or


[05/05/10 - 09:07 AM]
ABC's Lost and V Grow with Adults 18-49
ABC spins the numbers for Tuesday, May 4.

[via press release from ABC]

ABC's Lost and V Grow with Adults 18-49

Some early info on ABC's Tuesday, ahead of the regular press release.

Tuesday Night (8-11pm)

ABC's Tuesday line-up of DWTS the Results Show, Lost and V, continued to deliver impressive year-to-year returns, as the Net was up over the same night last year for the 5th time in 6 weeks. ABC's numbers surged over the same Tuesday a year ago (5/5/09), also a night of all-original programming, by 1.2 million viewers (9.0 million vs. 7.8 million) and by 40% in Adults 18-49 (2.8/8 vs. 2.0/6).

DWTS the Results Show (8-9pm)

Continuing to grow its new earlier 8 o'clock time slot against Fox's American Idol, ABC's DWTS the Results Show outdrew NBC's time-slot veteran Biggest Loser by 4.5 million viewers (11.9 million vs. 7.4 million). Model, actress, mother, entrepreneur, philanthropist and activist, Pamela Anderson was the 6th celebrity dancer eliminated from the contest this season. Among Total Viewers and Adults 18-49, DWTS the Results Show is generating ABC's highest numbers in the time period against American Idol in 7 years - since 2003.

Lost (9-10pm)

Opposite stiff original demographic competition at 9pm on Fox (Idol-fueled Glee) and NBC (second hour of a 2-hour Biggest Loser), ABC's Lost surged from its lead-in by 63% in Adults 18-49 (3.9/10), finishing #2 in the hour to Glee and beating Biggest Loser by 8% (3.6/9) and NCIS: LA by a best-ever 38% (2.8/7). Outdelivering Glee, Lost ranked #1 in the hour across all key Men demos (M18-34/M18-49/M25-54). Lost was up from its last original telecast two-weeks-ago by 5% among Adults 18-49, matching its best number in 5 weeks - since 3/30/10.

· Lost DVR Update: TV's #2 biggest gainer in Adults 18-49 DVR playback this season (behind only Grey's Anatomy), Lost pulls in an additional 2.2 million viewers and picks up 1.2 rating points among young adults from the first-reported Live + Same Day numbers to the finalized Live + 7 Day averages. That's up by 19% and 23% over its DVR lift last season, respectively (+1.8 mil/+1.0 rating).

V (10-11pm)

Jumping by 16% among Adults 18-49 week-to-week (2.2/6 vs. 1.9/5), V continued to greatly improve Tuesday's 10 o'clock hour for ABC year to year. Versus the year-ago night with original drama programming (1.6/4), V boosted the hour by 38% and once again made ABC the only net to grow in the 10:00 p.m. hour year to year. CBS (-8%) and NBC (-30%) were both down in the hour from the year-ago night. V finished #1 against its CBS and NBC drama competition in the hour with Men 18-49 (2.2/7) for the 6th straight week, topping The Good Wife by 29% (1.7/5) and NBC's Parenthood by 29% (1.7/5).

· V DVR Update: On average in its 10 o'clock time slot, V delivers big gains over its first-reported numbers through DVR playback, jumping by 1.8 million viewers and by an additional 8-tenths of an Adult 18-49 rating point (+32%) from the initially reported Live + Same Day Numbers to the Live + 7 Day DVR finals.

Quick Take for Tuesday, May 4, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC is Up on Tuesday Year to Year for the 5th Time in 6 Weeks

"DWTS the Results Show" Produces ABC's Strongest Results Against "American Idol" in the Tuesday 8 O'clock Hour in 7 Years

Up from its Last Original, "Lost" Equals its Best Adult 18-49 Number in 5 Weeks

"V" Jumps 16% Week to Week and Boosts the Hour for ABC by 38% in Adults 18-49 Over the Year-Ago Night, the Only Broadcast Show to Grow its Hour Year to Year

Tuesday Night (8:00-11:00 p.m.)

ABC's Tuesday lineup of "DWTS the Results Show," "Lost" and "V" continued to deliver impressive year-to-year returns, as the Net was up over the same night last year for the 5th time in 6 weeks. ABC's numbers surged over the same Tuesday a year ago (5/5/09), also a night of all-original programming, by 1.2 million viewers (9.0 million vs. 7.8 million) and by 40% in Adults 18-49 (2.8/8 vs. 2.0/6).

"DWTS the Results Show" (8:00-9:00 p.m.)

Continuing to grow its new earlier 8 o'clock time slot for ABC against Fox's "American Idol," "DWTS the Results Show" outdrew NBC's time-slot veteran, "The Biggest Loser," by 4.5 million viewers (11.9 million vs. 7.4 million). Model, actress, mother, entrepreneur, philanthropist and activist Pamela Anderson was the 6th celebrity dancer eliminated from the contest this season.

· Among Total Viewers and Adults 18-49, "DWTS the Results Show" is generating ABC's highest numbers in the time period against "American Idol" in 7 years - since 2003.

"Lost" (9:00-10:00 p.m.)

Opposite stiff original demographic competition at 9pm on Fox ("Idol"-fueled "Glee") and NBC (second hour of a 2-hour "The Biggest Loser"), ABC's "Lost" surged from its lead-in by 63% in Adults 18-49 (3.9/10). Taking second place in Adults 18-49, "Lost" outperformed "The Biggest Loser" by 8% (3.6/9) and "NCIS: LA" by a best-ever 38% (2.8/7) in the hour. Topping "Glee," Lost ranked No. 1 in the hour across all key Men demos (M18-34/M18-49/M25-54).

