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[03/26/08 - 05:22 PM]
Characters Unite to Fight Racism and Intolerance at USA Network
The multi-platform initiative will "provide network viewers and clients with innovative ways to fight prejudice and to promote diversity."

[via press release from USA]

CHARACTERS UNITE to Fight Racism and Intolerance at USA NETWORK

New Multiplatform Pro-Social Initiative Underscores Action And Celebrates Diversity

NEW YORK, March 26 -- Drawing on the legacy of USA Network's original "Erase The Hate" campaign in the 1990's, CHARACTERS UNITE has been unveiled as the network's new pro-social initiative dedicated to combating intolerance and promoting acceptance, it was announced today by Bonnie Hammer, president, cable entertainment and cable studios, NBC Universal.

"'Erase the Hate' succeeded in showing the ways society can confront and remedy the devastating impact of bigotry," said Hammer. "Characters Unite takes things one step further. It's all about providing tools to help embrace our diversity, celebrating what makes us different and special.'

A multi-platform initiative, CHARACTERS UNITE will provide network viewers and clients with innovative ways to fight prejudice and to promote diversity. The underlying message will focus on what each of us can do individually and collectively to acknowledge and respect our shared humanity.

Additionally, it will provide an empowering new platform to bring together a wide mix of non-profit organizations, corporate sponsors, educators and characters all across the country through on-air programming, online social networking and activities on-the-ground in communities across the USA.

During its five-year run, "Erase The Hate" was a multi-faceted campaign that received national attention as the U.S. Senate voted to designate April 30 as National Erase The Hate and Eliminate Racism Day. Further, it featured Emmy award-winning original programming, specialized educational curricula, and community activities including a national Erase The Hate Honor Roll.

While the "Erase The Hate" program raised awareness and made a significant impact in homes, communities and schools across the USA, clearly - and sadly - hate and intolerance remain very much with us. Research from the Southern Poverty Law Center shows that hate groups have shown a startling +48% increase since 2000 - and they reside in virtually every state in the country. The only answer to such a prevalent and virulent problem must be persistence and vigilance. The only answer can be for characters across the country - people of all ages, races, affiliations and backgrounds - to come together in interesting and engaging ways to address such a serious, underlying problem.

USA NETWORK is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 network in basic cable, USA Network is seen in nearly 94 million U.S. homes. The USA Network Web site is located at http://www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





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[02/24/17 - 09:30 AM]
Tracy Morgan Comes to Netflix with All-New Stand-Up Comedy Special Launching Tuesday, May 16th
Tracy Morgan's "Staying Alive" finds the comedy icon exploring his fresh take on life, career and mortality in the wake of surviving a devastating near-fatal traffic collision in 2014.

[02/24/17 - 09:30 AM]
BBC America's London East End Drama, "Ripper Street," Returns for Its Final Season on March 8
The powerful closing chapter picks up mere days after the grisly death of Detective Inspector Bennet Drake, which reunites his old friends, Detective Inspector Edmund Reid, surgeon Captain Homer Jackson and "Long" Susan Hart, to bring his murderer to justice.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/24/17 - 08:30 AM]
Showtime(R) Celebrates "Twin Peaks" Day, Unveiling Dual Key Art
One poster depicts Laura Palmer (Sheryl Lee), whose mysterious death sparked the "Twin Peaks" saga, while the other showcases series star Kyle MacLachlan as Special Agent Dale Cooper.

[02/24/17 - 07:03 AM]
Bravo Media Partners with Lay's for First-Ever Live "Top Chef" Quickfire Challenge
Fans can watch the delicious drama unfold through a Facebook Live special presentation on the official Top Chef page and on bravotv.com's "The Feast," the network's food-focused digital destination.

[02/24/17 - 07:01 AM]
The Guardians and the Avengers Team Up for an Epic One-Hour "Marvel's Guardians of the Galaxy" Season Two Premiere on Saturday, March 11, on Disney XD
Disney XD will also release six shorts following the adventures of the five main characters daily, beginning February 27 on the Disney XD app, VOD and Disney XD's YouTube.

[02/23/17 - 11:52 PM]
Development Update: Thursday, February 23
Updates include: Lauren Graham to lead "Linda from HR" for FOX; Josh Duhamel, Bokeem Woodbine to star in "Unsolved" at USA; and Lea Michele cast in ABC comedy pilot.

[02/23/17 - 03:05 PM]
Disney-ABC Television Group Wins Two Humanitas Prizes
ABC won the 30 Minute award for "black-ish" "Hope" episode, written by Kenya Barris.

[02/23/17 - 02:47 PM]
Video: New Trailer - Burning Sands - on Netflix March 10
The film was selected for the 2017 Sundance Film Festival US Dramatic Competition and will be available to Netflix members worldwide on Friday, March 10.

[02/23/17 - 02:34 PM]
Kirsten Dunst, Jon Hamm, Taraji P. Henson, Samuel L. Jackson, David Oyelowo, Kerry Washington and More to Present at the 2017 Film Independent Spirit Awards
Online streaming service Sundance Now (www.sundancenow.com) will live-stream the Spirit Awards concurrently with the telecast, with an archived version available to Sundance Now members shortly after the telecast concludes.

[02/23/17 - 02:15 PM]
History's "The Curse of Oak Island" Delivers Series High 3.8 Million Viewers in Season Four Finale
History spins the numbers for Tuesday, February 21.

[02/23/17 - 01:40 PM]
"The Oscars(R): All Access" Live Stream Locks Hosts and Facebook Live Integration
"The Oscars: All Access" features footage from over 20 cameras strategically placed along the red carpet, backstage and in the audience, providing fans with insider views into the most memorable moments of the night.

[02/23/17 - 01:03 PM]
Sara Bareilles to Deliver "In Memoriam" Performance During the 89th Oscars(R)
"Sara's unique artistry will honor those we've lost in our community, including familiar faces and those behind the scenes who have enriched the art of moviemaking," Michael De Luca and Jennifer Todd said.

[02/23/17 - 01:02 PM]
Showtime(R) Brings the World of "Twin Peaks" to SXSW(R)
Performers will include Neko Case, Real Estate, M. Ward, Agnes Obel, Holly Macve, Julie Byrne, Alex Cameron, Aldous Harding, Alexandra Savior, Cameron Avery and Annie Hart (of Au Revoir Simone), Tim Darcy, L.A. Salami and Let's Eat Grandma.

[02/23/17 - 12:27 PM]
E! Goes "Live from the Red Carpet" with Hosts Ryan Seacrest and Giuliana Rancic at the Oscars Sunday, February 26th Starting at 1:30P ET and 10:30A PT
The network's second screen live coverage will include a live, immersive 360 experience utilizing the latest state-of-the-art technology enabling fans to enjoy the red carpet like never before.