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[02/10/11 - 12:01 PM]
CBS Spreads the Love for "Mad Love"
From today through Valentine's Day, amorous Facebook users can send friends and lovers virtual hearts emblazoned with the words "MAD 4U."

[via press release from CBS]

CBS SPREADS THE LOVE FOR "MAD LOVE"

Valentine's Day-Themed Viral Promotions Tout the New Comedy Series' Feb. 14 Premiere

With the Feb. 14 premiere of CBS's new comedy series, MAD LOVE, love will be in the air - and on the air - this Valentine's Day! CBS Marketing is channeling Cupid to spread the love with branded virtual Valentine hearts on Facebook and "MAD LOVE sweet teams" armed with boxes of Sweethearts candies in cities across the U.S.

From today through Valentine's Day, amorous Facebook users can send friends and lovers virtual hearts emblazoned with the words "MAD 4U." Users can access the virtual gift application via the MAD LOVE Facebook fan page, and can publish the gifts to their news feeds.

Meanwhile, on Valentine's Day, pedestrians in high-traffic locales in New York, Los Angeles, Chicago and Las Vegas will receive MAD LOVE-branded boxes of candy hearts from CBS's loveable "sweet teams." The sweet team locations will be Tweeted out by the show's official Twitter account: http://twitter.com/#!/MadLove_CBS.

MAD LOVE, starring Jason Biggs, Sarah Chalke, Tyler Labine and Judy Greer, is a comedy about a quartet of New Yorkers - two who are falling in love and another two who despise each other (at least for now). MAD LOVE is produced by Sony Pictures Television in association with CBS Television Studios. It will be broadcast Mondays (8:30-9:00 PM, ET/PT) on the CBS Television Network.





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· MAD LOVE (CBS)





[05/12/26 - 02:29 PM]
CFP Contenders and Non-Conference Clashes Headline ESPN's Industry-Leading, Early-Season College Football Schedule Reveal at Disney Upfront
Nine of ESPN.com's Way-Too-Early Top 25 are featured in the schedule release, including No. 1 Ohio State, No. 5 Texas, No. 7 Miami, No. 8 Texas Tech, No. 9 Ole Miss and No. 11 LSU.

[05/12/26 - 02:29 PM]
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[05/12/26 - 02:29 PM]
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[05/12/26 - 02:24 PM]
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[05/12/26 - 02:06 PM]
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[05/12/26 - 01:55 PM]
Disney+ Becomes the Exclusive Home of the Banana Bowl This October
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[05/12/26 - 01:42 PM]
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[05/12/26 - 01:38 PM]
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[05/12/26 - 01:32 PM]
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[05/12/26 - 12:01 PM]
Netflix Top 10: Week of May 4 - The Critters of "Swapped" Soar to No. 1 in This Week's Top 10
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[05/12/26 - 11:31 AM]
CNN FlashDoc "The Last Laugh: Stephen Colbert" to Stream on Friday, May 15 on the CNN App
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[05/12/26 - 11:13 AM]
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[05/12/26 - 11:01 AM]
"The Tonight Show Starring Jimmy Fallon" Will Air a Repeat on Thursday, May 21, The Night of the Final Telecast of "The Late Show with Stephen Colbert"
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[05/12/26 - 11:00 AM]
AspireTV to Premiere "City Eats: Charleston" This June
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[05/12/26 - 10:36 AM]
Fan-Favorite Crime Drama, "The Madame Blanc Mysteries," Renewed for a Fifth Season on AMC Global Media's Acorn TV
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