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Discovery Channel's #1-Rated Series DEADLIEST CATCH Returns for Season Four in April
- Emmy(R)-Nominated Series Offers Glimpse into Lives of Men Who Have One of
the Deadliest Jobs in the World -
SILVER SPRING, Md., March 6 -- The fleet of crab-fishing
boats -- and their unforgettable captains and crews -- that captivated more
than three million viewers each week on Discovery Channel's
Emmy(R)-nominated series DEADLIEST CATCH returns on Tuesday, April 15, at 9
PM (ET/PT) for a fourth season of life-or-death adventures on the high
seas. Viewers can get ready for the new season by watching the two-hour
BEST OF SEASON THREE recap special on Tuesday, April 8 at 9 PM (ET/PT).
DEADLIEST CATCH, broadcast in high definition this season for the first
time, follows the now legendary captains and crews of five crab-fishing
vessels on the Bering Sea doing one of the deadliest -- and most lucrative
-- jobs in the world. The brave men endure subzero arctic weather, 60-mph
winds and turbulent seas with waves the size of four-story buildings, all
on three to four hours of sleep each night -- if they're lucky. To add to
the weather nightmare, a thousand gallons of water crashes onto the deck
every 30 seconds, freezing as it hits the boat. To prevent the boat from
becoming too top-heavy and capsizing at sea, deckhands are continuously
forced to stop fishing and spend hours clearing the ice with sledgehammers.
This year, injuries dominate the crab-fishing season. Two men get hurt
by a loose picking hook -- one of the most dangerous things that can happen
on deck. A deckhand's season -- and livelihood -- are threatened doing
something he's done a thousand times before. And a fisherman is forced to
end his fishing season early after a situation quickly turns
life-threatening.
Returning to DEADLIEST CATCH this year are the men of the Northwestern,
led by Captain Sig Hansen; Captain Phil Harris and his crew of the Cornelia
Marie, including sons Jake and Josh; Captain Johnathan Hillstrand (king
crab season) and Captain Andy Hillstrand (opilio crab season) of the Time
Bandit; and Captain Keith Colburn of the Wizard, with a crew that includes
two greenhorns. New to DEADLIEST CATCH this year are the men of the North
American, led by Sten Skaar, and deckhand-turned-skipper Rick Fehst of the
Early Dawn.
This year, fans can enjoy DEADLIEST CATCH both on and off the
television screen.
DIGITAL MEDIA
In addition to exclusive behind-the-scenes footage and online chats,
the fansite (discovery.com/deadliestcatch) provides the ultimate fan
community with the new DEADLIEST CATCH WIKI. Viewers can congregate for
weekly challenges and win DEADLIEST CATCH prizes. Fans can share their
favorite moments and captain quotes with other fans, and vie for Deadliest
Catch Superfan status by creating their own profile pages and contributing
regularly to the communityplace.
Fans can also watch an original, behind-the-scenes podcast series
"Inside the Catch," which gives viewers the real Dutch Harbor, Alaska
experience (discovery.com/deadliestpodcast). Visit the people and places
that keep the largest fishing port operating. Get the stories behind the
new season from the film crews that bring the series to life. And stay
connected to the boat captains and fishermen long after the crab-fishing
season is over with exclusive interviews and a view of their lives off the
crab boat.
Also this year, original content was filmed for Discovery's mobile
website (discoverymobile.com), Discovery Channel's streaming mobile channel
on Sprint, Alltel, and MobiTV, as well as Verizon's V-Cast. This content
includes "Deadliest Catch: The Real Dutch," a behind-the-scenes look at the
fishing port of Dutch Harbor, Alaska, made famous by the DEADLIEST CATCH
series. Additional custom content available for download includes "Quick
Catch," a series of five 10-minute shorts edited from the full series which
sum up all of the major events from seasons one through three. All of the
custom content will also be featured on Video on Demand.
BOOK, GAME AND GEAR
Tales of heroics, wrecks, rescues and antics are captured in an all-new
book DEADLIEST CATCH: DESPERATE HOURS, available April 8 at
discoverystore.com and retailers nationwide. This unique collection of epic
tales will have readers setting sail for adventures on the frigid Bering
Sea.
Also available this spring at discoverystore.com and retailers
nationwide is DEADLIEST CATCH ALASKAN STORM, a crab-fishing adventure
launching on the Xbox 360(R)video game and entertainment system from
Microsoft and PC. The game -- inspired by Sig, Edgar and Norman Hansen who
are featured on the series DEADLIEST CATCH -- is an immersive experience
that puts players at the helm of a crab fishing vessel. Gamers must choose
and lead their fatigued, hungry and hardworking crew in the strategic
search for crab while also battling Mother Nature.
In addition to being available now at discoverystore.com, the DEADLIEST
CATCH season three box set will also be available at retailers nationwide
beginning April 8. And DEADLIEST CATCH fan gear -- including t-shirts, bags
and mugs -- is available now at cafepress.com/deadliestcatch.
MARKETING
The captains featured on DEADLIEST CATCH will be larger than life as
part of this year's multi-media marketing campaign. In addition to bus
shelter ads throughout New York, the fishermen will tower above the Big
Apple with wallscapes in locations such as 42nd & 8th (visible from the top
of the Empire State Building) and Houston & Lafayette Streets. The men will
also be featured prominently on the West Side Highway billboard at 123rd.
DEADLIEST CATCH is produced for Discovery Channel by Original
Productions. Thom Beers and Jeff Conroy are executive producers, Matt
Renner is series producer and Lisa Tanzer is supervising producer. For
Discovery Channel, Paul Gasek and Tracy Rudolph are executive producers.
About Discovery Communications
Discovery Communications is the world's number-one nonfiction media
company reaching more than 1.5 billion cumulative subscribers in over 170
countries. Discovery empowers people to explore their world and satisfy
their curiosity through 100-plus worldwide networks, led by Discovery
Channel, TLC, Animal Planet, Science Channel, Investigation Discovery and
HD Theater, as well as leading consumer and educational products and
services, and a diversified portfolio of digital media services including
HowStuffWorks.com. Discovery Communications is owned by Discovery Holding
Company (Nasdaq: DISCA, DISCB), Advance/Newhouse Communications and John S.
Hendricks, Discovery's founder and chairman. For more information, please
visit http://www.discoverycommunications.com.
SOURCE Discovery Channel
http://www.discovery.com
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