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[10/11/10 - 12:05 PM]
"Grey's Anatomy," "Hawaii Five-0," "Fringe," "90210" Lead DVR Premiere Week Categories
By The Futon Critic Staff (TFC) |
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LOS ANGELES (thefutoncritic.com) -- Over three million people watched the launch of CBS's "Hawaii Five-0" from their DVRs within a week of its initial broadcast.
Said statistic was one of many released today by Nielsen Media Research regarding the much-ballyhooed "Live+7" numbers for the first week of the 2010-11 season (September 20-26). And while "Five-0" topped the list in total viewers, ABC's "Grey's Anatomy" lead the charge among adults 18-49, adding a 1.4 rating in the key demographic.
Meanwhile, FOX's "Fringe" and NBC's "Parenthood" had the largest percentage of their audience coming from DVRs: both over one third. Among adults 18-49, "90210" was the biggest beneficiary with a whopping 44.40% of said demo being DVR driven.
Here's a breakdown of the 10 top programs in each category. Keep in mind that these numbers are from DVR viewership during days 2-7 after its initial broadcast. DVR viewership on the same day is counted in its live plus same day numbers (i.e. what you see reported each morning).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Hawaii Five-0 | 3.374 | 23.70% |
| The Mentalist | 3.213 | 20.70% |
| Grey's Anatomy | 2.946 | 20.50% |
| Modern Family | 2.774 | 21.90% |
| House | 2.594 | 24.20% |
| The Event | 2.546 | 23.30% |
| CSI | 2.468 | 16.80% |
| Criminal Minds | 2.434 | 17.20% |
| NCIS | 2.308 | 11.90% |
| Castle | 2.269 | 21.10% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Fringe | 2.073 | 36.00%
| | Parenthood | 1.966 | 33.60%
| | The Good Guys | 0.853 | 30.40%
| | Gossip Girl | 0.536 | 29.10%
| | Outlaw | 1.418 | 28.80%
| | 90210 | 0.530 | 28.70%
| | Lone Star | 1.087 | 26.40%
| | Life Unexpected | 0.386 | 26.20%
| | House | 2.594 | 24.20%
| | The Apprentice | 0.922 | 24.00%
| | Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.4 | 25.90% |
| Modern Family | 1.3 | 25.50% |
| House | 1.2 | 28.60% |
| Hawaii Five-0 | 1.1 | 28.20% |
| The Big Bang Theory | 1.1 | 22.40% |
| The Office | 1.1 | 25.00% |
| CSI | 1.0 | 29.40% |
| The Mentalist | 1.0 | 29.40% |
| Glee | 1.0 | 17.90% |
| Criminal Minds | 1.0 | 25.00% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| 90210 | 0.4 | 44.40% |
| Fringe | 0.9 | 40.90% |
| Gossip Girl | 0.4 | 40.00% |
| Parenthood | 0.9 | 36.00% |
| Bones | 0.9 | 33.30% |
| One Tree Hill | 0.3 | 33.30% |
| The Good Guys | 0.3 | 33.30% |
| Community | 0.7 | 31.80% |
| Lone Star | 0.4 | 30.80% |
| America's Next Top Model | 0.4 | 30.80% |
And for comparison, here's the same chart from premiere week a year ago (September 21-27, 2009).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Grey's Anatomy | 2.968 | 17.40% |
| The Mentalist | 2.951 | 19.60% |
| House | 2.880 | 16.70% |
| CSI: Crime Scene Investigation | 2.219 | 13.80% |
| FlashForward | 1.967 | 15.70% |
| Fringe | 1.967 | 34.10% |
| NCIS | 1.925 | 9.30% |
| Criminal Minds | 1.908 | 12.00% |
| CSI: Miami | 1.899 | 13.40% |
| Bones | 1.866 | 20.40% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Dollhouse | 0.914 | 36.50% |
| Fringe | 1.967 | 34.10% |
| Melrose Place | 0.464 | 32.30% |
| Smallville | 0.813 | 31.60% |
| 90210 | 0.622 | 31.20% |
| Gossip Girl | 0.602 | 30.40% |
| Heroes | 1.618 | 26.50% |
| Glee | 1.606 | 24.20% |
| The Office | 1.703 | 22.80% |
| Supernatural | 0.606 | 22.70% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.5 | 22.40% |
| House | 1.4 | 20.60% |
| The Office | 1.0 | 25.60% |
| CSI: Crime Scene Investigation | 1.0 | 24.40% |
| The Mentalist | 1.0 | 27.80% |
| Heroes | 0.9 | 32.10% |
| Fringe | 0.9 | 39.10% |
| The Big Bang Theory | 0.9 | 19.10% |
| FlashForward | 0.8 | 19.50% |
| Bones | 0.8 | 28.60% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Smallville | 0.5 | 50.00% |
| Dollhouse | 0.5 | 50.00% |
| 90210 | 0.4 | 40.00% |
| Fringe | 0.9 | 39.10% |
| Melrose Place | 0.3 | 37.50% |
| Gossip Girl | 0.4 | 36.40% |
| Law & Order | 0.4 | 33.30% |
| Heroes | 0.9 | 32.10% |
| Bones | 0.8 | 28.60% |
| The Mentalist | 1.0 | 27.80% |
Editor's Note: According to Nielsen, DVRs are in 38% of all homes, up from 33% this time a year ago.
