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[03/14/08 - 02:01 PM]
CBS Markets "All Gnu" Ad Promo Campaign for the Return of Monday Comedies
"We also believe this is the first use of a wildebeest in network promotion," said the network's George Schweitzer. |
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| [via press release from CBS] |
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THIS JUST IN...
from CBS Advertising and Promotion...
CBS MARKETS "ALL GNU" AD PROMO CAMPAIGN FOR THE RETURN OF MONDAY COMEDIES
NEW YORK, March 14 - Working for scale, and some freshly cut grass, a gnu takes center stage in CBS's advertising and promotion campaign touting the return of an "All Gnu" Monday night of episodes of the Network's popular block of comedy series, Monday, March 17 (8:00-10:00 PM, ET/PT) on the CBS Television Network. In both the on-air and print promotional campaigns, a stately gnu acts as a mascot of sorts for the return of the all-original episodes of the hit comedy series "The Big Bang Theory," "How I Met Your Mother," "Two and a Half Men" and "The New (or Gnu) Adventures of Old Christine."
"We wanted to find an imaginative way to spread the gnus about the comedies being back," said George Schweitzer, President, CBS Marketing Group. "We also believe this is the first use of a wildebeest in network promotion."
The promotional gnu will be seen in CBS on-air promos throughout the weekend as well as in print ads that will run on Monday.
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[10/10/25 - 03:07 PM]
3,287,000 Viewers Tuned in on Average Through Game 4 of the ALDS Across FOX, FS1 and FS2
Through Game 4, coverage of the ALDS across FOX, FS1 and FS2 is up +11% from 2024 and +31% over 2023.
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[10/10/25 - 02:46 PM]
Video: "Invincible" Season 4 - Teaser Trailer - Prime Video
Season 4 arrives March 2026 on Prime Video.
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[10/10/25 - 02:02 PM]
Warner Bros. Animation, DC, and Warner Bros. Home Entertainment Announce "Batman: Knightfall"
Currently in production, "Batman: Knightfall Part 1: Knightfall" will be coming in 2026.
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[10/10/25 - 01:07 PM]
Video: "One Day in October" - Official Trailer - HBO Max
"One Day in October," a story of a of love, courage, sacrifice and survival, is a gripping and artistically interwoven narrative based on real-life accounts from the October 7, 2023, the attack on Israel.
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[10/10/25 - 12:15 PM]
Video: Prime Video Unveils Exclusive Clip, New Single "Gravity," and New Details About "Hazbin Hotel: Live on Broadway" Event at New York Comic Con for Season Two of "Hazbin Hotel"
The second season, premiering October 29, consists of eight episodes, with two episodes rolling out weekly through November 19.
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[10/10/25 - 11:01 AM]
Video: "Leslie Jones: Life: Part 2" - Official Trailer - Peacock Comedy Event
Leslie Jones gives the crowd at The Belasco in LA an inside look at her life - from her many soulmates to going to therapy and even her own funeral.
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[10/10/25 - 10:30 AM]
Culinary Icons and Baking Enthusiasts Carla Hall and Candace Nelson Join Gordon Ramsay as Co-Mentors in the All-New Three-Week Special Event Series "Next Level Baker"
The all-new three-week special event series premieres on Thursday, December 4 at 9:00/8:00c on FOX, FOX One and Next Day Hulu.
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[10/10/25 - 09:05 AM]
New Three-Part Series "Bigfoot Took Her" Reinvestigates One of History's Strangest Missing Persons Cases
When teenager Theresa Bier mysteriously vanished in California's Sierra National Forest in 1987, a surprising suspect emerged: Bigfoot.
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[10/10/25 - 09:04 AM]
"Dancing with the Stars" Scores Historic Growth in Week Four
"Dancing with the Stars" rose for the third straight week following its season premiere, for the first time in the show's history, in both Total Viewers and Adults 18-49.
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[10/10/25 - 09:03 AM]
Video: Peacock Debuts Official Trailer, Key Art, and New Images for "All Her Fault"
Starring Sarah Snook, Jake Lacy, Dakota Fanning, Michael Peña, Sophia Lillis, Abby Elliott, Daniel Monks, Jay Ellis, and more, the series premieres November 6.
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[10/10/25 - 07:01 AM]
Video: "Aileen: Queen of the Serial Killers" - Official Trailer - Netflix
Aileen Wuornos remains a rarity: a female serial killer. From childhood abuse to death-row revelations, this documentary revisits her life and crimes.
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[10/10/25 - 06:32 AM]
Video: "Angela Diniz: Murdered and Convicted" - Trailer - New Series - HBO Max
Based on a true crime, the new series arrives November 13 on HBO Max.
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[10/10/25 - 03:02 AM]
"Rhythm & Flow Italy": Third Season Confirmed with New Entry Judge Gue
Joining the now-iconic judges Fabri Fibra, Geolier and Rose Villain is another legend of the scene: Guè officially becomes part of the team to raise the bar even higher and discover the next stars of Italian rap.
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[10/09/25 - 08:01 PM]
Video: "The Elixir" - Official Trailer - Netflix
An elixir unleashes the undead in a village. A family at odds with one another must unite and fight to survive as their hometown collapses.
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[10/09/25 - 05:01 PM]
3,177,000 Viewers Tuned in on Average Through Game 3 of the ALDS Across FOX, FS1 and FS2
Through Game 3, coverage of the ALDS across FOX, FS1 and FS2 is up +14% from 2024 and +28% over 2023.
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