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[01/04/16 - 07:06 AM]
Vikings-Packers "SNF" Beats the Year-Ago Game by 17%
NBC spins the numbers for Sunday, January 3.

[via press release from NBC]

VIKINGS-PACKERS "SNF" BEATS THE YEAR-AGO GAME BY +17%

THE VIKINGS 20-13 WIN TOPS ALL WEEK 17 "SNF" GAMES ON NBC EXCEPT THE THREE COWBOYS "WIN-AND-IN" GAMES FROM 2011-13

VIKINGS SCORE THEIR BEST-EVER "SNF" RESULT ON NBC IN THE MINNEAPOLIS MARKET

Sunday Primetime Results:

· NBC Sports coverage of last night's Minnesota Vikings-Green Bay Packers "Sunday Night Football" game averaged a 14.8 rating, 23 share in metered-market households from 8:30 to 11:30 p.m. ET.

· The Vikings' 20-13 win over Packers that clinched the NFC North title was up +17% from the comparable Cincinnati-Pittsburgh matchup for the AFC North title last year (12.7/21).

· Over 10 "Sunday Night Football" seasons, last night's 14.8/23 for Vikings-Packers tops all NBC Week 17 games other than the Dallas Cowboys' three NFC East "win-and-in" games in 2011, '12 and '13.

· NBC posted year-over-year metered-market ratings increases for 13 of 19 "SNF" games this season.

· Last night's 52.4/74 local rating is the Vikings' best-ever rating in Minneapolis for a regular-season "Sunday Night Football" game (including 11 Vikings "SNF" games since '06).

· Top local ratings for the Vikings-Packers game on NBC were: Minneapolis, 52.4/74; Milwaukee, 51.2/66; Seattle, 21.8/33; Denver, 20.0/33; New Orleans, 20.0/27; Albuquerque, 19.4/28; Las Vegas, 18.6/28; Norfolk, 18.3/27; Phoenix & Richmond, 17.5/26 (tie)

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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