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[10/11/10 - 12:05 PM]
"Grey's Anatomy," "Hawaii Five-0," "Fringe," "90210" Lead DVR Premiere Week Categories
By The Futon Critic Staff (TFC) |
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LOS ANGELES (thefutoncritic.com) -- Over three million people watched the launch of CBS's "Hawaii Five-0" from their DVRs within a week of its initial broadcast.
Said statistic was one of many released today by Nielsen Media Research regarding the much-ballyhooed "Live+7" numbers for the first week of the 2010-11 season (September 20-26). And while "Five-0" topped the list in total viewers, ABC's "Grey's Anatomy" lead the charge among adults 18-49, adding a 1.4 rating in the key demographic.
Meanwhile, FOX's "Fringe" and NBC's "Parenthood" had the largest percentage of their audience coming from DVRs: both over one third. Among adults 18-49, "90210" was the biggest beneficiary with a whopping 44.40% of said demo being DVR driven.
Here's a breakdown of the 10 top programs in each category. Keep in mind that these numbers are from DVR viewership during days 2-7 after its initial broadcast. DVR viewership on the same day is counted in its live plus same day numbers (i.e. what you see reported each morning).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Hawaii Five-0 | 3.374 | 23.70% |
| The Mentalist | 3.213 | 20.70% |
| Grey's Anatomy | 2.946 | 20.50% |
| Modern Family | 2.774 | 21.90% |
| House | 2.594 | 24.20% |
| The Event | 2.546 | 23.30% |
| CSI | 2.468 | 16.80% |
| Criminal Minds | 2.434 | 17.20% |
| NCIS | 2.308 | 11.90% |
| Castle | 2.269 | 21.10% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Fringe | 2.073 | 36.00%
| | Parenthood | 1.966 | 33.60%
| | The Good Guys | 0.853 | 30.40%
| | Gossip Girl | 0.536 | 29.10%
| | Outlaw | 1.418 | 28.80%
| | 90210 | 0.530 | 28.70%
| | Lone Star | 1.087 | 26.40%
| | Life Unexpected | 0.386 | 26.20%
| | House | 2.594 | 24.20%
| | The Apprentice | 0.922 | 24.00%
| | Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.4 | 25.90% |
| Modern Family | 1.3 | 25.50% |
| House | 1.2 | 28.60% |
| Hawaii Five-0 | 1.1 | 28.20% |
| The Big Bang Theory | 1.1 | 22.40% |
| The Office | 1.1 | 25.00% |
| CSI | 1.0 | 29.40% |
| The Mentalist | 1.0 | 29.40% |
| Glee | 1.0 | 17.90% |
| Criminal Minds | 1.0 | 25.00% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| 90210 | 0.4 | 44.40% |
| Fringe | 0.9 | 40.90% |
| Gossip Girl | 0.4 | 40.00% |
| Parenthood | 0.9 | 36.00% |
| Bones | 0.9 | 33.30% |
| One Tree Hill | 0.3 | 33.30% |
| The Good Guys | 0.3 | 33.30% |
| Community | 0.7 | 31.80% |
| Lone Star | 0.4 | 30.80% |
| America's Next Top Model | 0.4 | 30.80% |
And for comparison, here's the same chart from premiere week a year ago (September 21-27, 2009).
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Grey's Anatomy | 2.968 | 17.40% |
| The Mentalist | 2.951 | 19.60% |
| House | 2.880 | 16.70% |
| CSI: Crime Scene Investigation | 2.219 | 13.80% |
| FlashForward | 1.967 | 15.70% |
| Fringe | 1.967 | 34.10% |
| NCIS | 1.925 | 9.30% |
| Criminal Minds | 1.908 | 12.00% |
| CSI: Miami | 1.899 | 13.40% |
| Bones | 1.866 | 20.40% |
| Total Viewers from 7-Day DVR Playback | # of Viewers | % of Audience |
| Dollhouse | 0.914 | 36.50% |
| Fringe | 1.967 | 34.10% |
| Melrose Place | 0.464 | 32.30% |
| Smallville | 0.813 | 31.60% |
| 90210 | 0.622 | 31.20% |
| Gossip Girl | 0.602 | 30.40% |
| Heroes | 1.618 | 26.50% |
| Glee | 1.606 | 24.20% |
| The Office | 1.703 | 22.80% |
| Supernatural | 0.606 | 22.70% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Grey's Anatomy | 1.5 | 22.40% |
| House | 1.4 | 20.60% |
| The Office | 1.0 | 25.60% |
| CSI: Crime Scene Investigation | 1.0 | 24.40% |
| The Mentalist | 1.0 | 27.80% |
| Heroes | 0.9 | 32.10% |
| Fringe | 0.9 | 39.10% |
| The Big Bang Theory | 0.9 | 19.10% |
| FlashForward | 0.8 | 19.50% |
| Bones | 0.8 | 28.60% |
| Adults 18-49 Rating from 7-Day DVR Playback | Rating | % of Audience |
| Smallville | 0.5 | 50.00% |
| Dollhouse | 0.5 | 50.00% |
| 90210 | 0.4 | 40.00% |
| Fringe | 0.9 | 39.10% |
| Melrose Place | 0.3 | 37.50% |
| Gossip Girl | 0.4 | 36.40% |
| Law & Order | 0.4 | 33.30% |
| Heroes | 0.9 | 32.10% |
| Bones | 0.8 | 28.60% |
| The Mentalist | 1.0 | 27.80% |
Editor's Note: According to Nielsen, DVRs are in 38% of all homes, up from 33% this time a year ago.