· "Lost" was up from its last original telecast two-weeks-ago by 5% among Adults 18-49 (3.9/10 vs. 3.7/10), matching its best number in 5 weeks - since 3/30/10.

· "Lost" DVR Update: TV's No. 2 biggest gainer in Adults 18-49 DVR playback this season (behind only Grey's Anatomy), "Lost" pulls in an additional 2.2 million viewers and picks up 1.2 rating points among young adults from the first-reported Live + Same Day numbers to the finalized Live + 7 Day averages. That's up by 19% and 23%, respectively, over its DVR lift last season.

"V-TUE" (10:00-11:00 p.m.)

Jumping by 16% among Adults 18-49 week to week (2.2/6 vs. 1.9/5), "V" continued to greatly improve Tuesday's 10 o'clock hour for ABC year to year. Versus the year-ago night with original drama programming (1.6/4 - "Cupid"), "V" boosted the hour by 38% and once again made ABC the only net to grow in the 10:00 p.m. hour year to year. CBS (-8%) and NBC (-30%) were both down in the hour from the year-ago night.

· "V" finished No. 1 against its CBS and NBC drama competition in the hour with Men 18-49 (2.2/7) for the 6th straight week, topping "The Good Wife" by 29% (1.7/5) and NBC's "Parenthood" by 29% (1.7/5).

· "V" DVR Update: On average in its 10 o'clock time slot, "V" delivers big gains over its first-reported numbers through DVR playback, jumping by 1.8 million viewers and by an additional 8-tenths of an Adult 18-49 rating point (+32%) from the initially reported Live + Same Day Numbers to the Live + 7 Day DVR finals.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 31% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 5/4/10.





  [may 2010]  
S
M
T
W
T
F
S
      


· AMERICAN IDOL (FOX)
· BIGGEST LOSER, THE (NBC)
· CUPID (ABC)
· DANCING WITH THE STARS (ABC)
· GLEE (FOX)
· GOOD WIFE, THE (CBS)
· LOST (ABC)
· NCIS: LOS ANGELES (CBS)
· PARENTHOOD (NBC)
· V (ABC)









most recent ratings | view all posts
[04/27/15 - 02:06 PM]
The Reign of "Thrones" Continues as Premiere Episode Outpaces Previous Season
HBO further spins the numbers for Sunday, April 12.

[04/27/15 - 01:50 PM]
The 42nd Annual Daytime Emmy(R) Awards on Pop Become the Network's Most-Watched Live Event in Eight Years
POP spins the numbers for Sunday, April 26.

[04/27/15 - 01:10 PM]
Oxygen Media's "The Prancing Elites Project" Dances Into Viewers' Hearts with Highest-Rated Series Premiere Among All Key Demos Since Network Rebrand
Oxygen further spins the numbers for Wednesday, April 22.

[04/27/15 - 12:02 PM]
"Dateline NBC" Sunday Up 33% in Adults 25-54 and Up 38% in Total Viewers
NBC spins the numbers for Sunday, April 26.

[04/27/15 - 11:24 AM]
"The Big Bang Theory" and "Criminal Minds" Are the Week's Top Two Programs in 7-Day DVR Lift Among Both Viewers and Adults 18-49
CBS further spins the numbers for the week of April 6-12.

[04/27/15 - 10:55 AM]
Live + 3 Day Ratings: ABC's "Fresh Off the Boat" Grows for the 2nd Week in a Row to a 6-Week High in Adults 18-49
ABC further spins the numbers for Tuesday, April 21.

[04/27/15 - 10:44 AM]
The Season Finale of "Scorpion" Posts Monday's Largest Live Plus 3-Day Lift in Viewers, Adults 18-49 and Adults 25-54
CBS further spins the numbers for Monday, April 20.

[04/27/15 - 10:26 AM]
Live + 7 Day Ratings: TV Playback Boosts ABC's Competitive Rankings
ABC further spins the numbers for the week of April 6-12.

[04/27/15 - 10:02 AM]
"Subway Series" on ESPN "Sunday Night Baseball" Delivers Double-Digit Ratings Increase
ESPN spins the numbers for Sunday, April 26.

[04/27/15 - 08:49 AM]
"A.D. The Bible Continues" Matches Last Week's 1.1 in Fast-Affiliate Ratings
NBC spins the numbers for Sunday, April 26.

[04/27/15 - 08:33 AM]
Sunday's Broadcast Ratings: ABC Tops Demos with "Once Upon a Time," "Secrets & Lies"
The latter surges to a series high among adults 18-49.

[04/27/15 - 08:29 AM]
ABC Ranks No. 1 on Sunday with a 7-Week High in Adults 18-49
ABC spins the numbers for Sunday, April 26.

[04/26/15 - 08:46 AM]
Saturday's Broadcast Ratings: NBC Tops Demos with NHL Playoffs
CBS then is the most-watched broadcast network last night.

[04/26/15 - 08:40 AM]
Encore Telecast of "Saturday Night Live," With Host Chris Hemsworth, Is Its Top Rebroadcast Since February 21
NBC spins the numbers for Saturday, April 25.

[04/25/15 - 08:42 AM]
"Grimm" Is Steady Week to Week in Adults 18-49, Grows in Men and Women 18-49, Adults, Men and Women 25-54 and Total Viewers
NBC spins the numbers for Friday, April 24.