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[03/03/08 - 04:01 PM]
Doritos and MTV Announce Casting Call for Spicy Girls and Sweet Guys for New Reality Dating Series
The semi-finalists will be chronicled in an on-air micro-series premiering on April 18, and the winning couple will be featured in a national commercial.

[via press release from MTV]

Doritos and MTV Announce Casting Call for Spicy Girls and Sweet Guys for New Reality Dating Series

Spicy-Sweet Pair to Star in Doritos Spicy Sweet Chili Tortilla Chips Commercial

NEW YORK, March 3 -- Are you a spicy girl or a sweet guy? If so, MTV and Doritos brand want to hear from you.

MTV and Doritos are searching for guys and girls who can prove that opposites really do attract for a new short-form reality dating series called "When Spicy Meets Sweet." Beginning today, people 18 years of age or older can go to http://www.snackstrongproductions.com to find out how they can become a Spicy Girl or Sweet Guy. Interested fans will then register and build their own profiles at a specially branded MTV web site, http://spicyandsweet.nextornot.com, where viewers help determine the four Spicy Girls and four Sweet Guys to go on a series of dates that will be chronicled online and on-air.

The Spicy Girl and Sweet Guy contestants are chosen by how much time viewers spend on their profile pages between February 25 and March 16. The semi-finalists will be chronicled in an on-air micro-series premiering on April 18, and the winning couple -- as determined by viewer votes at http://www.snackstrongproductions.com -- will be featured in a national commercial for the new Doritos Spicy Sweet Chili tortilla chips that will air exclusively on MTV and MTV2 this summer.

Additional details about the promotion, including the official rules, are now available at http://www.snackstrongproductions.com.

SpicyandSweet.NextorNot.com taps into the existing NextorNot.com community, one of MTV's most successful web sites based on the popular dating franchise "NeXt." The community's passionate members have generated a whopping 12 million "NeXts" since the beginning of the year.

Doritos Spicy Sweet Chili chips combine both the opposite tastes of sweet and spicy to create one intense "sweet heat" snack experience. Doritos Spicy Sweet Chili flavor is available now nationally for $3.49 (12.5 oz) and $0.99 (2.6 oz). Inspired by the bold fusion of flavors in Spicy Sweet Chili Doritos, "When Spicy Meets Sweet" explores what happens when spicy girls and sweet guys set out to meet their respective matches.

MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 26 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV has been the number one rated 24 hour ad-supported cable network P12-24 for 16 straight years. Online, MTV.com scored double-digit growth in 2007 and MTV launched 15 dynamic online communities and eight new virtual worlds. On the go, MTV Mobile is the #1 music brand in the wireless space -- delivering 90% more streams than in 2006. And MTV's successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms. Wanna know more? Come on in ... http://www.mtvpress.com.

Frito-Lay North America is the $10 billion convenient foods division of PepsiCo, which is headquartered in Purchase, NY. In addition to Frito-Lay, PepsiCo divisions include Pepsi-Cola, Quaker Foods, Gatorade and Tropicana.

SOURCE MTV
http://www.mtv.com http://www.snackstrongproductions.com http://SpicyandSweet.NextorNot.com http://NextorNot.com





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[08/21/14 - 06:00 PM]
GSN's Third Episode of Body-Painting Competition Show, "Skin Wars," Delivers Series-High Ratings
GSN spins the numbers for Wednesday, August 20.

[08/21/14 - 04:28 PM]
Lifetime's Upcoming Premieres - "The Unauthorized Saved by the Bell Story", "Girlfriend Intervention", "Kim of Queens", and "Dance Moms: Abby's Studio Rescue"
The latter returns on Tuesday, September 16 at 8:00/7:00c on the cable channel.

[08/21/14 - 02:56 PM]
NBC Partners with Television Academy and NBCUniversal Networks to Bring Most Social Experience Ever for "The 66th Emmy(R) Awards" Live on Mon., Aug. 25
"Access Hollywood," E! and the "Today" show along with host Seth Meyers and his "Late Night" team, will join forces to harness the strength of their collective social media footprint.

[08/21/14 - 01:35 PM]
GSN Greenlights Season Four of Emmy(R) Nominated Hit Series "The Chase" and Season Two of Matchmaking Show "It Takes a Church"
Both seasons - of 20 and eight episodes, respectively - will air in 2015.

[08/21/14 - 12:54 PM]
WE tv Is Getting in the Box - The "Sex Box" - Network Greenlights First-Ever Extreme Relationship Therapy Series for 2015 Premiere
The first season will feature nine, one-hour episodes.

[08/21/14 - 12:08 PM]
It's Manzo Mania! Caroline and Family Return with Series Premiere of Bravo Media's "Manzo'd with Children"
"The Real Housewives of New Jersey" spin-off will premiere with back-to-back episodes on Sunday, October 5 at 9:00/8:00c.

[08/21/14 - 11:18 AM]
The Hub Network's App Is Honored with the National Parenting Center Seal of Approval
In its review of the Hub Network's app, The National Parenting Center praised the app for its wholesome entertainment, interactivity and the manner in which it is organized.

[08/21/14 - 11:11 AM]
The Search for the Next "MasterChef" Begins with Open Casting Calls Starting Saturday, September 13
Calls are set for New York City, Los Angeles, Chicago, San Francisco, Atlanta, Miami, Cleveland, San Diego, San Antonio, Memphis and New Orleans in the coming weeks.

[08/21/14 - 11:07 AM]
"The Tonight Show" Sets Nine-Week Highs in 18-49 Demo and Total Viewers for Week of Aug. 11-15
NBC spins the late-night numbers for the week of August 11-15.

[08/21/14 - 11:06 AM]
Breeders' Cup Challenge Series Features Travers Stakes on Saturday at 4:30 PM ET on NBC and TVG Pacific Classic on Sunday at 8 P.M. ET on NBCSN
The Travers and the Pacific Classic will be the sixth and seventh shows, respectively, of 11 programs in the Challenge Series leading to the Breeders' Cup World Championships on NBC and NBCSN, October 31-November 1.

[08/21/14 - 10:51 AM]
Video: "Foo Fighters: Sonic Highways" - Trailer (HBO)
The eight-part documentary series premieres Friday, October 17 at 11:00/10:00c.

[08/21/14 - 10:45 AM]
Maria Bello, Olympia Dukakis and Joan Jett Star in "Big Driver" - Original Movie Based on Short Story by Stephen King - Premieres October 18 on Lifetime(R)
The film tells the story of a young novelist hell-bent on revenge after falling victim to a brutal crime.

[08/21/14 - 10:42 AM]
Go Under the Covers with Discovery Fit & Health for Sextember, A Month-Long Exploration of Sex in America
Every weeknight at 10:00/9:00c beginning September 1, the network will encore provocative programming from Discovery's complete library of content.

[08/21/14 - 10:41 AM]
"Tim & Eric's Bedtime Stories" Premieres Thursday, September 18th at 12:15 a.m. (ET/PT) on Adult Swim
Each episode offers a unique tale: dark, horrifying, perverse, insane... hilarious - featuring a wide array of comedic and dramatic guest stars.

[08/21/14 - 10:12 AM]
"Rebuilding the World Trade Center" - Marcus Robinson's Poignant Film Chronicles 8 Years of Construction; Premieres Thursday, September 11, at 6 p.m. on History
The two-hour special - eight years in the making, from laying of the first foundation to triumphantly topping the gleaming new 104-story One World Trade Center with its spire - focuses on the construction workers who performed the Herculean task.