or


[07/27/06 - 12:00 AM]
Buick Partners with USA Network to Integrate the Lucerne Into the Emmy-Winning Hit Series "Monk"

[via press release from USA]

BUICK PARTNERS WITH USA NETWORK TO INTEGRATE THE LUCERNE INTO THE EMMY-WINNING HIT SERIES "MONK"

NEW YORK -- July 26, 2006 -- USA Network announced today a sponsorship agreement with Buick to receive enhancing integration of their all-new 2006 Lucerne sedan in select episodes of the critically acclaimed original series MONK, starring Emmy�, Golden Globe� and SAG award winner Tony Shalhoub. The announcement was made by Chris McCumber, USA's senior vice president, marketing & brand strategy.

"We're thrilled to be partnering with a world-class brand like Buick," said McCumber "Buick's innovative campaign of 'Beyond Precision' and the attention to detail in the all-new Lucerne, perfectly aligns with the discerning and precise skills of Adrian Monk."

MONK premiered season five with all-new episodes on USA Network on Friday, July 7 in its NEW timeslot at 9:00 PM ET/PT. MONK remains one of the highest-rated original scripted series in basic cable history.

The first of the episodes in which the Buick Lucerne (which will air Friday, August 4) will be integrated involves a plotline where a real estate agent played by the Emmy-nominated Sharon Lawrence ("Desperate Housewives," "NYPD Blue"), who is fanatical about her car, hiring Adrian Monk (Shalhoub) to investigate a slight scratch on her beloved Buick. A subsequent episode featuring the Lucerne will debut mid-season in January 2007 when Natalie (Traylor Howard) starts driving a Buick Lucerne.

On the digital front, Buick will be the exclusive sponsor of the official MONK site at MONK.USANETWORK.COM. The Buick Lucerne will be fully integrated into one level of the popular "Monk's Mind Game," which challenges fans to re-evaluate the depths of their Monkish disposition. The sponsorship also highlights the on-air integration of the Lucerne through customized content and video.

MONK also stars Traylor Howard ("Two Guys and a Girl," "Me, Myself and Irene"), Ted Levine ("Heat," "Moby Dick") and Jason Gray-Stanford ("Taken," "A Beautiful Mind"). MONK is executive produced by David Hoberman, Andy Breckman, Tony Shalhoub and Randy Zisk. MONK is from NBC Universal Television Studio in association with Mandeville Films and Touchstone Television.

For photos of the season four of MONK, as well as all USA Network projects, please log on to the NBC Universal Media Village at http://www.nbcumv.com/.

General Motors Corp. (NYSE: GM), the world's largest automaker, has been the global industry sales leader for 75 years. Founded in 1908, GM today employs about 327,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 33 countries. In 2005, 9.17 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn and Vauxhall. GM operates one of the world's leading finance companies, GMAC Financial Services, which offers automotive, residential and commercial financing and insurance. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services. More information on GM can be found at www.gm.com.

Seen in 90 million homes, USA Network is cable television's leading network of original series and feature movies, sports and entertainment events, network shows and blockbuster theatrical films. The USA Network Web site is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [july 2006]  
S
M
T
W
T
F
S
      


· DESPERATE HOUSEWIVES (ABC)
· MONK (USA)
· NYPD BLUE (ABC)
· STEVEN SPIELBERG PRESENTS: TAKEN (SCI FI)
· TWO GUYS AND A GIRL (ABC)





[05/29/26 - 03:02 PM]
"20/20" Is Friday's No. 1 Newsmagazine, Leading "Dateline" in Total Viewers for the 5th Consecutive Broadcast Season
"20/20" improved on the previous season in Total Viewers (+5%/+170,000 - 3.672 million vs. 3.502 million).

[05/29/26 - 03:01 PM]
ABC News Is #1 in Total Viewers Sunday Morning and in Late-Night
"Nightline" posted double-digit gains week to week in Adults 25-54 and Adults 18-49.

[05/29/26 - 01:01 PM]
Video: Peacock Releases Summer Sizzle for "Days of Our Lives"
Audiences can access the past season and new episodes every weekday.

[05/29/26 - 10:38 AM]
Video: We TV and All Reality Unveil Sneak Peek of All New Original Unscripted Series "Age Inappropriate"
The eight episode series is set to premiere this August, exclusively on We TV and All Reality.

[05/29/26 - 10:01 AM]
Hallmark Channel's Annual "Christmas in July" Programming Event Returns June 26 with Four Original Movie Premieres
Plus: Hallmark+ subscribers will be treated to a second season of sailing the high seas with their favorite Hallmark stars in "Christmas at Sea," available to stream on Wednesday, July 1.

[05/29/26 - 08:01 AM]
Paramount+ Sets U.S. and International Premiere for "Wild Cherry"
The acclaimed six-part BBC thriller from the U.K., will stream exclusively on Paramount+ on June 24 in the U.S., Canada, Italy, Germany, Switzerland, Austria, France and Latin America.

[05/29/26 - 08:01 AM]
Video: "A Different World" - Official Teaser - Netflix
The new class just enrolled. "A Different World" premieres on Netflix September 24.

[05/29/26 - 07:01 AM]
Video: HBO Releases Official Trailer for Season Three of Original Drama Series "House of the Dragon"
Based on George R.R. Martin's "Fire & Blood," the series, set 200 years before the events of "Game of Thrones," tells the story of House Targaryen.

[05/29/26 - 06:06 AM]
Tubi's New Exclusive Series "Deestroying the Pitch" Premieres on June 4th
The series follows YouTube star Deestroying (Donald De La Haye) as he hits the streets of Los Angeles, Miami and Toronto to uncover the soul of soccer through a 1v1 competition as the World Cup lands in North America.

[05/29/26 - 06:00 AM]
Disney+ Greenlights New Docuseries from Maximum Effort Following SailGP's BONDS Flying Roos Australian Team and Co-Owners Hugh Jackman and Ryan Reynolds
Blending humor, pressure and behind-the-scenes access, the series captures life inside one of the world's most demanding sports leagues as the team operates as a tight-knit family built on trust and camaraderie.

[05/29/26 - 03:01 AM]
Video: "Physical 100: Italy" - Official Trailer - Netflix
One hundred Italian athletes face brutal physical challenges, each battling to outlast the rest and claim the glory of becoming the one true champion.

[05/28/26 - 11:31 PM]
Video: "The Pyramid Scheme" - Official Trailer - Prime Video
The series follows the story of Goldy, an ambitious but impatient young man, whose quest to get rich through a pyramid marketing business spirals into a rollercoaster of chaos - risking not just his future, but also the love and trust of his close-knit joint family.

[05/28/26 - 05:01 PM]
Gripping Suspense Drama Series "Notes from the Last Row" Premieres June 26
A failed writer-turned-professor finds rare talent in a student's writing - and grows obsessed with his draft as their private lessons go off course.

[05/28/26 - 03:32 PM]
Acorn TV Renews Breakout Murder Mystery Series "You're Killing Me," Starring and Executive Produced by Brooke Shields
Season two, which will again be set in the quaint Maine town of Founder's Cove, will also consist of six, hour-long episodes and go into production later this year.

[05/28/26 - 03:23 PM]
2026 NBA Eastern Conference Finals Presented by Dunkin' Finishes Strong with Average Audience of 7.4 Million Viewers Across ESPN and ABC
Additionally, Game 4 on ESPN averaged 7.2 million viewers, marking the most-viewed Eastern Conference Finals Game 4 across any network since 2018.