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[02/02/26 - 10:38 AM]
New Year, New Viewership Milestones for ESPN: Signature Events Deliver Second-Best Month in 30 Years
Continuing ESPN's landmark viewership success to start the year, January 2025 and 2026 now account for two of the top three most-watched months in the platform's history.
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[01/30/26 - 10:11 AM]
"20/20" Ranks No. 1 in the Two-Hour Time Period Across the Board Versus CBS and NBC
"20/20" posted across-the-board gains week to week: Total Viewers, Adults 25-54 and Adults 18-49, hitting 9-week highs in both key Adult demos.
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[01/30/26 - 06:20 AM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" was also up year to year in Total Viewers for the week of January 19.
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[01/28/26 - 06:36 AM]
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The Seahawks are soaring to the Super Bowl.
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[01/28/26 - 06:01 AM]
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Patriots-Broncos averaged 48,618,000 viewers and peaked with 57,759,000.
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[01/27/26 - 12:01 PM]
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[01/26/26 - 04:13 PM]
BET's "Tyler Perry's Sistas" Milestone Season 10 Premiere Garners 1 Million Viewers
The Season 10 premiere delivered a notable lift for BET, posting its strongest performance in nearly six months and improving by double digits versus the prior season launch.
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[01/26/26 - 01:23 PM]
UFC Delivers Historic Night in Paramount+ Debut
UFC 324 on Saturday, January 24 delivered nearly five million streaming views and over seven million households, the platform's largest exclusive live event to date.
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[01/23/26 - 12:44 PM]
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"20/20" ranked No. 1 in its two-hour time period in Adults 25-54.
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[01/23/26 - 12:28 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers
"Nightline" posted double-digit increases week to week in Total Viewers, Adults 25-54 and Adults 18-49.
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[01/23/26 - 10:31 AM]
"College GameDay Built by The Home Depot" Closes Out Historic Season with 2.6 Million Viewers Highlighting Hurricanes and Hoosiers
The six postseason GameDay shows delivered 2.4 million average viewers, up 30 percent year-over-year.
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[01/23/26 - 07:37 AM]
Historic Back-to-Back Stretch: ESPN Delivers Its No. 1 and No. 8 Most-Watched Events Ever on Consecutive Days
Across Sunday and Monday, fans consumed 18.7 billion total minutes across ESPN, ABC and ESPN2 - a 28% increase from last season's Divisional Round game and Championship Monday on the same networks.
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[01/22/26 - 03:39 PM]
Special Premiere of "The Fall and Rise of Reggie Dinkins" Is the Season's Most-Watched Comedy Episode
The series drew 5.8 million viewers and a 1.4 rating in the 18-49 demo in its special premiere that aired Sunday, January 18.
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[01/22/26 - 02:05 PM]
ESPN's MegaCast of the College Football Playoff National Championship Presented by AT&T Delivers 30.1 Million Viewers - The Most-Viewed College Football Game in 11 Years
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[01/22/26 - 12:48 PM]
ABC Wednesday Comedies Score with Stellar Midseason Premieres
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