or


[03/09/06 - 12:00 AM]
Nothing Gray About Ratings for New FX Series "BlacK. WhitE."

[via press release from FX]

NOTHING GRAY ABOUT RATINGS FOR NEW FX SERIES �BLACK. WHITE.�

Premiere Draws 4.0 Million Total Viewers and 2.8 Million Adults 18-49

Cable�s #1 Program Wednesday Night in Total Viewers and Adults 18-49 and the #1 Cable Series Premiere for 2005-06 Season in Delivery of Adults 18-49

Ties The Osbournes as Basic Cable�s #1 Unscripted Series Premiere Ever in Delivery of Adults 18-49

LOS ANGELES, March 9, 2006 - There�s nothing gray about the ratings for FX�s new series Black. White. (TV-MA): Wednesday night�s series premiere (10-11:08 p.m.) was cable television�s #1 program with 4.0 million total viewers and 2.8 million Adults 18-49. Black. White. topped the strong season finale of Bravo�s Project Runway, which delivered 3.4 million total viewers and 2.4 million Adults 18-49.

Last night�s delivery of 2.8 million Adults 18-49 ranks Black. White. as the #1 series premiere (new or returning) on cable TV for the 2005-2006 season, and places it in a tie with The Osbournes for the highest delivery ever in Adults 18-49 for the premiere episode of an unscripted series on ad-supported cable.

The Black. White. series premiere (10-11:08PM) and its encore (11:09PM-12:17AM) combined to deliver a two-telecast gross audience of 5.7 million total viewers and 3.9 million Adults 18-49.

FX airs all new installments of Black. White. every Wednesday at 10 p.m. e/p through April 12. FX will televise repeat airings of the series� first hour at midnight on Saturday (3/11) and at 11 p.m. e/p on Sunday (3/12).

Black. White. examines race with an extraordinary approach by putting new faces on the Sparks family, an African-American family, and the Wurgel family, a Caucasian family. Through the transformative power of make-up, the Wurgel family (Carmen Wurgel, her daughter Rose Bloomfield, and Carmen's longtime boyfriend Bruno Marcotulli) become black, and the Sparks family (Brian, Renee and Nick) become white. The two families shared a home in Tarzana, California for the duration of the six-week production, which wrapped last summer. Cameras followed each family member as they went about their daily routines throughout Southern California.

Black. White. was developed by R.J. Cutler who serves as Executive Producer along with Ice Cube and Matt Alvarez. The show is produced by FX Networks, Actual Reality Pictures and Cube-Vision.

Basic Cable Unscripted Series Premieres (top 5 all-time) Total Viewers The Anna Nicole Show, E! (8/4/02) 4.0 million
Black. White. , FX (3/8/06) 4.0 million
The Real Gilligan�s Island, TBS (11/30/04) 3.6 million
The Osbournes, MTV (3/5/02) 3.3 million
Til Death Do Us Part, MTV (1/21/04) 4.1 million

Basic Cable Unscripted Series Premieres (top 5 all-time) Adults 18-49
Black. White., FX (3/8/06) 2.8 million
The Osbournes, MTV (3/5/02) 2.7 million
The Real Gilligan�s Island, TBS (11/30/04) 2.7 million
The Anna Nicole Show, E! (8/4/02) 2.1 million
Til Death Do Us Part, MTV (1/21/04) 2.8 million

FX Original Series Premieres (partial list) Total Viewers
The Shield 4.8 million
Rescue Me 4.1 million
Over There 4.1 million
Black. White. 4.0 million
Nip/Tuck 3.7 million
30 Days 1.7 million (previous unscripted FX high)

FX Original Series Premieres (partial list) Adults 18-49
The Shield 3.0 million
Black. White. 2.6 million
Rescue Me 2.5 million
Over There 2.4 million
Nip/Tuck 2.0 million
30 Days 1.2 million (previous unscripted FX high)





