or


[01/05/16 - 11:33 AM]
ESPN's NBA Viewership Up Across TV & Digital Platforms
ESPN spins the numbers for its NBA coverage to date this season.

[via press release from ESPN]

ESPN's NBA Viewership Up Across TV & Digital Platforms

ESPN's NBA viewership is up across its television and digital platforms compared to last season, according to Nielsen. Through 30 games (as of Jan. 5), the NBA is averaging 2,351,000 viewers (p2+) on ESPN and ABC combined, up four percent from 2,257,000 viewers (p2+) last season.

Additionally, ESPN is experiencing its most-watched NBA season across its digital platforms. On WatchESPN, the NBA has generated 152,000 unique viewers per game, up 61 percent from 95,000 last year. WatchESPN is also up 78 percent in average minute audience for its NBA games, with 41,000 viewers compared to just over 23,000 a year ago.

"ESPN's NBA audience is up, even amidst a significant increase in high-profile programming events during the first week of the season," said Burke Magnus, ESPN executive vice president, programming and scheduling. "That's a testament to the compelling storylines and star power in the NBA today, and to ESPN's place as the destination for NBA fans."

Through two games on Christmas Day, viewership for the NBA on ABC is up 14 percent compared to last season. ABC is averaging 8,709,000 million viewers (p2+), compared to 7,648,000 million viewers (p2+) a year ago. The NBA on ABC resumes with the launch of its new franchise, NBA Saturday Primetime on ABC, Jan. 23, at 8:30 p.m. ET.

Through 28 games, the NBA on ESPN is averaging 1,855,000 viewers (p2+), up two percent from 1,816,000 viewers (p2+) last year. ESPN's NBA coverage continues with four prime-time telecasts this week.

More NBA on ESPN highlights:

· NBA on ESPN season-opening doubleheader up 24 percent;

· Cleveland Cavaliers-Golden State Warriors is the third-most watched Christmas Day game ever on ABC;

· Most-watched ESPN Christmas Day prime-time doubleheader;

· San Antonio Spurs-Houston Rockets is third most-watched Christmas Day game ever on ESPN;

· Top six most-watched NBA games on WatchESPN have come this season.

The cross-platform increase in NBA viewership comes on the heels of ESPN once again being cable's most-watched network in prime time for 2015. ESPN's average total day audience for 2015, 900,001 viewers (p2+), was 25 percent larger than all non-ESPN sports networks combined.





  [january 2016]  
S
M
T
W
T
F
S
     


· NBA SATURDAY PRIMETIME ON ABC (ABC)





most recent ratings | view all posts
[10/24/20 - 08:32 AM]
Friday's Broadcast Ratings: FOX Rides World Series to Victory
Game 3 takes home top honors in both total viewers and adults 18-49.

[10/23/20 - 08:42 AM]
Thursday's Broadcast Ratings: NFL Puts FOX on Top in Demos
Presidential debate coverage on ABC and NBC however leads the night in total viewers.

[10/23/20 - 07:21 AM]
HGTV Series "Help! I Wrecked My House" Delivers Double-Digit Ratings Gains in Debut Season
HGTV further spins the numbers for the season to date.

[10/22/20 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX, World Series Stay on Top
Coverage of Game 2 holds off the competition in total viewers and adults 18-49.

[10/21/20 - 08:11 AM]
Tuesday's Broadcast Ratings: World Series Tops Charts for FOX
Coverage of Game 1 however is down sharply from a year ago among adults 18-49 in the early results.

[10/20/20 - 01:10 PM]
Netflix Reveals Stats and Facts About Its Top Movies in the Last Few Months
"Enola Holmes" (76 million), "American Murder: The Family Next Door" (52 million), "The Old Guard" (78 million), "Project Power" (75 million) and "The Kissing Booth 2" (66 million) are among the mentioned audiences.

[10/20/20 - 08:13 AM]
Monday's Broadcast Ratings: NBC Pulls in Front with Return of "The Voice"
The network leads the night in both total viewers and adults 18-49.

[10/19/20 - 01:04 PM]
Over 7 Million Total Viewers Tuned in to BET's Winning Line Up of Tyler Perry's Trifecta of Original Series "House of Payne," "Assisted Living" and the Return of "Sistas" Premieres and Encores L+3
BET further spins the numbers for Wednesday, October 14.

[10/19/20 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "SNF" Hold Off FOX, Game 7 of NLCS
"Sunday Night Football" helps the network lead the night in total viewers and adults 18-49.

[10/18/20 - 09:53 AM]
Saturday's Broadcast Ratings: College Football Sparks CBS to Top Honors
The Eye's coverage of Georgia at Alabama dominates the evening in all categories.

[10/17/20 - 08:30 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Hold Off Demo Competition
The network leads the night among adults 18-49 while ABC claims top honors in total viewers.

[10/16/20 - 08:31 AM]
In Its First 28 Days, 48 Million Members Have Booked an Appointment with Nurse Ratched
Netflix reveals the series is its biggest original Season 1 of the year.

[10/16/20 - 08:19 AM]
Thursday's Broadcast Ratings: ABC Wins Town Hall Showdown
The Alphabet leads the night in both total viewers and adults 18-49.

[10/15/20 - 08:11 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Pulls Back in Front for FOX
The network leads the night in both total viewers and adults 18-49.

[10/15/20 - 07:38 AM]
Nickelodeon's New Preschool Series "Santiago of the Seas" Sets Ratings Record
Nickelodeon further spins the numbers for Friday, October 9.