in the same category.

· On WatchESPN, the 2015 Fiesta Bowl was the most-streamed Fiesta Bowl ever, setting new record highs in all major metrics: 159,000 average minute impressions, 693,000 total unique viewers and 35,822,000 total minutes.





  [january 2016]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[04/19/24 - 06:45 AM]
ESPN Delivered Top Two Most-Watched SoFi NBA Play-In Tournament Eastern Conference Games Ever on April 17
The 76ers 105-104 victory over the Heat averaged 3,403,000 viewers, peaking with 5,490,000 viewers at 9:30 p.m. ET.

[04/18/24 - 10:11 AM]
ABC's "9-1-1" 100th Episode Propels Series to No. 1 Drama in Primetime in Adults 18-49
The milestone 100th episode was the top program of the night, scoring a season-high on linear after 7 days of viewing in Adults 18-49 (0.91 rating), marking the show's best L7 rating since its season finale last year.

[04/17/24 - 01:03 PM]
Sunday Night's "Billy Joel: The 100th - Live at Madison Square Garden" Wins Its Time Period and Hits a High Note Scoring 5.73 Million Viewers
It originally aired Sunday, April 14 and due to the overwhelming demand from his legion of fans, will have a special encore airing this Friday, April 19 and available to stream live and on demand on Paramount+.

[04/17/24 - 07:20 AM]
"Live with Kelly and Mark" Celebrates One-Year Anniversary, Continuing Its Reign as Television's Number One Entertainment Talk Show
The series has increased in Total Viewers by 3% year over year (2.288 million vs. 2.229 million).

[04/16/24 - 04:45 PM]
2024 WNBA Draft Delivers Largest Viewership Ever
2.45 million viewers on average tuned into Monday's event, peaking with 3.09 million.

[04/16/24 - 01:30 PM]
"Tamron Hall" Grows Week to Week in Households and Total Viewers Hitting 11-Week High in Both Key Measures
In fact, "Tamron Hall" hit 11-week highs in Households and Total Viewers and a 5-week best in Women 25-54 - since weeks of 1/15/24 and 2/26/24, respectively.

[04/16/24 - 12:00 PM]
CBS Leads Broadcast with 14 of Top 20 Non-Sports Programs
CBS has led the four broadcasters since its February new season premieres, winning six nights a week (Monday-Tuesday and Thursday-Sunday).

[04/16/24 - 08:56 AM]
San Diego Padres vs. Los Angeles Dodgers Is Most-Watched Non-New York Yankees or Boston Red Sox ESPN "Sunday Night Baseball" Game in Six Years
The San Diego Padres 6-3 victory over the Los Angeles Dodgers on April 14 delivered an average audience of nearly two million viewers (1,961,000) on ESPN, according to Nielsen.

[04/16/24 - 08:53 AM]
Netflix Top 10 Week of Apr. 8: "3 Body Problem" Spends Third Week at #1
"The Gentlemen" claimed third place (3.7M views) in its sixth week and sent sales for posh fashion skyrocketing.

[04/16/24 - 07:02 AM]
Warner Bros. Discovery Hits Highest Prime Viewership This Year - Driven by TNT Sports' NCAA Men's Final Four Coverage - with Nearly a 70 Percent Share Among Adults on Saturday, April 6
In total TV primetime that night, WBD's popular lifestyle, entertainment, sports and news brands secured a 54 percent share among Adults 18-49 and a 51 percent share among Adults 25-54.

[04/13/24 - 02:35 PM]
ESPN Has Largest Two-Day Viewership Average for Masters Tournament 3 p.m. ET Telecasts Since 2018
A two-day average of 3.4 million viewers watched the live coverage from Augusta National Golf Club, including 3.2 million for the first round on Thursday and 3.6 million for the second round on Friday.

[04/12/24 - 03:04 PM]
Masters Tournament First Round Thursday Viewership on ESPN Averages 3.2 Million Viewers, Highest Since 2015
Last year's first round of the Masters Tournament averaged 2.5 million viewers on ESPN.

[04/12/24 - 11:49 AM]
Hallmark Channel's Fan-Favorite Series "When Calls the Heart" Returns for Season 11 as #1 Most-Watched Entertainment Cable Program of the Week and Day
The season premiere reached 2.8 million Unduplicated Total Viewers on a L+3 Basis.

[04/11/24 - 09:44 AM]
ABC News and National Geographic Delivered 4.8 Million Viewers for "Eclipse Across America" Special
The ABC News special anchored by David Muir and Linsey Davis, featuring National Geographic talent and Explorers, ranked No. 1 in Total Viewers (4.448 million), Adults 25-54 (920,000) and Adults 18-49 (744,000) among the broadcast and cable networks.

[04/10/24 - 04:03 PM]
"9-1-1" Hits Season High in Third Week Delivering Best Telecast Since December 2021
After seven days of viewing across ABC, Hulu and digital platforms, ABC's hit drama "9-1-1" continues to build momentum hitting a season high in Total Viewers (10.72 million).