  [march 2006]  
S
M
T
W
T
F
S
   


· 30 DAYS (FX)
· ANNA NICOLE SHOW, THE (E)
· BLACK WHITE (FX)
· NIP/TUCK (FX)
· OSBOURNES, THE (MTV)
· OVER THERE (FX)
· PROJECT RUNWAY (FREEFORM)
· REAL GILLIGAN'S ISLAND, THE (TBS)
· RESCUE ME (FX)
· SHIELD, THE (FX)
· 'TIL DEATH DO US PART: CARMEN & DAVE (MTV)





most recent ratings | view all posts
[07/17/25 - 01:31 PM]
Netflix: What We Watched the First Half of 2025
This report, which captures ~99% of all viewing in the first half of 2025, shows that people watched a lot of Netflix - over 95B hours - spanning a wide range of genres and languages.

[07/17/25 - 09:57 AM]
"Dexter: Resurrection" Debuts to a Killer 3.1 Million Cross-Platform Viewers
Said premiere was up 44% versus "Dexter: Original Sin" and 79% versus "Dexter: New Blood."

[07/16/25 - 04:01 PM]
ESPN Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Connecticut Sun Averaged 1.7 Million Viewers, Up 48% from Last Year's ESPN Average
Said telecast peaked with 2 million viewers.

[07/15/25 - 02:06 PM]
Viewership for 2025 T-Mobile Home Run Derby Exclusively on ESPN Platforms Up Five Percent From Last Year
An average audience of 5,729,000 viewers watched the event, compared to 5,451,000 viewers in 2024.

[07/15/25 - 01:04 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 2nd Consecutive Week
"Nightline" posted Total Viewer gains both week to week and year to year.

[07/15/25 - 12:01 PM]
Netflix Top 10 Week of July 7: "KPop Demon Hunters" Spends Another Golden Week at No. 1 in This Week's Top 10
"The Sandman's" second season entered the Top 10 in 89 countries last week, while claiming the No. 1 spot in English TV with 5.9 million views.

[07/15/25 - 09:04 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Dallas Wings vs Indiana Fever Averaged 2.1 Million Viewers, Up 69% from Last Year's ABC Average
Said audience peaked with 2.5 million viewers.

[07/14/25 - 06:08 PM]
"Celebrity Family Feud" Returns with Best Premiere in Three Years
Overall, the season 11 premiere notched the show's best performance for any telecast in Total Viewers (4.16 million) and Adults 18-49 (0.42 rating) since 8/28/22 and 8/13/23, respectively.

[07/14/25 - 12:01 PM]
Netflix and MVP's Taylor-Serrano 3 Goes the Distance with Nearly 6 Million Global Viewers
In the US, an estimated AMA of 4.2 million viewers tuned in to the main event (Live+1) according to VideoAmp and Netflix, making it the most-watched professional women's sports event of 2025.

[07/11/25 - 12:45 PM]
ABC Concludes September to May Season with Top Five Shows Among Adults 18-49 Including "High Potential," "Abbott Elementary," "The Rookie," "Shifting Gears" and "9-1-1"
Continuing to lead among broadcast series, ABC's "High Potential" stood as the No. 1 new drama among Total Viewers (16.41 million) and No. 1 new show among Adults 18-49 (3.85 rating).

[07/11/25 - 11:28 AM]
"Big Brother: Summer of Mystery" Premiere Up +10% from Last Summer
Last night, season 27 premiered to nearly 3 million viewers.

[07/09/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
"Nightline" saw gains on the same week last year in Total Viewers (+3% - 663,000 vs. 644,000) and Adults 18-49 (+4% - 96,000 vs. 92,000).

[07/08/25 - 06:05 PM]
ESPN Formula 1 Coverage Enjoying Record-Breaking Season of Viewership
11 of 12 races held so far this season have had year-over-year viewership growth and seven of the 12 have set event viewership records.

[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 06:30 AM]
New AMC/AMC+ Epic Adventure Drama "Nautilus" Surfaces with 2.6 Million Premiere Night Viewers on Linear TV
The highly anticipated series premiered on Sunday, June 29 on AMC and AMC+, with new episodes premiering weekly on Sundays until the thrilling two-episode season finale on August 17.