or


[02/25/09 - 04:32 PM]
Repeats to Dot March Sweeps
By The Futon Critic Staff (TFC)

LOS ANGELES (thefutoncritic.com) -- With the digital television switch bumping winter sweeps from February to March, some of the broadcast networks are opting for a less aggressive approach to the all-important ratings period.

In short - there will be plenty of repeats next month.

"Sweeps" refers to the quarterly period - traditionally November, February, May and July - in which local stations gain demographic information from 1.6 million paper diaries processed by Nielsen.

Unlike the national sample (and its "fast national" reporting), this group - better known as the metered markets - generally doesn't receive adults 18-49 and other demographic information outside of households on a daily basis from Nielsen due to the cost involved.

Not surprisingly, networks and distributors beef up their offerings during these months to help inflate their numbers. But with the winter period already carrying an asterisk as it is (March 2009 vs. February 2008 being a debatable comparison and all), the prevailing attitude is we're going to try, but not as hard as we would if it were in February.

In any case, here's a breakdown of some notable "off" (i.e. repeat) nights during the upcoming sweeps period (March 5 - April 1).

Thursday, March 5 - "Grey's Anatomy," "Private Practice," "Smallville" and "Supernatural"

Monday, March 9 - "Gossip Girl" and "One Tree Hill"

Tuesday, March 10, 17 & 24 - "90210"

Tuesday, March 10 - "NCIS," "The Mentalist" and "Without a Trace"

Wednesday, March 11 - "Scrubs" and "Lost"

Thursday, March 12 - "My Name Is Earl"

Monday, March 16 - "Chuck," "Heroes" and "Medium"

Wednesday, April 1 - "The New Adventures of Old Christine," "Gary Unmarried," "Criminal Minds" and "CSI: NY"





  [february 2009]  
S
M
T
W
T
F
S


· 90210 (CW)
· CHUCK (NBC)
· CRIMINAL MINDS (CBS)
· CSI: NEW YORK (CBS)
· GARY UNMARRIED (CBS)
· GOSSIP GIRL (CW)
· GREY'S ANATOMY (ABC)
· HEROES (NBC)
· LOST (ABC)
· MEDIUM (CBS)
· MENTALIST, THE (CBS)
· MY NAME IS EARL (NBC)
· NCIS (CBS)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)
· ONE TREE HILL (CW)
· PRIVATE PRACTICE (ABC)
· SCRUBS (ABC)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· WITHOUT A TRACE (CBS)





[01/21/26 - 12:23 PM]
Legally Blonde Prequel "Elle" to Premiere on July 1 on Prime Video
Ahead of the series' debut, Prime Video has also ordered a second season of "Elle."

[01/21/26 - 12:07 PM]
NBC's Highly Addictive and Hugely Popular #OneChicago Franchise Will Feature a Crossover Between All Three Shows on Wednesday, March 4
Firehouse 51 is called to an airfield when a passenger jet suddenly goes silent mid-air, triggering a high-stakes emergency.

[01/21/26 - 12:01 PM]
First Look at Netflix's Second Installment of "Beef" - Out April 16th
The series returns with a new cast and a new "beef," as a Gen-Z couple witnesses an alarming fight between their Millennial boss and his wife.

[01/21/26 - 11:42 AM]
Max Parker Signs on to Play Heimdall in Prime Video's "God of War" from Sony Pictures Television and Amazon MGM Studios
Previously announced cast members include Ryan Hurst as Kratos.

[01/21/26 - 11:31 AM]
MLB on ABC: Boston Red Sox Host New York Yankees in Exclusive Matinee Presentation on June 27
In addition, the Chicago Cubs will make two appearances on ABC, including a Sunday, August 16 contest against their historic rivals, the St. Louis Cardinals.

[01/21/26 - 11:04 AM]
Discovery Channel's "Filthy Fortunes" Returns with Dirtier Messes, Bigger Treasures and More Than $1 Million in Sales
This season, Matt Paxton and his crew, expert appraiser Mike Kelleher, lead picker Chris Davis and cleanout manager Kayland Brock, take on their biggest hoards yet, crisscrossing the country to rescue homeowners drowning in clutter.

[01/21/26 - 10:58 AM]
ABC's Tuesday Dramas Soar with Midseason Premieres
In fact, "High Potential" and "Will Trent" were the top two scripted programs of the week among Total Viewers.

[01/21/26 - 10:27 AM]
Reelz Renews Hit Series "On Patrol: Live," Orders 90 New Episodes
The network also ordered another 90 one-hour episodes of spin-off and "OPL" lead-in "On Patrol: First Shift," extending the run of the franchise through January 2027.

[01/21/26 - 09:19 AM]
Bravo's "Ladies of London: The New Reign" Makes Its Proper Debut in a Two-Hour Premiere Event Thursday, March 5 at 9 P.M. ET/PT
Lady Emma Thynn, Martha Sitwell, Mark-Francis Vandelli, Lottie Kane, Missè Beqiri, Kimi Murdoch, Myka Meier, and Margo Stilley will star in the revival.

[01/21/26 - 09:01 AM]
Emmy-Nominated Series "The Secret Lives of Mormon Wives" Returns to Hulu This Spring
Season four premieres on March 12 with all 10 episodes on Hulu and Hulu on Disney+ for bundle subscribers in the U.S. and Disney+ in select international markets.

[01/21/26 - 08:19 AM]
Viaplay U.S. Unveils February Slate: Award-Winning European Film, Royal Drama & Nordic Crime
Highlights include the "The Commoner - A Royal Dilemma," a modern Romeo and Juliet story set against post-war Europe.

[01/21/26 - 08:13 AM]
"Dreaming Whilst Black" Season Two to Premiere on Paramount+ Friday, February 20, 2026
In season two, Kwabena is finally on the brink of his first major directing opportunity when he's offered the chance to helm a radical, "color-blind" historical drama.

[01/21/26 - 08:09 AM]
TBS Greenlights Prank Comedy Series "Foul Play with Anthony Davis" to Premiere Monday, April 6
The first batch of episodes will premiere on Monday, April 6 immediately following the NCAA National Championship game, and at 9:00PM ET/PT every Monday following.

[01/21/26 - 08:01 AM]
Netflix Announces New Unscripted Series Starring Alix Earle and Family Coming in 2026
Gen Z's ultimate "It" girl, Alix Earle, is giving her fans an unfiltered look at her life like never before with a new unscripted series arriving in 2026.

[01/21/26 - 08:01 AM]
"Tournament of Champions" Raises the Stakes to New Heights When Four Icons of the Food World Join the New Season of Food Network's Ultimate Culinary Competition
32 of the nation's best chefs including proven warriors and fierce new challengers are ready to battle, but nothing will prepare the chefs for the competition's biggest surprise ever.