or


[05/04/10 - 03:56 PM]
Reel Big Fish: Animal Planet's "River Monsters" Catches 1.6 Million Viewers in Second Outing
Animal Planet spins the numbers for Sunday, May 2.

[via press release from Animal Planet]

REEL BIG FISH: ANIMAL PLANET'S "RIVER MONSTERS" CATCHES 1.6 MILLION VIEWERS IN SECOND OUTING

Two Consecutive Weeks of Record Ratings Help Capture Top Ten Rankings at 10 PM in Cable

May 4, 2010

REEL BIG FISH: ANIMAL PLANET'S "RIVER MONSTERS" CATCHES 1.6 MILLION VIEWERS IN SECOND OUTING

-- Two Consecutive Weeks of Record Ratings Help Capture Top Ten Rankings at 10 PM in Cable ---- "Killer Snakehead" Ties as Best-Performing Episode of RIVER MONSTERS Among P25-54 --

(New York, New York, May 4, 2010) - The second episode of Animal Planet's best-performing series ever, RIVER MONSTERS, found biologist and extreme angler Jeremy Wade in search of snakehead fish from the rivers of Thailand to the canals of Florida. Not only did he find the killer species, he found another record-breaking audience for the "Killer Snakehead" episode, which tied with the April 2009 premiere of "Killer Catfish" as the highest-rated episode of RIVER MONSTERS to-date among P25-54 (0.9). "Killer Snakehead" - which aired Sunday, May 2, 2010 - reeled in a 1.1 HH rating and delivered more than 1.6 million P2+ viewers for the second week in a row.

The second installment of RIVER MONSTERS helped Animal Planet rank among the Top 10 ad-supported cable networks in the 10 PM hour on Sunday, including 5th among M25-54 (588K) and 7th among P25-54 (951K). Also, RIVER MONSTERS ranked in the Top 15 telecasts in all ad-supported cable in Primetime, including 7th among M25-54 and 12th among P25-54.

Overall, the first two episodes of the second season of RIVER MONSTERS are tracking ahead of its first season by double-digits among all key demos, including: HH (+10%), P25-54 (+27%), M25-54 (+21%), W25-54 (+38%) and P2+ (+17%).

"Jeremy's murky and mysterious search for these creatures has clearly struck a chord with our audience and gained traction," said Marjorie Kaplan, president and general manager of Animal Planet. "Fans of Jeremy have five more weeks of freshwater adventure ahead of them, and Animal Planet is proud to be the home to this unique series."

In RIVER MONSTERS, extreme angler and biologist Jeremy Wade is back on the hunt for legendary flesh-eating freshwater fish in another season of Animal Planet's best-performing series ever. Wade's international excursions into the dark side of the watery depths mixes action and adventure with incredible mysteries, edge-of-the-seat chases and a battle of wills between man and the nearly supernatural beasts that lurk in the world's serpentine waterways. The new season brings Wade to some of the most scenic and feared locations on Earth in search of all-new, mysterious marine life. And, like all the best horror movies, the images are intense, immediate, gritty and real.

RIVER MONSTERS is produced for Animal Planet by Icon Films. Harry and Laura Marshall are the executive producers for Icon Films, and Lisa Lucas is the executive producer for Animal Planet. Charlie Foley is vice president of development for Animal Planet.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.





  [may 2010]  
S
M
T
W
T
F
S
      


· RIVER MONSTERS (ANIMAL PLANET)









most recent ratings | view all posts
[11/28/14 - 10:29 AM]
Thursday's Broadcast Ratings: NFL Cooks Up Thanksgiving Victory for NBC
A special Thursday edition of "Sunday Night Football" leads the night for the Peacock.

[11/28/14 - 08:25 AM]
Seahawks-49ers Delivers the Best-Ever Rating for Thanksgiving Primetime Game in Metered-Market Households
NBC spins the numbers for Wednesday, November 26 and Thursday, November 27.

[11/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: CBS Closes November Sweeps on Top
The Eye's "Criminal Minds" leads the night in both total viewers and adults 18-49.

[11/28/14 - 07:59 AM]
"The NFL on CBS" Thanksgiving Day Game Rates as Highest in 16 Years
CBS spins the numbers for Thursday, November 27.

[11/26/14 - 10:45 AM]
NBCSN Delivers Best F1 Season Ever for a Single Cable Network
NBCSN spins the numbers for its F1 coverage to date this season.

[11/26/14 - 08:52 AM]
"The Voice" Ranks #1 in Adults 18-34 and All Key Adult-Female Demos in Its Time Period
NBC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:37 AM]
ABC's "Dancing with the Stars" Jumps to Season Highs for Its Top Finale Performance in 4 Seasons
ABC spins the numbers for Tuesday, November 25.

[11/26/14 - 08:31 AM]
Tuesday's Broadcast Ratings: "Dancing with the Stars" Gives ABC First Demo Win of the Season
The Alphabet also leads the night among total viewers.

[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.