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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[05/08/26 - 02:11 PM]
Nine Actors Join Season 2 of Prime Video's "Scarpetta" from Blumhouse Television
David Arquette, Stella Baker, Jodi Balfour, Kim Dickens, Troy Garity, Jerod Haynes, Michael "Killer Mike" Render, Holland Taylor, and William Zabka are all on tap.
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[05/08/26 - 11:01 AM]
NBC Announces Four Series Orders for the 2026-27 Season
Dramas "Line of Fire" and "The Rockford Files" and comedies "Newlyweds" and "Sunset P.I." are on tap.
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[05/08/26 - 10:50 AM]
"Law & Order" to Return for Season 26 on NBC
The network confirmed the news on social media this morning.
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[05/08/26 - 09:26 AM]
"FOX College Football Friday" Returns to Primetime with Biggest Season Yet
The network's strongest Friday night slate to-date features elite matchups across partner conferences - with appearances from the defending national champion Indiana Hoosiers, projected Top-25 matchups, and culminating with the Mountain West Championship.
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[05/08/26 - 09:18 AM]
TNT Sports Delivers Its Most-Watched MLB Regular Season Start Since 2015
The Yankees/Mariners season opener on March 31 delivered 562,000 viewers and peaked at 735,000, making it the most watched opener on TBS since 2012.
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[05/08/26 - 09:08 AM]
Landmark Oasis Documentary Film by Steven Knight Coming to Cinemas and Disney+ This Year
Presented by Disney+, the film will open in select IMAX and cinemas worldwide for a limited theatrical engagement beginning September 11, before streaming exclusively on Disney+ internationally later this year.
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[05/08/26 - 09:02 AM]
ABC Renews "R.J. Decker" for Second Season
Get your flip flops and your lawn flamingos ready.
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[05/08/26 - 08:30 AM]
Video: Trailer & Key Art Debut - Hulu's "Not Suitable For Work"
The series will premiere with three episodes on June 2, then two episodes weekly until the finale on June 23, only on Hulu and Hulu on Disney+ for bundle subscribers in the U.S. and Disney+ internationally.
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[05/08/26 - 08:01 AM]
ABC Announces Summer 2026 Premiere Dates and Unscripted Renewals
New seasons of "Celebrity Family Feud," "Press Your Luck," and "Who Wants to Be a Millionaire" will join the previously announced newcomer "Dancing with the Stars: The Next Pro."
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[05/08/26 - 07:31 AM]
Video: "James." - Official Trailer - Netflix
A raw and honest look at the man behind Colombia's iconic No. 10 on his road to the 2026 World Cup.
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[05/08/26 - 07:16 AM]
CNN Film "Why We Dream" to Premiere Memorial Day at 8PM ET/PT
The film chronicles the final generation of World War II veterans as they return to France and is produced by Delta Air Lines' Window Seat Studios in partnership with Vice Media's Pulse Films.
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[05/08/26 - 07:01 AM]
"Forever" Season 2 Starts Production in Los Angeles
Additionally, Malaika Guttoh is set to join the cast as a series regular with Avery Wills Jr. and Tre McBride joining as recurring guests.
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[05/08/26 - 06:05 AM]
"Groundswell," The Final Chapter in the Acclaimed Documentary Trilogy from Filmmakers Josh Tickell and Rebecca Harrell Tickell, Will Premiere Globally on June 5 Exclusively on Prime Video
The film is narrated by Woody Harrelson and Demi Moore.
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[05/08/26 - 02:31 AM]
Netflix Announces Standalone Sequel to Global Hit "La Palma"
"Florida" (working title) picks up just hours after the volcanic eruption on the island of La Palma, shifting the focus to a Norwegian community in Florida that is still unaware that a devastating tsunami is on its way.
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[05/07/26 - 04:01 PM]
Video: "Viral Hit" - Official Trailer - Netflix
When he accidentally goes viral after a brawl, a weak and broke teen realizes livestreaming fights against delinquents could change his life.
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