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[11/30/10 - 10:27 AM]
"Hawaii Five-0" Breaks Premiere Week DVR Playback Record
CBS further spins the numbers for the week of November 8-14.
[via press release from CBS]

"HAWAII FIVE-0" BREAKS PREMIERE WEEK DVR PLAYBACK RECORD

Live Plus 7-Day Playback Boosts the Season's Top Freshman Series by an Additional +3.5 Million Viewers During Week Eight of the Season

"The Mentalist" Ranks Second with an Additional +3.07 Million Viewers

CBS Has Six of the Top 10

HAWAII FIVE-0 broke its premiere week DVR playback record as live plus 7-day playback boosted the season's top freshman series by an additional +3.5 million viewers during week eight, according to Nielsen live plus 7-day results for the week ending Nov. 14.

The +3.5 million additional viewers increased HAWAII FIVE-0's week eight viewer average from 10.26 million to 13.76 million. During premiere week, HAWAII FIVE-0 added a +3.37 million viewers, which set a record for DVR playback at the time.

Including HAWAII FIVE-0, CBS had six of week eight's most played-back programs: THE MENTALIST (#2) with +3.07m, CRIMINAL MINDS (#5) with +2.62m, NCIS (#7) with +2.53m, THE GOOD WIFE (#9) with +2.51m and CSI: CRIME SCENE INVESTIGATION (#10) adding +2.29m.





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· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· GOOD WIFE, THE (CBS)
· HAWAII FIVE-0 (CBS)
· MENTALIST, THE (CBS)
· NCIS (CBS)




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