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[10/27/26 - 03:36 PM]
College Football on FOX Scores Big Numbers in Week 8
7,015,000 viewers tuned into FOX "Big Noon Saturday" for Indiana's win over Michigan.
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[10/27/26 - 03:14 PM]
FOX's "America's Game of the Week" Roars with 24,670,000 Viewers in Week 7
The network's Sunday window ranks as the #1 program in all of television through the first seven weeks of the season (24,749,000 average).
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[10/27/26 - 03:03 PM]
No Time Like October: FOX Sports Drives in 12,259,000 Viewers for Game 1 and 10,854,000 Viewers for Game 2
Both telecasts were the most-watched of their respective days on any network.
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[10/27/26 - 02:59 PM]
NBC and Peacock Deliver Most-Watched WNBA Finals Game 4 Ever
Led by Gabby Williams' 17 points, Golden State's 67-62 win over Atlanta peaked at 2.5 million viewers for the game's exciting conclusion from 3:30-3:45 p.m. ET.
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[10/27/26 - 02:40 PM]
"College GameDay Built by The Home Depot" Continues Record-Setting Season; ESPN Networks Deliver Three of the Top Five Games Across All Nets
Ole Miss/Texas (8.1 million) was the top game of the week and added to ESPN's nine total games this season with 8+ million viewers.
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[10/27/26 - 02:06 PM]
Chiefs-Seahawks Is Most Watched Week 7 NBC "Sunday Night Football" Game Since 2013, Averaging 26.3 Million Viewers on NBC & Peacock
The audience peaked at 29.0 million viewers on NBC and Peacock in the second quarter (9:30-9:45 p.m. ET).
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[10/27/26 - 01:01 PM]
"Crystal Lake" Makes Killer Debut on Peacock
"Crystal Lake" has generated 1.3 billion minutes watched over its first 11 days, making it the fourth highest scripted original series ever on Peacock.
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[10/26/26 - 11:32 AM]
ESPN's NBA Opening Week Delivered Its Largest Audience Since 2014
The Philadelphia 76ers' victory over the Cleveland Cavaliers averaged 2.5 million viewers, up 26% from last year's comparable game.
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[10/26/26 - 09:26 AM]
"CMA Presents I Will Always Love You: A Celebration of Dolly Parton" Scores Nearly 5 Million Total Viewers on ABC and Disney+
The special ranked No. 1 in Total Viewers from 9-11 p.m. (4.74 million), leading its closest competitors in the timeslot by double digits.
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[10/23/26 - 03:54 PM]
ESPN's NBA Opening Wednesday Delivered Its Second-Largest Audience Ever
The Minnesota Timberwolves' victory over the Miami Heat averaged 2.52 million viewers, up 16% from last year's comparable game.
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[10/23/26 - 03:25 PM]
USA Sports Delivers Most-Watched WNBA Finals Game 3 Since 1999, Best Ever on Cable
1.71 million viewers on average tuned into Wednesday night's Game 3 coverage across USA Sports' linear platforms (USA Network and CNBC) and streaming on Peacock.
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[10/23/26 - 08:30 AM]
Record College Football Viewership Propels ESPN to Second Best Start Since 2011 with "College GameDay" on Track for Most-Watched Season Ever
ESPN networks are averaging 2.2 million viewers across 120 games on ABC, ESPN, ESPN2 and ESPNU - the second-best start for ESPN since 2011.
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[10/22/26 - 04:01 PM]
ABC News Wins Across Friday Night, Sunday Morning and Late-Night
"20/20: The Suitcase Murders" ranked as Friday's No. 1 newsmagazine in Total Viewers, Adults 25-54, and Adults 18-49.
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[10/22/26 - 04:00 PM]
CBS Dominates Its Premiere Week in Seven-Day Multiplatform Viewership, Up +14% from Last Year, with Six Series Topping 10 Million Viewers
Among its broadcast competition, CBS claimed eight of the top 10 series.
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[10/22/26 - 02:50 PM]
NBC Sports Delivers Most-Watched NBA Tip-Off Primetime Game Ever with 76ers-Knicks
Viewership peaked at 9.1 million - an NBA Tip-Off record - from 9:45-10:00 pm ET as the 76ers clinched the victory.
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