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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[03/02/26 - 08:01 AM]
Video: Prime Video Announces Premiere Date and Reveals Title Sequence for Upcoming Animated Series, "Kevin," from Aubrey Plaza, Joe Wengert, and Dan Murphy
All eight episodes will debut exclusively on Prime Video on Monday, April 20, 2026, in more than 240 countries and territories worldwide.
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[03/02/26 - 08:00 AM]
"ZOMBIES 5" Greenlit for Disney+ and Disney Channel, with Breakout Stars Malachi Barton and Freya Skye Set to Return
Franchise stars Milo Manheim and Meg Donnelly return to executive produce, while Trevor Tordjman returns as Bucky, the beloved cheer captain and cousin of Addison from the original trilogy.
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[03/02/26 - 07:01 AM]
Netflix Announces Mind-Blowing Science Competition Series, "SCHOOLED!", Hosted by Former NASA Engineer Mark Rober
Mark Rober is on a mission to discover the next generation of Inventors, Makers, and Engineers.
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[03/02/26 - 06:01 AM]
Video: "One Piece" Season 2 - Final Trailer - Netflix
Luffy and the Straw Hat Pirates set sail for the legendary Grand Line, encountering wondrous new lands and fresh dangers in their quest for treasure.
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[03/02/26 - 02:01 AM]
Video: "53 Sundays" - Official Trailer - Netflix
When three siblings agree to meet and discuss their aging father's future, their reunion spirals into bickering, bantering and reliving old grudges.
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[03/01/26 - 07:31 PM]
Outstanding Film and Television Performances Honored at the 32nd Annual Actor Awards Presented by SAG-AFTRA
The 32nd Annual Actor Awards will be available to stream on Netflix for 28 days after the show.
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[03/01/26 - 10:45 AM]
"Shockwaves: The Attack on Iran" Airs Sunday, March 1, on ABC and Streams on Disney+ and Hulu
Led by David Muir, the special reports on what preceded the surprise deadly attack, President Trump's decision to launch Operation Epic Fury, the massive military operation between the United States and Israel and the reaction from Capitol Hill.
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[02/27/26 - 09:31 PM]
Video: "Hello Bachhon" - Official Trailer - Netflix
A physics teacher sets out to make quality education accessible to all students through online learning. Based on a true story.
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[02/27/26 - 04:01 PM]
Video: "BEASTARS" Final Season Part 2 - Final Trailer - Netflix
As interspecies distrust grows, Melon targets Haru, forcing Legoshi and Louis to unite from their separate worlds to confront their common enemy.
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[02/27/26 - 03:00 PM]
"Survivor 50" Premiere Wins the Night Posting CBS' Most-Watched Wednesday Since 2022
Said premiere averaged 5.06 million viewers, peaking with 6.18 million.
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[02/27/26 - 01:28 PM]
Paramount to Acquire Warner Bros. Discovery to Form Next-Generation Global Media and Entertainment Company
The transaction has been unanimously approved by the Boards of Directors of both companies and is expected to close in Q3 2026, subject to customary closing conditions, including regulatory clearances and approval by WBD shareholders, with a vote expected in the early spring of 2026.
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[02/27/26 - 12:30 PM]
The Jaw-Dropping Fifth and Final Season of Starz's Hit Drama Series, "Power Book III: Raising Kanan" Set to Premiere June 12
To date, the series has accumulated over 21 billion minutes viewed across all episodes and remains one of Starz's top-performing series.
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[02/27/26 - 09:12 AM]
Team USA Hockey Olympic Gold Medalists Hilary Knight, Jack Hughes and Quinn Hughes to Appear Together on "The Tonight Show Starring Jimmy Fallon" on Monday, March 2
The episode will also feature guests Nicole Kidman, Luke Thompson and a cooking demo by Chef Mario Carbone.
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[02/27/26 - 08:12 AM]
Paul Wesley Joins Season Three of Hit Apple TV Series "The Buccaneers"
Wesley will play the role as Frank, a mysterious but charming stranger who arrives into Nan and Mrs. St. George's world, turning it upside down.
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[02/27/26 - 07:31 AM]
Peacock to Exclusively Stream Focus Features' "Hamnet" Beginning March 6
Directed by two-time Academy Award-winning director Chloé Zhao, the film tells the untold story behind one of Shakespeare's most memorable works and celebrates the power of imagination and the creative spirit.
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