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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[08/28/26 - 11:01 AM]
Disney+ Announces Global Distribution Deal with The Pokemon Company International
Highlights include a new stop-motion series "Pokémon Tales: The Misadventures of Sirfetch'd & Pichu" coming to audiences worldwide in 2027.
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[08/28/26 - 10:51 AM]
FOX Sports Unveils Star-Studded 2026 College Football Roster
The on-air lineup features a decorated roster of Heisman Trophy winners, national champions, College Football Hall of Famers, Emmy Award recipients, and some of the sport's most recognizable voices across studio and game coverage.
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[08/28/26 - 09:48 AM]
Video: "Doc" Season 3 Official Trailer - FOX TV
Get ready for an all-new intense season!
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[08/28/26 - 08:31 AM]
Netflix Announces New Sci-Fi Series "Arrivals: A New Manifest Mystery" Set in the Universe of the Global Phenomenon
The project reunites the creative team behind Manifest, with original creator and showrunner Jeff Rake returning alongside former co-executive producers Margaret Easley and Laura Putney, who now step into the role of co-creators and co-showrunners.
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[08/28/26 - 08:14 AM]
FOX Sports' Award-Winning Series "Voices" Returns with All-New Episode "United by the Beautiful Game" Sunday, August 30 on FOX
Anchored by veteran host Mike Hill, the episode brings together some of the most compelling feature stories from across FOX Sports' FIFA World Cup 2026 coverage, including the stars who took the world stage to the communities that made the historic tournament their own.
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[08/28/26 - 07:00 AM]
Weekly Original Sports Series "NFL Play Action" to Launch on Paramount+ September 9
Executive produced by NFL MVP and Buffalo Bills quarterback Josh Allen, Skydance Sports, and the NFL, the magazine-style studio show debuts on September 9 and tackles 360 degrees of the NFL for a co-viewing, family audience: football, fashion, food, follies, and more.
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[08/28/26 - 06:01 AM]
Emilio Sakraya Is Koza in "One Piece: The Battle of Alabasta"
A familiar face from Alabasta has arrived.
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[08/28/26 - 05:01 AM]
Apple TV to Premiere Season One of Comedy "Small Prophets" on October 7
"Small Prophets" is a comic tale of the eccentric Michael Sleep (Pearce Quigley) who, since his darling Clea disappeared seven years ago, has lived a very ordinary life.
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[08/27/26 - 09:30 PM]
"Big Brother" Achieves Two Guinness World Records Titles, Presented During Historic Milestone 1,000th Primetime Episode
During the live show, Guinness World Records official adjudicator Michael Empric officially presented host Julie Chen Moonves with the certificates for the two titles.
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[08/27/26 - 04:01 PM]
Video: "Plastic Beauty" - Official Trailer - Netflix
When a gifted ER surgeon is thrust into cosmetic medicine, her clash with a celebrity doctor exposes the greed and desire beneath the glamour.
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[08/27/26 - 02:08 PM]
Andre "3000" Benjamin Officially Joins the Cast of "Scooby-Doo: Origins"
The live action series is coming to Netflix in 2027.
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[08/27/26 - 01:37 PM]
Video: "Eternally Yours" Official Trailer - Premieres October 8 on CBS
The series follows Charles and Liz, a charming, married 500- year-old vampire couple whose relationship has survived centuries because, as vampires, divorce isn't exactly an option.
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[08/27/26 - 01:30 PM]
"The Price Is Right" and "Let's Make a Deal" Honor 60 Years of "Star Trek" with Special Episodes Airing Tuesday, Sept. 8 on CBS
It's a celebration six decades in the making and will be one for the starship logs.
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[08/27/26 - 01:15 PM]
"Star Trek" Boldly Celebrates 60 Years on Sept. 8
Additional 60th anniversary celebrations will continue throughout the remainder of 2026.
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[08/27/26 - 12:36 PM]
America's Most High-Stakes Trivia Show Is Back on an All-New Special Advance Premiere of "The Floor" Sunday, September 13, on FOX
The special telecast will be followed by the one-hour season finale of "American Dad."
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