[07/18/06 - 12:00 AM]
NBC Universal Celebrates Diverse Comedic Voices

[via press release from NBC Universal Television Studio]



Talent Diversity Initiative Re-Energized with Original On-Air Spots, Expanded www.DiversecityNBC.com Functions, And Comedy Short Cuts Film Festival

Burbank, CA � July 18, 2006 - Understanding the entertainment industry's responsibility to accurately reflect and express the multitude of cultures within the television-viewing audience, NBC Universal will be joining forces with like-minded partners to activate this initiative to its fullest potential, it was announced today by Damona Resnick, Producer NBC Universal Talent Diversity Initiative.

"With both live and multi-media components, this initiative will not only set a precedent within the entertainment industry but also send a crucial message regarding the ever-evolving face of our world," said Resnick.

In mid July, a series of television spots with NBC Universal talent (Nadine Velazquez - "My Name is Earl", John Cho - "The Singles Table", James Lesure - "Las Vegas" and Masi Oka "Hereos") plus a spot with NBC Entertainment President, Kevin Reilly, will air on NBC affiliates nationwide. Plus, an online viral marketing campaign will begin airing to raise awareness for this initiative using the wide array of diverse talent within the NBC Universal family.

This past April, NBC Universal created an online community at www.DiverseCityNBC.com to serve as the hub for diversity across all aspects of the entertainment industry. New functions have been added since the site's launch such as; videos on featured artists, member questions answered by an NBC executive, event listings nationwide, blogs, and separate web pages for writers, actors, directors and comedians. A photo archive is currently under construction.

The live portion of this launch will be a unique showcase of short, comedic films involving a diverse cast, director, writer, producer or theme. The submission window opened on June 6, 2006 at www.ComedyShortCutsNBC.com and the finalists will be unveiled with bi-coastal launch events celebrating NBC Universal's Diversity Initiative on August 29, 2006 in New York City and on September 20, 2006 in Los Angeles. Some of the prizes attached to the festival include a pitch meeting with NBC development executives as well as meetings with Rogue Pictures and Focus Features. Additional prizes will be announced in coming weeks.

Comedy Short Cuts was created by New York Comedian Wil Sylvince who has appeared on BET's Comic View, The Apollo Comedy Hour, and Russell Simmons' Def Comedy Jam. Sylvince currently tours with Damon Wayans and works alongside Wayans on the new Showtime series "Damon Wayans' The Underground."

  [july 2006]  


[10/23/16 - 10:03 AM]
Saturday's Broadcast Ratings: ABC, College Football Top Viewers, Demos
The Alphabet wins said evening for the fourth consecutive week.

[10/23/16 - 09:43 AM]
"SNL" Hits Season Highs, Best October Overnights in 8 Years
NBC spins the numbers for Saturday, October 22.

[10/23/16 - 07:06 AM]
Live + 3 Ratings: ABC's "S.H.I.E.L.D." Is the Season's First Broadcast Series to Post Triple-Digit Growth in Adults 18-49
ABC further spins the numbers for Tuesday, October 18.

[10/22/16 - 09:09 AM]
Friday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
The Eye's trio of dramas lead the evening in both categories.

[10/22/16 - 09:05 AM]
"Dateline" Matches Its Season High in 18-49, New Season High in Total Viewers
NBC spins the numbers for Friday, October 21.

[10/22/16 - 08:42 AM]
ABC Earns Most Watched Friday This Season - "Shark Tank" Is the #1 Show in Adults 18-49
ABC spins the numbers for Friday, October 21.

[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
"Stitchers" co-stars Ritesh Rajan, Damon Dayoub and Sarah Davenport are among those scheduled to appear.

[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
Said offerings include the premiere "The Odd Life of Timothy Green," "Boxtrolls," and the network premiere of the fourth installment of the hit "Cinderella Story" franchise, "A Cinderella Story: If the Shoe Fits."

[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 10:03 AM]
"Madonna: Rebel Heart Tour" to Premiere on Showtime(R) on December 9 at 9 PM ET/PT
The film is co-directed by Danny B. Tull and Nathan Rissman, both of whom have worked extensively with Madonna on her feature films and tour movies.

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
Following his critically acclaimed ratings smash "David Blaine: Real or Magic," Blaine returns with his most revealing performance yet.

[10/21/16 - 09:35 AM]
Video: Netflix's "Haters Back Off!" Star Miranda Sings Shares Some of Her Favorite Things
Based on the character created by Colleen Ballinger, "Haters Back Off!" delves into the oddball family life of Miranda Sings.

[10/21/16 - 09:31 AM]
Video: Netflix Unveils The Ivory Game Trailer and Poster
From executive producer Leonardo DiCaprio, The Ivory Game is an epic documentary feature that goes undercover into the dark and sinister underbelly of ivory trafficking.

[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.